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    Posts Tagged ‘winning’

    Long Beach Luxury Senior Apartment Community Is Built for Arts-Loving Seniors

    The smoke-free Long Beach Senior Arts Colony apartment community also features modern amenities to help seniors stay in shape and enjoy their leisure time, including a billiards room, yoga and dance studio, and fitness room with cardiovascular and strength training equipment.

    The 161-unit apartment community offers a full calendar of arts and fitness activities, including lessons in painting, ceramics, jewelry-making, and gardening for artistic and arts-loving seniors.

     

    (Long Beach, Calif.) The luxurious apartments at the Long Beach Senior Arts Colony feature a graceful blend of comfort, convenience and activities that will enhance the lives of residents age 55 or better, especially those who love the arts.

    “It’s truly an arts colony because we focus so much on the arts,” said Josselly Esquivel, resident manager of the community. “As soon as you step inside the Long Beach Senior Arts Colony, you feel as though you’ve entered a magical, artistic world.”

    The apartments themselves are a mix of contemporary studio, one- and two-bedroom apartment homes with modern kitchens featuring a refrigerator, stove and dishwasher, granite countertops and designer finishes and fixtures.

    The comfortable apartment homes also include a private balcony or patio, the perfect place to relax and enjoy a calm Pacific Ocean breeze.

    The 161-unit apartment community offers a full calendar of arts and fitness activities, including lessons in painting, ceramics, jewelry-making, and gardening for artistic and arts-loving seniors.

    Two bedroom floor plan

    There’s an art gallery and a grand-piano salon with a coffee bar where musicians sometimes play for residents, and for those who love the performing arts, there is a theater-style clubhouse with a proscenium stage fully equipped with theater lights and a modern sound system where seniors have presented plays.

    “It’s a friendly, engaging community full of interesting activities,” said Josselly Esquivel. “Once you come into the Long Beach Senior Arts Colony, you feel a caring community where people know one another.”

    The smoke-free Long Beach Senior Arts Colony apartment community also features modern amenities to help seniors stay in shape and enjoy their leisure time, including a billiards room, yoga and dance studio, and fitness room with cardiovascular and strength training equipment.

    There’s an art gallery and a grand-piano salon with a coffee bar where musicians sometimes play for residents, and for those who love the arts.

    There’s an art gallery and a grand-piano salon with a coffee bar where musicians sometimes play for residents, and for those who love the arts.

    The luxury apartment complex also features elevators, a parking garage, controlled-access entryways, laundry facilities, a computer center with printer, and a mail room.

    The Long Beach Senior Arts Colony is also just a short walk from the East Village Arts District, a neighborhood where visitors can shop, dine and explore art galleries and photography studios.

    The Long Beach Senior Arts Colony is less than three miles from the Queen Mary and Long Beach Convention Center, and it’s near shopping, public transportation, churches, a Post Office and banks.

    To schedule a tour or learn more about rents and eligible income limits, call (562) 951-1188 or go to lbseniorartscolony.com.

    You can also email Josselly Esquivel at lbsac@wshmgmt.com

    Community room

    The Long Beach Senior Arts Colony is also just a short walk from the East Village Arts District, a neighborhood where visitors can shop, dine and explore art galleries and photography studios.

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    Looking for a Speaker on Advertising and Public Relations?

    advertising and public relations

    Carl Dameron, creative director of Dameron Communications. “Sharing your stories is fun. Let me share the secrets of successful public relations and advertising.

    (San Bernardino, Calif.)  Businesses, government and civic groups that want to liven up their meetings with an interesting and informative advertising and public relations speaker should choose Carl Dameron, creative director of Dameron Communications.

    Dameron has run his own public relations firm for more than 30 years, and during that time he has shared his expertise on what makes a good story with everyone from local political candidates to national logistics firms.

    “The same elements that make interesting news releases also make good speeches, Dameron said. “In my presentations, I mix humor with a clear, direct message while delivering information you can put to work right away!”

    Dameron will explain how important it is to get in front of a story to drive national and regional advertising, public relations and news coverage.

    “People who hear me speak should leave with a better understanding of how to improve their own advertising and public relations efforts,” Dameron said. “Sharing your stories should be fun. Let me share the secrets behind successful public relations and advertising.

    Getting the attention of the news media is not easy.

    Editors, reporters and media managers are constantly bombarded with e-mails from PR people. Most are spiked right away, but releases from Dameron Communications always get a second look.

    How? Carl Dameron understands news and knows how to work with busy news professionals.

    advertising and public relations

    Dameron Communications has served Southern California clients since 1989

    Dameron is available to speak on several advertising and public relations topics including:

    • Advertising – How to create advertising that works — from flyers to TV commercials and everything in between
    • Public Relations – How to get media coverage and increase the positive perception of your organization
    • Government Relations – How to get elected officials to listen and how to leverage their influence
    • Community Relations – How get the community to understand and support your goals and objectives

    Dameron Communications clients include LaSalle Medical Associates, Inc., The City and County of San Bernardino, County of Riverside, RD-ICO, Moreno Valley Unified School District, Rialto Unified School District, Sprint, California Portland Cement Company, the AQMD, Dukes-Dukes and Associates, Inc., Toyota of San Bernardino, The Salvation Army and many more…

    Call (909) 534-9500 or email Carl@DameronCommunications.com to book your presentation.

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    LaSalle Gives 220 Covid Shots to Local Black Residents

    Dr. Albert Arteaga, president and founder of LaSalle Medical Associates, speaks with Baron Jordan, of San Bernardino, March 20,2021 at the LaSalle Medical Associates medical office located in Rialto, Calif. Jordan is sitting in the observation area after receiving the one-shot Johnson and Johnson vaccine. After receiving the vaccine, patients are observed for 15 minutes for any immediate adverse effects.  (Photo by Valda Wilson)

    “I had to try to get around the bureaucracy myself, so I appreciate that our health partner LaSalle engaged with trusted community partners like churches… “It’s good to offer clear access from familiar people to the community. It helps” said Dr. Michael Andrew Owens, pastor of New Hope Missionary Baptist Church

    (Rialto, Calif.) Nurses from LaSalle Medical Associates vaccinated more than 220 people Saturday during a Rialto clinic designed to give the Black community better access to COVID-19 vaccinations.

    LaSalle teamed up with San Bernardino’s New Hope Missionary Baptist Church and The Inland Empire Concerned African American Churches to put at a recent clinic, part of an innovative approach in which the church gathered a list of interested people, and LaSalle staff members contacted them to make appointments.

    Alicia Cazenave of San Bernardino was happy that her church worked with LaSalle to bypass the bureaucratic roadblocks she experienced earlier when trying to make appointments for family members through government agencies.

    She arrived early Saturday morning and was third in line to get her shot.

    “I am relieved to be getting it,” said Cazenave, 59. “Having the church organize it helped as far as access. The church gave us better access.”

    She was also happy to be getting the Johnson & Johnson vaccine, which is just one dose.

    “The shot was good. No pain,” she said after being inoculated.

    Dr Michael Andrew Owens, pastor of New Hope Missionary Baptist Church, was thankful that LaSalle worked directly with the church to set up vaccination appointments.

    “I had to try to get around the bureaucracy myself, so I appreciate that our health partners engaged with trusted community partners like churches, and I appreciate the respect for the church, knowing that we have influence in the community,” he said. “It’s good to offer clear access from familiar people to the community. It helps.

    “And the one shot, that sold itself. I think a lot of people were waiting,” he said.

    “Today we are giving Johnson’s vaccine. It’s just one shot and you’re done. We just got it last week,” said Dr. Albert Arteaga, LaSalle’s president and founder.  “It’s as effective as the others at preventing serious disease or death. That’s up to nearly 100 percent.”

    During Saturday’s clinic, he stood outside, answering questions and sharing light-hearted banter with people waiting in line.

    Dr. Michael Andrew Owens, pastor of New Hope Missionary Baptist

    Dr. Michael Andrew Owens, pastor of New Hope Missionary Baptist Church, speaks with Edward Hoffman III, of Redlands, March 20, 2021 at the LaSalle Medical Associates medical office located in Rialto, Calif. Hoffman is sitting in the observation area after receiving the one-shot Johnson and Johnson vaccine. After receiving the vaccine, patients are observed for 15 minutes for any immediate adverse effects. 
    (Photo by Valda Wilson)

    “After your shot, you may get a slight fever tonight. But don’t worry. It’s just a case of Saturday Night Fever,” he joked with one man.

    Vicki Creighton, from Riverside, said she was eager to get vaccinated Saturday.

    “I feel confident, and I feel it’s going to be great. My mom and dad are 88 and they had their shots,” she said.

    Deborah Neal, from Lake Elsinore, said she learned of Saturday’s clinic when a friend shared a flier from New Hope.

    “I sure am relieved, especially since it’s one shot,” she said.

    Dr. Arteaga told her, “You notice that we are taking everyone who comes and not finding reasons to turn people away.”

    The Rialto clinic, San Bernardino clinic on Mount Vernon Ave., and Hesperia clinic are certified vaccination centers.  For more information on LaSalle Medical associates at http://www.lasallemedicalassociates.com

     

    About LaSalle Medical Associates
    LaSalle Medical Associates is one of the largest independent minority owned healthcare companies in Riverside and San Bernardino Counties. The corporate office is in Redlands.

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    Breast Cancer Awareness Honored with Actress Erika Ringor and Olympian Brigetta Barrett

    Riverside, CA – The 2nd Annual Pink & White Celebration is on Sunday, October 5, 2014 at D and D’s Dance Center in Riverside at 1445 Spruce Street. “We are honoring local breast cancer survivors and honor women who are positive role models relative to health & wellness,” said Carrie Madrid, breast cancer survivor, founder and CEO of Lady Huskies, Inc.

    This year a “Woman of Excellence Award” has been added to the 2nd Annual Pink & White Celebration.
    “The two honorees chosen this year have overcome adversity and excelled in their personal lives to not only achieve greatness, but have dedicated themselves to raising awareness of women’s health and wellness,” said  Madrid.

    This breast cancer awareness month fundraising gala will honor local breast cancer survivors. Madrid is a Stage III breast cancer survivor of 2 years; she shares her story in hopes of raising awareness and inspiring others.

    Erika Ringor is known for her role in the motion picture Love & Basketball

    The honorees chosen are actress Erika Ringor and 2012 track Olympian Brigetta Barrett. Erika is known for her role in the motion picture Love & Basketball, among other movies and is now a Fitness and Health Coach for a major health and wellness company.

    Brigetta Barrett is a high jumper from the United States. Her biggest success is winning the silver medal at the 2012 Olympic Games in London. She is returning to the 2016 Olympics.
    “If you know of a Breast Cancer survivor please ask her to register and come to the 2nd Annual Pink & White Celebration to celebrate surviving and thriving in life,” said Madrid.

    This breast cancer awareness month fundraising gala will honor local breast cancer survivors. Madrid is a Stage III breast cancer survivor of two years; she shares her story in hopes of raising awareness and inspiring others.

    The “Woman of Excellence Award” honorees will be presented with an original work of art created by artist John Barge III. The official unveilings of these works of art will take place at the 2nd Annual Pink & White Celebration.

    “We invite everyone to attend and enjoy special appearances by jazz saxophonist, Mark Allen Felton and vocalists, “L.A. the Don” with Jazmine Culpepper; World Champion Mixed Marshal Arts (MMA) Ultimate Fighting Championship (UFC), Jenae Noonan and artist Brandy Loves2Draw”, said Madrid.

    Lady Huskies, Inc. is IRS recognized 501(c)(3) nonprofit organization. Event proceeds go to the girls’ basketball program at John W. North High School and to the American Cancer Society to help breast cancer suffers.

    This breast cancer awareness month fundraising gala will honor local breast cancer survivors. Madrid is a Stage III breast cancer survivor of 2 years; she shares her story in hopes of raising awareness and inspiring others.

    Meet World Champion Mixed Marshal Arts (MMA) Ultimate Fighting Championship (UFC), Jenae Noonan at the 2nd Annual Pink & White Celebration.

    Tickets are $25.00 per person and can be purchased on the website or at the door. Tables of eight are available for $200 if purchased by October 1. We request that all breast cancer survivors to be registered by October 1, 2014.

    “We are honoring local breast cancer survivors. We also honor two women who are positive role models relative to health and wellness,” said breast cancer survivor Carrie Madrid, founder and CEO of Lady Huskies, Inc.

    “We are honoring local breast cancer survivors. We also honor two women who are positive role models relative to health and wellness,” said breast cancer survivor Carrie Madrid, founder and CEO of Lady Huskies, Inc.

    For more information or to register a survivor, make a donation; please contact Carrie Madrid at 951-707-7965 or carrie_madrid@yahoo.com.

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    Great Newsletter Design and Writing Sells More …

    Dameron Communications creates newsletters for colleges, universities, doctors, medical clinics, Non-Profits, government and more.

    Dameron Communications creates newsletters for cities, counties, colleges, universities, shopping centers, developers, retailers, computer stores, doctors, medical clinics, Non-Profits, attorneys, schools ad more…

     
    (SAN BERNARDINO, CA.) “Dameron Communicators, that’s what we call the newsletter designs,” says Carl Dameron, founder and creative director of the public relations/advertising firm Dameron Communications. “These newsletters boost awareness and business for all clients who come on board.”
    “We won’t just design, write and produce printed editions,” adds Dameron, “we’ll also create a social network strategy, and post them on all the major  industry websites, create an electronic version for distribution via email and to post on client Web sites.”
    “Our clients will get the broadest possible exposure for their services, offerings and successes. Plus, what goes in the newsletters will also be sent to all media outlets in their service area.  For Inland Empire clients that’s potential exposure to 4.2 million potential customers,” said Dameron.
    “We now how to pull the good stories out of good businesses,” Dameron says, “we know how to tell it, and tell it to more people than ever before.”
    Newsletters are designed, written or produced  in full color, and are available in two-page, to 64-page formats up to 500,000 units.
    Since 1989 Dameron Communications has creatively met the needs of our diverse client base in California. It is an award-winning agency that creates integrated advertising and public relations solutions to increase clients’ sales and profits, win elections, inform the public or gain acceptance of potentially controversial issues.
    Dameron Communications creates advertising for television, radio, newspaper, magazine, and billboards, web sites, mobile web applications, email and more. Public relations services include press releases, press conferences, media relations, television programs, web sites, opinion editorials, promotions, event creation and management, government relations and community relations.
    Dameron has earned media coverage for clients from: ABC, CBS, NBC, CNBC, CBS MarketWatch; Fox News, CNN, Nightly Business Report; The Wall Street Journal, New York Times, Los Angeles Times, The Washington Post, Dow Jones News Wire, Bloomberg, Reuters, Associated Press, The Press Enterprise, The Sun, The Daily Bulletin, The Orange County Register, The Daily News, The Daily Press and many more.
    For more information call Carl Dameron at (909) 534-9500.

     -end-

    Redlands Pinto 8 All-Star Team Fundraising Events

    The Redlands Pinto 8 Red All-Stars

    The Redlands Pinto 8 Red All-Stars won 3 of 5 games over the Memorial Day weekend. Coach Eric Summers gave the boys a terrific speech after their first loss on Sunday. He eloquently reminded them of what Memorial Day is about and to honor those who died in war to make it possible for them to play baseball, and to do so with heads held high when other teams make great plays resulting in a few more runs, and ultimately the win. Pictured are: back row coaches, Eric Summers, Chris Gilbert and Wes Swogger; middle row: Bradley Gilgert, Jackson Taylor, Cody Lemler, Kade Finazzo; front row: Nevin Zerbe, Dan Summers, Tobias Mojica, Dayton Thompson, Mason Swogger, Vincent Maldonado, Parker Blomquist and Lance Durazo.

    The Redlands Baseball for Youth (RBY) spring baseball regular season comes to a close, a total of 12 eight year-old elite athletes have been honored by being chosen as part of the Pinto 8 Red All-Star Team out of more than 110 boys in the division.

    These accolades are a tremendous honor and reward for the hard work these kids put in all season. This honor also brings the challenge of having to raise funds for our specific team. The All-Star season budget is approximately $4,500, which covers league and tournament entry fees, team uniforms, equipment, and umpire costs.

    Donations from local patrons and businesses are one way we raise money to reach these goals. Without the support of the local community, we would be unable to reach the financial requirements to provide the Pinto 8 Red All-Star team players with the quality baseball program necessary for success.

    The boys and their coaches will be serving a buffet breakfast at the Redlands Applebee’s (2046 Redlands Blvd, in front of Walmart) on Saturday, June 7th from 8 to 10am. For just $10 you can start your weekend with a great breakfast and support the team as they represent Redlands at tournaments all around Southern California in the next few months.

    Get your tickets for the California League Champion 66ers (class A affiliate of the Angels) Thirsty Thursday, June 12th game – also their “Zombie Apocalypse” night. For just $11 you can enjoy a fun evening of baseball with all the fixins’ and even a bit of ‘undead’ fun as you support the Redlands Pinto 8 All-Stars.

    Businesses and individuals who would like to sponsor this great group of young athletes can do so with sponsorships as low as $50. All donations are 100% tax deductible – all coaches and parents are volunteers. Any and all support is appreciated and the team will provide recognition of your contribution on banners, websites, stories, plaques, etc. as timing permits.

    The Pinto 8 Red All-Stars played in a Memorial Day weekend tournament and won 3 games earning a place in the event title game, falling a bit short but proving these boys are competitors. We plan on playing in several “warm-up” tournaments prior to our participation in the Pony League tournament which runs from June 18 through July 7. With good fortune and hard work, we will conclude our season with the Super Regional Tournament and a possible trip to the Pinto World Series Tournament in San Jose, California on July 18. These events are usually attended by a large number of spectators and would provide great exposure with an on-site banner with your company’s name on it.

    For more information or tickets to breakfast or the 66er game, or sponsorship information, please call Thom at 909-855-3116.

    MORE INFORMATION ABOUT RBY:

    The Redlands Baseball for Youth (RBY) is a non-profit organization, governed and run solely by volunteers that number over 300. Since 1963 we have been providing a safe place for the youth of Redlands and surrounding communities to learn and play ball, make new friends, as well as build self-confidence and self-esteem. RBY is sanctioned by PONY Baseball and Softball, whose “Protect Our Nation’s Youth” message is put into practice by providing experiences in youth baseball and softball that will help young people grow into healthier and happier adults.

    Sponsorships are available, call Thom at 909-855-3116 for details.

    -end-

     

    Superintendent Brings Success to Moreno Valley Schools

    Dr. Judy White, superintendent of the Moreno Valley Unified School District

    Dr. Judy White, superintendent of the Moreno Valley Unified School District

    Published On : 2/26/2014 7:30 AM
    By : Ken Vincent
    From : KVCR
    Categories : A few years ago, the Moreno Valley schools were in trouble. However, under the leadership of Superintendent Dr. Judy White, the Moreno Valley Unified School District has dramatically turned around, and now has received applause from state education officials, the state teachers’ union, local businesses, and parents of kids who attend Moreno Valley schools. KVCR’s Ken Vincent has a conversation with Superintendent White about how she and the community have pulled together the elements of success in the Moreno Valley School District.
    Listen to Podcast
    http://kvcr.org/News/Stories/2014/February/0226_Superintendent_Brings_Success_to_Moreno_Valley_Schools

    Get your Press Release Published

    The LaGrant Foundation selected Carl M. Dameron, founder and creative director of Dameron Communications to host its first Inland Empire career development workshop for students interested in pursuing a career in advertising or public relations.  The Delta Sigma Theta Sorority cosponsors the workshop.  Photo by Robert A. Whitehead/CSUSB

    The LaGrant Foundation selected Carl M. Dameron, founder and creative director of Dameron Communications to host its first Inland Empire career development workshop for students interested in pursuing a career in advertising or public relations. The Delta Sigma Theta Sorority cosponsors the workshop. Photo by Robert A. Whitehead/CSUSB

    (San Bernardino, CA)  Looking for a great speaker on advertising and public relations? Choose Carl Dameron, Creative Director of Dameron Communications.  He is funny, direct and delivers actionable information you can put to work right away!
    Carl has more than 30 years of successful experience driving national and regional advertising and public relations.
    Carl is available to speak on several advertising and public relations topics including:

    • Advertising – How to create Advertising that works from flyers to TV commercials and everything in between
    • Public Relations – How to get media coverage and increase the positive perception of your organization
    • Government Relations – How to get elected officials to listen and how to leverage their network
    • Community Relations – How get the community to support your goals and objectives

    Call 909) 534-9500  today to book your presentation.
    Dameron Communications Samples:
    Link to TV commercials: http://www.youtube.com/watch?v=k2Yy9VGFNXY&feature=share&list=PLJR8_C-7ySC2d6ZkHj6pCmdBu0Y6SXuvm
    Link to PR TV Clips: http://www.youtube.com/playlist?list=PL2337823B70921E70
    Link to Radio Commercials: https://soundcloud.com/carl-dameron/sets/more-dc-commercials
    Link to Writing Samples: http://www.dameroncommunications.com/blog/
    Link to Art Samples: http://www.dameroncommunications.com/our-work/
     
    Link To Website Samples: 
    http://dameroncommunications.com/
    http://www.lasallemedicalassociates.com/
    http://www.printproplus.net/
    http://claimseducationpanel.com/
    http://www.imageway.com/
    http://iefl.org/
    http://www.casaramonaacademy.org/

    Moreno Valley School District and Teachers Union Working Together For Student Success

     
     

    Dr. Judy D. White flanked by band members at the State of the District Speech

    Dr. Judy D. White flanked by band members at the State of the District Speech

     

    “We meet regularly to work together on the issues facing our school district,” said Harold Acord, president of the Moreno Valley Educators’ Association. “This is true whether it’s a problem affecting the entire school district, or one individual teacher’s problem.”

     
    (Moreno Valley, CA)  In Moreno Valley both the district administration and the teachers’ union have a common goal. They work together to achieve the district’s mission of preparing students to become productive members of society.
     
    “We agree on our mission of learning for all,” said Dr. Judy White, superintendent of Moreno Valley Unified School District.  “We collaborate on best practices that increase student achievement.”
     
    “We meet regularly to work together on the issues facing our school district,” said Harold Acord, president of the Moreno Valley Educators Association. “This is true whether it’s a problem affecting the entire school district, or one individual teacher’s problem.”
     
     “We provide support and communication to each one of our teachers, so they know how much they are valued in our school district,” Dr. White said.
     
    An issue affecting the entire district is initiatives the state of California is considering regarding school funding.  The 2013-2014 state budget significantly changes how public schools are funded, giving most school districts more money to spend flexibly on student programs  
     
    However, school districts must now provide more accountability to the state for how they are educating students.  The standards for this accountability haven’t yet been set, so school districts statewide are weighing in on what they think will work.
     
    “In Moreno Valley, the district administration and its teachers stand shoulder to shoulder on state initiatives related to funding,” Dr. White said. “We are also exploring other ways to focus on students’ and teachers’ learning conditions, so we can make sure the state provides funding mechanisms that meet the needs of our students.”
     
    School districts also receive federal funding. This, more than ever, is tied to academic performance.
     
    In Moreno Valley, the teachers’ union and the District have stepped up to develop a student-centered evaluation pilot program rather than waiting for grant opportunities which may come with mandates.
     
    “Together, teachers and administrators have collaborated on an evaluation instrument that includes the California Standards for the Teaching Profession as a rubric of measurement. This is expressed in a format that structures collaborative conversations, support and high expectations between the site administrator and teachers. This was done because it is the right thing to do,” said Dr. White.
     
    Besides working together to develop accountability standards and positions on state and federal legislation, the Moreno Valley Educators’ Association and the district administration also collaborate on other projects. Recently, one of these was planning and hosting a regional leadership conference and access to for teachers and administrators, which had was titled “Collaborate, Coach and Connect.”
     

    Moreno Valley Unified School District superintendent of schools Dr. Judy White and California CTA state president Dean Vogel at 2013 joint leadership summit.  Vogel spoke well of the direction the district is taking to increase student performance.

    Moreno Valley Unified School District superintendent of schools Dr. Judy White and California CTA state president Dean Vogel at 2013 Joint Leadership Summit.
    Vogel spoke well of the direction the district is taking to increase student performance.

    “We had several speakers from the California Teachers Association, and the keynote speaker was CTA President Dean Vogel,” said local president Acord. “It was a great success, and we received high evaluations from those who participated.”
     
    Since students are the top priority in Moreno Valley Unified School District, recognizing outstanding student achievement is another way the administration and teachers’ union work together. With a third partner, the Moreno Valley Chamber of Commerce, they provide a “Student of the Month” program to honor and reward one outstanding student each month at each school in the district.  They also work jointly with the Chamber to explain how local businesses can support education in Moreno Valley.
     
    Even in contract negotiations, the one activity where relationships between school administrations and their teachers unions can be adversarial, they’re not in Moreno Valley Unified School District. Here, the two parties participate in Interest Based Bargaining.
     
    In typical negotiations, the teachers’ union asks for as generous a contract as it finds feasible, while the district administration counter offers with something less generous. The contract is successfully negotiated when one or both sides make concessions to the other.
     
    But in Interest Based Bargaining, the administration and teachers focus on common interests, and work together to ensure these interests are met. Since attracting and keeping quality teachers is one of their common goals, developing an attractive teachers’ contract becomes a solution.
     
    “We meet regularly to work together on the issues facing our school district,” said Harold Acord, president of the Moreno Valley Educators’ Association. “This is true whether it’s a problem affecting the entire school district, or one individual teacher’s problem.”

    “We meet regularly to work together on the issues facing our school district,” said Harold Acord, president of the Moreno Valley Educators’ Association. “This is true whether it’s a problem affecting the entire school district, or one individual teacher’s problem.”

     
    “It is supposed to be a win-win situation,” Acord said. “It’s not one side wins, and the other side loses.”
     
    Clearly, with everyone working together, there is one big winner in the process. That is Moreno Valley Unified School District students.
     
    The Moreno Valley Unified School District’s mission is to prepare all students academically and socially to become productive members of society.
     
    For more information on the Moreno Valley Unified School District call the district office at (951) 571-7500 or go to their website at www.MVUSD.net.
     

    -end-

     
     

    Caring For Medi-Cal Patients For More Than 29 Years

    LaSalle Medical Associates celebrates 29 years of service with 160,000 patients

     

    (SAN BERNARDINO, Calif.)  In June 1984 Dr. Albert Arteaga and Maria his wife, a nurse started their medical practice not just to heal the sick and injured, but to change patients’ perception of “going to the doctor.”
     
    Dr. Arteaga explains, “I want everyone to feel that going to the doctor is no more intimidating than going to the grocery store.”
     
    The Arteaga’s also built their practice on the belief that “everyone deserves high quality health care”.  Everyone also deserves to be treated by their doctor with “dignity and respect regardless of ethnicity or income”.
     
    That philosophy has been successful.  On the first day of his practice Dr. Albert Arteaga and Maria saw two patients at their clinic at 17577 Arrow Boulevard in Fontana.  Now LaSalle Medical Associates cares for 160,000 patients across nine counties in California.
     
    Success came quickly as word spread of caring doctors that also accepted Medi-Cal and affordable cash payments.
     
    By 1992 the Fontana location grew and LaSalle had added clinics in Hesperia and two in San Bernardino

    On the first day, owner Dr. Albert Arteaga and his wife Maria then employed as his nurse and still his chief assistant saw two patients at their clinic in Fontana. Today, LaSalle Medical Associates has grown to four clinics and 120 employees, and an Independent Practice Association (IPA) serving more than 1,900 doctors.

     
    To run the growing business the Arteaga’s opened a corporate office in San Bernardino at 685 Carnegie Drive, Suite 230.
     
    The Arteaga’s started an Independent Practice Association or IPA in 1995 in response to changes in health care created by government and insurance companies.  The insurance companies prefer to negotiate for health care services and compensation with groups of physicians rather than individual doctors.
     
    LaSalle Medical Associates accepted the challenge and has grown to a network of 1,900 independently contracted doctors, hospitals and clinics, delivering high quality patient care.  Now LaSalle Medical Associates is one of the largest independent minority owned healthcare companies in California.
     
    LaSalle has a team of 120 healthcare professionals at LaSalle’s four clinics in San Bernardino County.  Through its IPA 1,900 independently contracted doctors, hospitals and clinics, deliver high quality patient care in Riverside, San Bernardino, Los Angeles, Stanislaus, Fresno, Kings, Tulare, San Joaquin and Madera counties.
     
    “I think 29 years shows we have been doing good things for our patients and employees and we have been doing it for a long time,” Dr. Arteaga said.  He added, “It proves two things. Number One, we are honest.  Number two we are reliable.  We aren’t here today and gone tomorrow.  In the medical field, being solid means being reputable and reliable.”
     
    In 29 years of business the Arteaga’s have seen good times and bad, recession and boom, and several business challenges.  Through it all Dr. Arteaga has strived not only to be a great physician, but also a good businessman.
     
    “Treating patients with dignity and respect is not only the right thing to do, it is also a good business practice, it has built us a solid, loyal patient base,” said Dr. Arteaga.
     
    Those patents in turn recommended LaSalle Medical Associates to their friends and family.  Some of who now have chosen LaSalle for their health care needs for three generations.
     
    “It’s not usual for us to see the second generation of children we started treated 29 years ago,” said Maria Arteaga.  “We are honored to be trusted with the lives of our patients and their children.”
     

    The LaSalle Medical Associates Healthcare team gave more than 10,000 flu vaccines last year. LaSalle is getting ready for this years flu season. Left to right: Dr. Joseph V. Selvarj, Dr. Albert Arteaga, Dr. Cheryl Emoto, and Dr. Felix A. Albano.
     
    The new flu season starts September 1, 2013 with flu vaccines available at all LaSalle clinics. LaSalle has the Fluzone High Dose vaccine for seniors, the intradermal flu vaccine is a shot that is injected into the skin instead of the muscle, and nasal flu mists for children and adults. Photo by: Chris Sloan

     
    The Arteaga’s have also focused on keeping expenses low and service quality high.  And they have helped many patients who might otherwise struggle to pay for even basic medical care to find insurance that will pay the bill.
    Since Dr. Arteaga’s specialty is pediatrics, La Salle Medical Associates initially focused on serving children of the lower income and disabled. Dr. Arteaga quickly realized there were even greater community needs.
     
    With his guidance, LaSalle expanded its service to include family and internal medicine, and obstetrics/gynecology. All stemming from the Arteaga’s “obligation” to “help whenever we can.”
     
    Public and professional recognition has not escaped LaSalle Medical Associates and The Arteaga’s.
     
    In 2012 Dr. Albert Arteaga, became California’s first-ever CDC Childhood Immunization Champion and one of only 39 across the country receiving the prestigious honor.
     

    The California Medical Association awarded him the “Ethnic Physician’s Leadership Award,” recognizing his contributions to medical care in the Latino community. He also was named one of the top 15 Latino-owned businesses in the Inland Empire by Hispanic Lifestyle magazine. 

     
    Dr. Arteaga was awarded the San Bernardino County Medical Society’s Merlin Hendrickson M.D. Award for his outstanding contribution to the community.
     
    Inland Empire Health Plan selected LaSalle’s clinics as Riverside and San Bernardino counties’ best healthcare provider, while the African American Health Initiative selected LaSalle as a “model provider” of Black healthcare in San Bernardino County.
     
    The San Bernardino Board of Supervisors has presented Dr. Arteaga a Resolution for his outstanding community efforts, and the Inland Empire Health Plan awarded LaSalle Medical Associates a Proclamation Award in appreciation of outstanding community work and for being the state’s number one enroller of the Healthy Families program, an insurance plan for children of low-to middle-income families.
     
    What does the future hold?
     
    “As a large provider of service to Medi-Cal patients we understand what the state’s implementation of the Affordable Care Act and expansion of Medi-Cal means here in California.  A lot of uninsured people with a high demand for service are going to be coming to doctors, clinics and hospitals in 2014.  LaSalle is preparing to welcome those one million new low income patients in the nine counties we serve,” said Dr. Arteaga.
     
    He added, “We are recruiting more health care professionals to increase our ability to provide more health care to more patients at the rate Medi-Cal pays”.
     
    LaSalle has also created new partnerships to fund expansion and is contracting with more cost effective service providers with larger service areas for lab work, x-rays, imaging and supplies, and expanded their billing and payment capabilities. More info please visit homeinsurance-companies.com.

    Dr. Albert Arteaga. The California Medical Association awarded him the “Ethnic Physician’s Leadership Award,” recognizing his contributions to medical care in the Latino community. He also was named one of the top 15 Latino-owned businesses in the Inland Empire by Hispanic Lifestyle magazine.

    For the Arteaga’s success is defined by service to those in need of medical services.  By any measure LaSalle Medical Associates patient growth is a testimony to their service to their communities.  Not bad for a couple of idealist who wanted not just to heal the sick and injured, but to change patients’ perception of “going to the doctor.”
     
    For more information about LaSalle Medical Associates, call (909) 890-0407 or go on line to LaSalleMedical.com.
     

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    LaSalle-PR-213.4 Anniversary
    For More information call
    Carl M. Dameron@ (909) 534-9500