Upland, CA — Residents of Upland, its surrounding cities and the Inland Empire, will soon find out what has theatre goers abuzz in Los Angeles. It’s the powerful new smash summer hit One Woman, Two Lives starring Kellita Smith of The Bernie Mac Show, King’s Ransom, and Three Can Play that Game. The play made its world debut July 17, 2009 at The Imagined Life Theater in Los Angeles and has since taken audiences and critics by storm.
After seeing a performance of “One Woman, Two Lives” Tommy and Gloria Morrow, publishers of the Inland Valley News Inc. in association with The Grove Theatre, were so moved by the piece that they reached out to playwright and novelist, Alretha Thomas and the rest as they say is history. One Woman, Two Lives opens at The Grove Theatre, on Friday, September 11, 2009 at 8pm. In honor of that memorable day, the producers have dedicated the opening performance to the men and women who protect our nation. Additionally, a contribution will be made to 426 Civil Affairs Battalion/315 Psychological Unit and Helping Hand for Veteran’s Inc., with a special reception, attended by the Mayor of Upland, John “JP” Pomierski, to immediately follow the performance. In One Woman Two Lives, Kellita Smith portrays Samantha Cooke, a conflicted woman torn between two worlds, is fighting to sustain and protect her family from a past that threatens to undermine her almost perfect present. Married to Jonathan, played by Keith Bossier (The Young and the Restless), a successful mega preacher, Samantha has been voted First Lady of the Year.
The accolade, however, causes the mother of three to doubt herself and her worthiness. In spite of receiving encouragement from her family and neighbors, Samantha can’t seem to shake the uneasiness that begins to envelop her. As the play takes on surprising and startling twists and turns, her doubts and worries unfortunately become warranted.
Three time NAACP Best Director Image Award recipient Denise Dowse elicits beautiful and memorable performances from this ensemble cast which also stars veteran and award winning actors Esther Scott (You Got Served, Dreamgirls, The Geena Davis Show, Billy Mayo (Desperate Housewives, The Traveler) Sammie Wayne and Sharon Munfus.
This limited run will continue throughout the month of September with performances on the 13th at 2 and 8pm, the 18th at 8pm, the 20th at 8pm, the 25th at 8pm, the 26th at 2pm and 8pm and the 27th at 2pm and 8pm at the Grove Theatre, 276 E. 9th Street, Upland, California 91786. Tickets are $35.00 and $33 for seniors. For tickets, group sales and more information regarding “One Woman, Two Lives” please call 909-920-4343 and or go to www.grovetheatre.com or www.Onewomantwolives.com .
This is a wonderful opportunity for your organization, Fraternity or Sorority, Girls Night
Since 1989 Dameron Communications has creatively met the needs of our diverse client base locally, regionally and nationally.
We are an award-winning agency that creates integrated advertising and public relations solutions to increase clients’ sales and profits, win elections, inform the public or gain acceptance of potentially controversial issues.
Dameron Communications creates advertising for television, radio, newspaper, magazine, billboards, web sites, mobile web applications, email and more.
Public relations services include press releases, press conferences, media relations, television programs, web sites, opinion editorials, promotions, event creation and management, government relations and community relations.
Dameron Communications has earned media coverage for clients from: ABC, CBS, NBC, CNBC, CBS MarketWatch; Fox News, CNN, CNNfn, Nightly Business Report; The Wall Street Journal, New York Times, Los Angeles Times, The Washington Post, Dow Jones News Wire, Bloomberg, Reuters, Associated Press and many more.
For more information go to: http://www.DameronCommunications.com/ or call (909) 888-0017.
Dameron Communications serve a diverse client categories including: healthcare, real estate developers, heavy industry, educations, government, manufacturing, education k-12, colleges/universities, non-profit organizations, businesses and retail.
Dameron Communications creates campaigns that increase the sales and profits of their clients. The firm also has an excellent reputation of solving crisis communications issues.
Dameron Communications creates advertising for television, radio, newspaper, magazine, billboards, web sites, mobile web applications, email, brochures and more.
Public relations services include press releases, press conferences, media relations, television programs, crisis communications, opinion editorials, promotions, event creation and management, government relations and community relations.
Dameron has earned media coverage for clients from:
Wedding 5/20/07: Carl Dameron and his wife Malaika, along with children Shiane and Shaila, renewed their wedding vows in 2007 at Laguna Beach. They were married July 15, 2000.
Mom & Carl: Carl Dameron at age 2 with his mother, Barbara Dameron. His father died in 1965.
Carl Dameron and well-wishers at the grand opening and ribbon cutting ceremony for Dameron Communications when it first opened a San Bernardino office in 1994. Dameron first established the agency in Riverside in 1989 after running a consulting firm for a year. Carl Dameron and his then-roommate, Henry Portelles, at their graduation from California State Polytechnic University, Pomona in 1985.
Carl M. Dameron has one key elected official in his family, Assembly Member Wilmer Amina Carter. He has developed relationships with many others, including Assembly Speaker Karen Bass.
An area of expertise that Carl Dameron has developed is arranging meetings between government officials and key constituents. When Gov. Arnold Schwarzenegger was running for reelection in 2006, Dameron arranged meetings for clients in the Inland Empire, including this one with Toyin Dowodu, president of Guaranteed Investments.
(SAN BERNARDINO, Calif.) Carl M. Dameron, founder and president of Dameron Communications, a leading advertising and public relations agency turned 50 years old July 7, 2009. He has been giving his time and talents to the Inland Empire for almost as long.
Dameron first came to the Inland Empire as a teenager, when his mother moved him and five siblings from East St. Louis, Illinois to the Rubidoux area of Riverside County.
He graduated from Rubidoux High School in 1977, where he worked on the school newspaper, was captain of the swim team, served in student government, and as part of the Drama Club, was involved in every play Rubidoux High School produced during those years. He also obtained certification as a licensed auto mechanic, welder and auto body painter in high school.
On Friday nights, when he wasn’t busy with school activities, he frequently accompanied his and his sister Kathleen, then a student at the University of Redlands, as she produced a jazz show for the university’s KUOR radio station.
He found both his high school newspaper work and the KU
OR radio station especially intriguing.
“I wrote several hard hitting articles for the school newspaper that pitted me head to head with the school principal, and some different cliques of the student body. I enjoyed journalism,” he said. “Working with my sister, I was at the radio station every Friday night. She taught me to operate some of the equipment and how to write in the logs. She also exposed me to jazz. I love radio.”
Dameron graduated from California State Polytechnic University, Pomona in 1985. He started out double majoring in engineering and communications, two majors that have very few common course requirements.
While Dameron still values the technical expertise he obtained as an auto mechanic and an engineering major, as he studied journalism and built on the foundation that had been laid at the Rubidoux High School newspaper and University of Redlands radio station, communication became his passion.
“I thoroughly enjoyed public relations and advertising because I got to work in all communications fields and did not have to pick just one. I enjoyed communications so much that I dropped the engineering major and completed my degree with a Bachelor of Science in communications.”
After graduation, Dameron searched for a public relations job, but had not established the necessary contacts to find work in his field. He now recommends college students build these contacts while working as interns, and has offered such positions to many Cal Poly Pomona students, as well as students at other Inland Empire universities and colleges.
His first job was as an assistant manager in Kmart’s automotive department, which paid well but didn’t allow him to pursue his passion for communications. After six months he quit there and took a job selling advertising in Beaumont and Banning for radio stations KOLA and KGUD. He has worked in communications since then.
“I learned fast,” he said. “My sales manager was tough, he taught me how to sell and how to close a sale. I really took the job so that I could write and produce radio commercials. I thoroughly enjoyed it.”
He also worked as an assistant account manager for Wadsworth and Associates, an advertising agency in Westminster, CA, editor of the Black Voice News newspaper, marketing director for KFROG and KOOJ radio stations, vice president of communications for real estate developer Dukes-Dukes & Associates and marketing director for automotive electronics retailer AutoSound.
After he was laid off from AutoSound, he again faced another frustrating job search. This ultimately led him to form his own advertising and public relations company, Dameron Communications, in 1989.
“In interviews with local agencies we would discuss their current clients and I would make suggestions for campaigns even writing commercials and outlining campaign strategies. I was horrified to hear and see the strategy I developed implemented and they wouldn’t hire me,” he said.
“I decided that if I were good enough to steal from but not good enough to hire I would start my own agency. I now have offices in San Bernardino and Newport Beach.”
The firms former and current clients include: The Art Institute of California – Inland Empire, California Home Economics Education Foundation, California Department of Education, Argosy University/ Inland Empire, Argosy University/Orange County, Education Management Corporation, California Portland Cement Company, LaSalle Medical Associates, The African American Health Initiative, The African American Health Institute of San Bernardino County, The Inland Empire Diversity Career & Job Fair, Jose Gonzales for Supervisor, Bill Beatty for Moreno Valley City Council, County of San Bernardino, County of Riverside, City of Colton, City of San Bernardino, State of California, The Salvation Army, 909Models.com, the South Coast Air Quality Management District, and Tri-County South Tobacco Free Coalition.
Dameron quickly became active in the community and as a member of the existing local Chambers of Commerce. However, as an African-American, he felt more could be done to promote ethnic businesses in the Inland Empire.
Thus, he was a founding member of the Inland Empire African-American Chamber of Commerce shortly after Dameron Communications opened for business. He’s worked with this chamber for 20 years to promote all African-American businesses in the Inland Empire, and this year does so as the organization’s president.
“My aggressive community outreach has left me in a position where I know many people in the business, non-profit, Asian, Hispanic, African-American, education, government and regulatory communities,” Dameron said. “This gives me the ability to be very successful in community relations for clients with difficult community problems including crisis management.”
Dameron and his staff of six face the same challenges as many small business owners, such as balancing the needs of multiple clients, recruiting and maintaining quality employees, and maintaining a healthy profit. Still, he is successful and look forward to staying in the public relations and advertising business for years to come.
“The rewards are great,” he said. “I feel a significant sense of accomplishment when I help a company survive a crisis situation, advance the cause of a non-profit origination or help a company sell more products.”
About Dameron Communications Since 1989 Dameron Communications has creatively met the needs of our diverse client base locally, regionally and nationally. It is an award-winning agency that creates integrated advertising and public relations solutions to increase clients’ sales and profits, win elections, inform the public or gain acceptance of potentially controversial issues.
Dameron Communications creates advertising for television, radio, newspaper, magazine, billboards, web sites, mobile web applications, email and more. Public relations services include press releases, press conferences, media relations, television programs, web sites, opinion editorials, promotions, event creation and management, government relations and community relations.
Dameron Communications has earned media coverage for clients from: ABC, CBS, NBC, CNBC, CBS MarketWatch; Fox News, CNN, CNNfn, Nightly Business Report; The Wall Street Journal, New York Times, Los Angeles Times, The Washington Post, Dow Jones News Wire, Bloomberg, Reuters, Associated Press and many more.
Carl Dameron has recently been named a member of the Inland Empire Advisory Board for Goodwill Southern California. Photo by Chris Sloan
(SAN BERNARDINO, Calif.) Carl Dameron, founder and creative director of Dameron Communications, has been named a member of the Inland Empire Advisory Board for Goodwill Southern California.
Dameron joins a group of highly influential community leaders on this board. Other members include Bill Carney, president and CEO of the Inland Empire Economic Partnership; Pat Downey, senior group leader for the Target Distribution Center in Fontana; Kathleen Dutton, director of Economic Development and Community Education for Chaffey College; Dr. Carolyn Eggleston, dean of administration and graduate programs for California State University San Bernardino; Felicia Flournoy, deputy director of the Riverside County Economic Development Agency; John Husing, a leading authority on economics in the Inland Empire and president and CEO of Economics and Politics in Redlands; Ron Loveridge, mayor of Riverside and John Thornes, CEO of Thornes & Associates.
“I am excited about working with community leaders of this caliber to help Goodwill Southern California improve the lives of so many in our area,” Dameron said.
Dameron serves on several other local advisory boards, including The Salvation Army and The American Lung Association and is President of the Inland Empire African-American Chamber of Commerce. As president of this Chamber, he is leading an effort to help Black and other minority business owners develop strategies to stay strong in 2009’s tough economic times.
“We are honored and privileged to have Carl Dameron join the Goodwill Southern California family as a member of the Inland Empire Advisory Board,” says Lowell King, regional operations officer for Goodwill’s Inland Empire campus. “His experience and knowledge of the concerns and opportunities in the Inland Empire can enhance Goodwill’s ability to serve those in our community.”
About Goodwill of Southern California Since 1916, Goodwill has been turning donations and retail purchases into good jobs that have led to brighter futures for thousands of people with disabilities and vocational challenges. More than 44,000 people benefited from Goodwill Southern California’s (GSC) education, job training and placement programs last year. GSC operates 62 retail stores, 40 attended donation centers, three campuses and 26 community-based career resource centers in the counties of Los Angeles (north of Rosecrans Ave.), Riverside and San Bernardino.
About Dameron Communications Since 1989 Dameron Communications has creatively met the needs of our diverse client base locally, regionally and nationally. They are an award-winning agency that creates integrated advertising and public relations solutions to increase clients sales and profits, win elections, inform the public or gain acceptance of potentially controversial issues.
Dameron Communications creates Advertising for television, radio, newspaper, magazine, billboards, web sites, mobile web applications, email and more. Public Relations service include: Press releases, press conferences, media relations, television programs, web sites, opinion editorials, promotions, event creation and management, government relations and community relations.
Dameron Communications has earned media coverage for clients from: ABC, CBS, NBC, CNBC, CBS MarketWatch; Fox News, CNN, CNNfn, Nightly Business Report; The Wall Street Journal, New York Times, Los Angeles Times, The Washington Post, Dow Jones News Wire, Bloomberg, Reuters, Associated Press and many more.
(ALBUQUERQUE, N.M.) Jerry McGowan, a freelance writer for Dameron Communications, recently produced a Telly-award winning video for the federal Transportation Security Administration.
The video, titled SAIT HAZMAT Security, promotes training the TSA offers in transporting hazardous materials. It uses the video to encourage people in the transportation industry to obtain this training. It also serves as a refresher course for those who previously obtained the training.
The Telly Awards (http://www.tellyawards.com/ ) honor the best local, regional, and cable television commercials and programs, as well as the finest video and film productions, and work created for the Web. Since 1978, the mission of the Telly Awards has been to strengthen the visual arts community by inspiring, promoting, and supporting creativity.
“My debut as a video producer will provide valuable information to those employed in the transportation industry,” McGowan said. “since I had so much fun making it, I hope to produce more high-quality videos for clients in the future.”
McGowan produced the video while employed as a project manager for Albuquerque, N.M. company Entereza. Because of his experience as a technical writer, and trainer, he was given the assignment of co-writer and co-executive producer.
The other co-producer and co-writer was Bog Lange of Spirited-USA, an Albuquerque, N.M media production company. A third co-writer was Dr. Angus Reynolds, an internationally known author and instructional technology expert.
About Dameron Communications Since 1989 Dameron Communications has creatively met the needs of our diverse client base locally, regionally and nationally. We are an award-winning agency that creates integrated marketing solutions to increase sales and profits, win elections, inform the public or gain acceptance of potentially controversial issues. We use our 20 years of communications knowledge and experience to advance our clients’ objectives.
Rikke Van Johnson, San Bernardino Mayor Pro Tem and Inland Empire African American Chamber of Commerce President Carl Dameron plan for the future at the 2009 Inland Empire Black Summit. 125 Black leaders meet toplan for the future at the 2009 Inland Empire Black Summit in January of 2009..
(SAN BERNARDINO, Calif.) While high unemployment and an imploding housing market has rocked the Inland Empire’s economy the future still holds bright for the region.
“This is why Dameron Communications and I are committed to Riverside and San Bernardino Counties said, Carl M. Dameron, founder and creative director of Dameron Communications, the area’s leading advertising and public relations firm.”
The Inland Empire is a metropolitan area made up of two counties, Riverside County and San Bernardino County. These counties are two of the largest in the continental United States and larger than 24 of the nation’s 50 states.
“Most metropolitan areas grow up around a central city, but the Inland Empire differs because it is made up of different size cities and unincorporated communities. It is known to be one of the most complex and growing regions in Southern California,” said Dameron.
The Inland Empire consists of 27,298 square miles, in eight different sub-regions; four in Riverside County, and four in San Bernardino County. Together they add up 50 cities and 158 unincorporated communities.
Riverside County: Riverside Central: Riverside, Moreno Valley, Corona and Norco.; The Pass Area: Banning, Blythe, Calimesa and Beaumont; Palm Springs/Coachella Valley: Palm Springs, Coachella, La Quinta, Indian Wells, Rancho Mirage, Palm Desert, Desert Hot Springs, Cathedral City and Indio; and Temecula: Temecula, Murrieta, Perris, Hemet, Canyon Lake, Menifee, Lake Elsinore, San Jacinto, and Wildomar.
San Bernardino County: San Bernardino Central: San Bernardino, Rialto, Redlands, Loma Linda, Colton, Fontana, Highland, Yucaipa, Grand Terrace, and Big Bear Lake; The West End: Ontario, Chino, Chino Hills, Montclair, Pomona, Upland and Rancho Cucamonga; The High Desert; Victorville, Barstow, Apple Valley, Adelanto, Hesperia, and Needles; and Yucca Valley: Yucca Valley, 29 Palms and The 29 Palms Marine Training Base.
While the current unemployment rate in the Inland Empire is 12.2 percent (Bls.gov) due to the credit crunch and an end of the housing bubble the median income in the area is $54,991. This is $509 less than two years ago.
According to local economic expert John Husing (JohnHusing.com) from 2000-2008 this metropolitan area added 888,562 people to the region to reach 4,144,088, a 2.8 percent compound growth rate, giving us the 14th largest population in the United States.
We are not just small towns either. Ten cities in the region now have more than 100,000 people including Riverside (296,842), San Bernardino (205,493), Fontana (188,498), Moreno Valley (183,860), Rancho Cucamonga (174,308), Ontario (173,690), Corona (147,428), Victorville (107,408), Temecula (101,057), and Murrieta (100,173).
According to the U.S. Census Bureau the population in the region is very diverse: Hispanics make up; 45%, Whites: 39.8%, Blacks 8%, Asians: 5.7%, American Indian and Alaskan Native 1.3% and Hawaiian/Pacific Islander 0.4%.
Why is the Inland Empire growing?
There are several reasons why the Inland Empire is growing and will continue to do so in the following years. First of all as John Husing says – CHEAP DIRT!
This region has large areas of inexpensive undeveloped land ready to be built. Businesses can find real estate at very inexpensive prices. Warehouse spaces are under $1.00 square foot, retail spaces start under $2.00, and class A office spaces begin at $1.00.
Secondly, families move here to afford a home. The Inland Empire has acquired residents from surrounding counties.
According to DataQuick, the average median new and existing home prices in the following counties
are: Orange County, $493,000; Ventura County, $425,000; San Diego County, $405,000; Los Angeles County, $403,500; Riverside County, $277,000; and San Bernardino County, $257,500.
“With this region’s inexpensive house prices, people are opting to move not only to afford a home, but also to increase their disposable income,” said Dameron. For example, approximately 65 percent of IE residents work out of the area. Many people drive to Orange, Los Angeles and San Diego counties where salaries are 2-10 percent higher.
On the other hand, with prices not able to stabilize due to foreclosures, people who moved to the Inland Empire and lost their jobs, or could not keep up with their house payments are slowly moving from the San Bernardino/Rialto/Fontana, Riverside/Moreno Valley and Perris/Hemet area where homes are more expensive, to the outer high desert areas of Adelanto, Barstow, Desert Hot Springs, Twenty-Nine Palms, and Needles where homes are under $130,000.
Thirdly, the Inland Empire has an accommodating political environment for builders and business.
As mentioned above the undeveloped land is inexpensive, and as this metropolitan area becomes more affluent, developers are building and selling million-dollar homes in the first six of the area’s sub-regions.
The median home price is $830,000 in Chino Hills, a prosperous bedroom community on the western edge of San Bernardino County. The median income of the city’s 79,000 residents is $100,371, which surpasses that of Beverly Hills.
The region also has the major north, south, east, and west transportation corridors that link the nation’s food basket and Pacific Rim through rail, freeways, and airports.
Some of the nation’s largest manufacturing companies have selected the Inland Empire for their distribution facilities: Toyota Motor Corporation’s North American Parts and Logistics Distribution (NAPLD) center in Ontario, APL Logistics located in Rancho Cucamonga, just to mention some. (Wikipedia.org)
Last but not least Riverside and San Bernardino County have lots of water. The Inland Empire relies on a mixture of groundwater and surface water from the State Water Project, local streams and reservoirs.
Recently the Governor of California proclaimed state of emergency due to water shortages. The Inland Empire Utilities Agency immediately took action by calling all households and businesses within the Inland Empire to step up their water conservation efforts. (Ieua.org)
“Even though the area has been in a drought for the last three years, there are reservoirs and groundwater basins in San Bernardino, Colton, Highland, Big Bear, and Rialto that can supply the region during these periods” said Dameron.
To increase available water supply, the Inland Empire Utilities Agency (Ieua.org), in partnership with local water agencies, is working on two new projects in response to the statewide water shortages; water recycling and extreme water conservation activities.
Water recycling is expected to reduced by 10 percent the need for expensive imported water and at the same time help the area save money. The United States senate approved an omnibus appropriation bill that includes $5 million for the Inland Empire Regional water recycling projects. (Ieua.org)
Extreme conservation activities are requested to increase 20 percent by the Governor’s proclamation, and if this percentage is not met other additional steps will be considered; mandatory water rationing, mandatory reductions in water use, just to mention a few.
About Dameron Communications Since 1989 Dameron Communications has creatively met the needs of our diverse client base locally, regionally and nationally. We are an award-winning agency that creates integrated marketing solutions to increase sales and profits, win elections, inform the public or gain acceptance of potentially controversial issues. We use our 20 years of communications knowledge and experience to advance our clients’ objectives.
California State Assemblymember Wilmer Amina Carter and honoree Carl Dameron at the 2009 Black Summit in January of 2009.
(SAN BERNARDINO, Calif.) The San Bernardino League of Women Voters will honor 16 individuals who have made a difference in their communities at the 33rd Citizens of Achievement reception and awards.
It will be held on Sunday, April 26 from 2-4 p.m. at the San Bernardino County Government Center, 385 North Arrowhead Avenue, San Bernardino.Admission is $20 for adults and $10 for students.Reservations can be made be made by calling 909-338-4163.
Honorees are:
Linda Adams, San Bernardino Public Library Program Coordinator, has initiated innovative programs especially for teens, as well as other creative programs for families and adults.
Charles “Chuck” Beeman, who died recently, will be honored posthumously for his many years of service as a member of the Board of Trustees of the San Bernardino Community College District.
Diane and Bill Boone send hundreds of packages of items to deployed military in remote areas of Iraq and Afghanistan through their labor of love, Touch of Home.
Carl M. Dameron, founder and creative director of Dameron Communications, volunteers his time and communications skills for the African-American community, especially on health issues, as well as for nonprofits and other community organizations in the inland counties including: The African American Health Institute, The Salvation Army, Goodwill, Loma Linda Behavioral Medicine Center, Knotts Family Parenting Agency, Cal Poly Pomona, Cal State San Bernardino, The Inland Empire African American Chamber of Commerce, The Greater Riverside Chamber of Commerce, The San Bernardino Black Cultural Society and many more.
Bill Hanes, in charge of San Bernardino City Unified School District’s Warehouse Division, is involved in securing, storing, and distribution for Toys for Tots as well as in implementing a recycling program for the district.
Helga Kray, Cal State San Bernardino’s Vice President for Student Affairs, Student Leadership, and Development, is dedicated to making a difference in the lives of students and staff, and also volunteers for community organizations focusing on children.
Mary-Justine Lanyon, editor of The Mountain News, is involved with planning activities for teens in her church, as well as in rehabilitating homes for low income and disabled homeowners, and she has used the newspaper to feature achievements of students.
Ira Maser has been helping those in need since the devastating fires of 2003 by expanding and improving the resources available to the mountain communities.
Tanya Perry has been instrumental in getting people to work together to provide access to services for children and families in Big Bear Valley.
John Peukert, Asst.Supt.of Facilities and Operations of the San Bernardino City Unified School District, is involved in the District’s fundraising for charitable giving as well as for an organization that raises awareness of child nutrition and fitness.
Attorney Tim Prince donates time to the legal aid groups as well as to community service, focusing on making San Bernardino a good place to live and work.
Helen Richardson, a retired kindergarten teacher, volunteers her time to help at-risk readers.She also founded a cinema club to bring foreign films to the mountains.
Candy Stallings, Executive Director of the San Bernardino Sexual Assault Services, has been dedicated to being a victim advocate since 1987, when she began as a volunteer.
Joseph Williams, founder of the Youth Action Project, works with youth and young a
dults to help them become productive and successful adults.
Joyce Zimmerman has been a mainstay of the Women’s Club of San Bernardino for many years and is a volunteer in the reading program at Lincoln School.
Luis Moreno at Dameron Communications, where he is a marketing and research intern. Photo by Carl Dameron.
(SAN BERNARDINO, Calif.) Luis Moreno recently joined Dameron Communications as a marketing research intern. He expects to get the experience and knowledge necessary to become a successful marketing researcher, and maybe someday run his own marketing firm.
“Being an intern allows you to experience how it is in the real world. The theories learned in school are only tools, but the real thing is the experience you acquire working on what you enjoy the most, and that I think builds your character, and fulfills you as a professional.” Luis said.
Moreno is a senior at California State University, San Bernardino, majoring in Business Administration, concentration Marketing, and a minor in Finance. He will be graduating Fall 2009.
His duties as a marketing research intern consist of making marketing promotion proposals, marketing budgets, market analysis, creating visual graphs for data, and researching.
“Luis brings desire and tenacity; not all interns have the vision to see where this career path can take them. Luis has that vision. He is teachable, pays attention and has good knowledge of research,” Carl Dameron said.
Since 1989, Dameron Communications had coach interns. With a full service industry of opportunities for interns to work in any sector, they feel an obligation to teach the next generation of professionals to do work effectively, creative, and honestly. “We always ask our interns what they want to do, and Moreno was the first intern that wanted to work in marketing research. I was very excited” Dameron said.
Luis recently worked updating data for a document titled About the Inland Empire. The document shows how the Inland Empire is doing compare to other counties, and towards what direction is heading to. It also focuses on what is making these two counties (Riverside and San Bernardino) attractive for investors.
“What fascinated me is that not only house prices are less than Orange County or San Diego County, but what this metropolitan area is going to achieve economically in the next years.” Moreno said.
Luis Moreno was born in Riverside California, but raised in Mexicali, Baja California, Mexico, borderline with Imperial County. He transferred from Imperial Valley College to Cal State San Bernardino to finish his major. The Inland Empire is now his new home, and he is happy about it.
Besides marketing, Luis also loves soccer. He plays at Cal Sate San Bernardino, in the Intramurals League, inside the Recreational Center. Although his team didn’t make it to playoffs this quarter, they are eager to qualify next season, and maybe obtain the championship.
About Dameron Communications Since 1989 Dameron Communications has creatively met the needs of our diverse client base locally, regionally and nationally. We are an award-winning agency that creates integrated marketing solutions to increase sales and profits, win elections, inform the public or gain acceptance of potentially controversial issues. We use our 20 years of communications knowledge and experience to advance our clients’ objectives.
(SAN BERNARDINO, Calif.) Dameron Communications welcomes a new public relations intern to its staff.
Carrie Patrick, a junior at La Sierra University in Riverside, joined Dameron Communications seeking to gain experience in a real public relations work environment that allows her to achieve knowledge and skill in the field of Public Relations before graduating in the spring of 2010.
Internships are important for college students because employers are hesitant to hire people right out of college with no experience. With millions of job cuts all over the U. S. options are decreasing daily.
“The job search is already hard enough with the economy doing so poorly,” Patrick said. “With the experience I gain here I will be able to confidently apply for a career after I earn my bachelor’s degree.”
This is not the first time Dameron Communications has taken interns. Carl Dameron, founder and creative director of Dameron Communications, believes having interns is important for a company.
“It is critical that we bring interns in because it is the older generations’ responsibility to teach the next generation the field of public relations.” Dameron said. He also believes that interns can benefit the company, “They teach me, too,” Dameron said. “From them I learned that text messaging was the best way to reach the 25 and under public and that soon hand held devices will be responsible for at least 75 percent of Internet access.”
Carrie Patrick is currently earning her degree in the field of communications with an emphasis in public relations and advertising. She has a passion for the sport of soccer and has been playing for more than 10 years. She was recently the Centennial freshman girl’s soccer coach in Corona and is now working at Killarney’s Irish pub located at the Riverside Plaza.
Being a full time student with two jobs is not an easy thing to do.
“I feel that if I put in the effort now, it will pay off later in my life” Patrick said. Carrie says she gained her strong work ethic from her parents and shows it by working hard in school as well as the restaurant and internship at Dameron Communications.
