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    Making newsletters work

    Dameron Communications creates newsletters for medical clinics, Non-Profits, government and more.

    (SAN BERNARDINO, Calif.) “We call the newsletters Dameron Communicators,” says Carl Dameron, founder and creative director of the public relations/advertising firm Dameron Communications. “It will boost awareness and business for all clients who come on board.”
    Senior writer Jim Crockett heads this full-charge newsletter expansion.
    “We won’t just produce printed editions,” adds Dameron, “but we’ll also put them on all the major social network sites, industry websites, create an electronic version for distribution via email and to post on client Web sites.”
    “Our clients will get the broadest possible exposure for their services, offerings and successes. Plus, what goes in the newsletters will also be sent to all media outlets in their service area.  For Inland Empire clients that’s exposure to 300,000 or more potential customers,” said Dameron.
    Jim Crockett has been with Carl Dameron going back ten years, first as a media relations team with Santa Monica’s Financial Relations Board and then together at 21-year-old Dameron Communications.
    “Jim knows his stuff,” says Dameron. “For nearly 20 years he headed GPI Publications in the Silicon Valley. He built the music-related company from a 3-person business turning out a small magazine around six times a year to a 120-staff one producing seven magazines, recordings, books – and newsletters.”
    GPI is best known worldwide for such magazines as “Guitar Player” and “Keyboard” by subscriptions, on newsstands and on the Internet.
    Crockett is also the author/editor of five books, including “The Great White Shark” and “The Why-to of Scuba Diving.” As a former successful racecar driver, he wrote and produced a one-of-a-kind newsletter for drivers, “Autoracer’s Monthly,” and has created a dozen others for various organizations and companies.
    “If a business has a good story to tell,” Crockett says, “we know how to tell it, and tell it to more people than ever before.”
    Newsletters are in full color, and are available in two-page, to 64-page formats.
    For more information call (909) 888-0017.
    About Dameron Communications, LLC
    Since 1989 Dameron Communications has creatively met the needs of our diverse client base locally, regionally and nationally. It is an award-winning agency that creates integrated advertising and public relations solutions to increase clients’ sales and profits, win elections, inform the public or gain acceptance of potentially controversial issues.
    Dameron Communications creates advertising for television, radio, newspaper, magazine, and billboards, web sites, mobile web applications, email and more. Public relations services include press releases, press conferences, media relations, television programs, web sites, opinion editorials, promotions, event creation and management, government relations and community relations.
    Dameron Communications has earned media coverage for clients from: ABC, CBS, NBC, CNBC, CBS MarketWatch; Fox News, CNN, Nightly Business Report; The Wall Street Journal, New York Times, Los Angeles Times, The Washington Post, Dow Jones News Wire, Bloomberg, Reuters, Associated Press, The Press Enterprise, The Sun, The Daily Bulletin, The Daily News, The Daily Press and many more.
    For more information call (909) 888-0017.

    -end-

    Taylion Directors Bring Passion for Alternative Education

    (SAN BERNARDINO, Calif.) Danielle Moore, Taylion Virtual Academy’s Director of Instruction has 10 years experience working in alternative education and graduated from a home school program. Likewise, Stephanie LaFerriere, Taylion Virtual Academy’s Director of Curriculum, has 10 years experience working in alternative education and graduated from a home school program.

    In fact, the two graduated from the same home school in Victorville. They are twin sisters and were taught at home by their parents.

    Since graduating high school from their home school program, their paths have followed closely. After college, both returned to Victorville, got married and had two children each, whom they plan to enroll in Taylion’s home school program. Both obtained teaching credentials, and have worked as teachers at traditional schools and other charter schools in San Bernardino County. Both prefer charter schools over traditional schools.

    “At Taylion Virtual Academy we serve students who might not fit into a traditional school environment, just as we did not when we were students,” Moore said.  “We like non-traditional schools, because the focus is on what students need and want. Alternative educational programs provide students with more individual focus, which most students desperately need”.

    Both Stephanie and Danielle obtained Masters’ degrees in Education. Stephanie graduated from National University and Danielle graduated from Chapman University. In addition, the two will obtain Masters’ degrees in Psychology from Chapman University in May, 2011.

    “Our training in both education and psychology helps greatly at a non-traditional school,” LaFerriere said. “Psychology helps us understand where our students are coming from. Our experience in education allows us to develop strategies that meet state standards, but also meet the needs of each individual student. We want to look at students as a whole person and not just their score on a test.”

    Since 2010, when Taylion Virtual Academy opened in San Bernardino, Moore and La Ferriere have worked side by side, overseeing how the school’s 15 teachers present curriculum and instruction to approximately 365 students.  Taylion Virtual Academy has three programs by which it presents curriculum and instruction; Independent Study, Home Schooling and Online.

    Independent Study is an option for San Bernardino-area students in grades 7-12. Students meet with teachers twice a week at Taylion Virtual Academy’s Learning Center, located at 1184 W. Second St., San Bernardino where students receive help with homework and direction in attaining their educational goals. Students then continue their lessons by working on assignments at home.

    The Home Schooling program serves families with children in Kindergarten through 12th grade in the San Bernardino, Riverside, Orange, Los Angeles, Kern and Inyo counties. In this program, while Moore, La Ferriere and the other credentialed teachers at Taylion develop lessons for students, it is the parents of these students who actually provide direct instruction to their children.

    Students also can receive lessons online from Taylion Virtual Academy. Students using this option can receive instruction at home or at the learning center while meeting with credentialed teachers on a regular basis for support.

    Regardless of the program in which students are enrolled, Taylion Virtual Academy teachers assess and monitor their academic progress to ensure the students grasp the important concepts taught in their grade level, and they will have the ability to obtain a job, or attend a college or university after completing high school.

    Students can complete high school requirements by graduating from Taylion Virtual Academy. Students can also earn credits at an accelerated rate, which will enable them to graduate early or on time.
    Although they have separate titles, Moore and La Ferriere’s duties are so similar they usually work together on all aspects of their administration. Responsibilities include developing lesson plans to ensure the students’ education meets California and Taylion Virtual Academy’s standards, training instructors and supporting staff in effective teaching strategies, and creating instruction packets for all students.

    “We want to create the most comprehensive program for all of our students and since we were home schooled, and have worked in alternative education for so long, we are excited to be able to collaborate together” stated La Ferriere.

    Taylion Virtual Academy, a free public charter school, offers an option for families who wish to be directly involved in their children’s education, families who wish to have more control of their student’s education and for teens who seek an accelerated schedule to obtain their high school diploma.
    For more information, or a free campus tour, call Taylion Virtual Academy at (909) 889-5152 or go to www.TAYLION.com.

    James Connolly, Emi Meyer, Rachel Belman Headline Sneaker Ball

    Stand up comedian James P. Connolly, singer/songwriter Rachel Belman and singer-songwriter, musician Emi Meyer will entertain at the FIRST EVER Shoes That Fit - Sneaker Ball, Saturday, April 21, 2012, at the historic Roosevelt Hotel in Hollywood, Calif. For tickets or for more information please visit ShoesThatFit.org or call (800) 715-4333.

    (Claremont Calif.) – Stand up comedian James P. Connolly, singer/songwriter Rachel Belman and singer-songwriter, musician Emi Meyer will entertain at the FIRST EVER Shoes That FitSneaker Ball, Saturday, April 21, 2012, at the historic Roosevelt Hotel in Hollywood, Calif.
    The ball commemorates Shoes That Fit’s One Millionth Pair of shoes donated to school children in the U.S. and the 20th Anniversary of the California based non-profit organization.
    “Southern California’s philanthropic community will come together for this spectacular evening of inspiration and entertainment with gourmet dining, silent and live auctions and many surprises,” said Shoes That Fit Executive Director, Roni Lomeli.
    The evening’s master of Ceremonies is stand up comedian and radio/TV host James P. Connolly known for his playful, confident style and unique sense of humor. James served as a marine in Desert Storm, he was ordered to write jokes for his Colonel and a career began.  He can be seen often on Comedy Central and HBO. James also hosted shows for VH1.

    Musician Emi Meyer will headline the entertainment at the FIRST EVER Shoes That Fit – Sneaker Ball, Saturday, April 21, 2012, at the historic Roosevelt Hotel in Hollywood, Calif. For tickets or for more information please visit ShoesThatFit.org or call (800) 715-4333.

    Headlining the evening is international recording sensation Emi Meyer a singer-songwriter and musician with talents that span countries and languages. Making her home in both the United States and Japan, the bilingual artist is a hit on both continents, creating and sharing beautiful thought provoking music in English and Japanese.  She has just finished work on her fourth studio album with acclaimed producer David Ryan Harris.
    Also singer/songwriter Rachel Belman performs with a soul and voice wise beyond her years and an intense desire to connect with her listeners through the lyrics she composes. Rachel is nominated for three Independent Music Awards in the Contemporary Christian category the awards will be Saturday, April 28, 2012 at the House of Blues in Hollywood.
    “The evening will feature a cocktail reception, a gourmet dinner prepared by The Roosevelt Hotels’ Executive Chef Vincent Cacchot,” said Lomeli.
    Sponsors and attendees for the evening include long-time partner Nordstrom, and shoe giant New Balance, Cole Haan.
    Shoes That Fit is also unveiling their 20th Anniversary video by Emmy-nominated videographer Todd Covelli, celebrating their work of the first two decades.  Three very special guests instrumental in their success will also be honored.

    Ryan is one of the children who has received free shoes from Shoes That Fit. The organization celebrates its One Millionth Pair of shoes donated to school children in the U.S. and the 20th Anniversary of the California based non-profit organization at the FIRST EVER Shoes That Fit - Sneaker Ball, Saturday, April 21, 2012, at the historic Roosevelt Hotel in Hollywood, Calif. For tickets or for more information please visit ShoesThatFit.org or call (800) 715-4333.

    For more information please visit ShoesThatFit.org or call (800) 715-4333.

    ABOUT SHOES THAT FIT:
    At Shoes That Fit, our mission is to provide new shoes to children in need to attend school. We began in 1992, helping students at one school in Pomona, CA. Last year, Shoes That Fit volunteers provided nearly 120,000 pairs of new shoes to children in need in the United States. Children at 1,900 schools across 41 states attended school in comfort and with dignity because of our program.
    We have achieved the highest rating of 4-Stars from Charity Navigator; this was done with a staff of five people and no government funding. You can make a difference in your own community. For more information on our programs and how you can begin helping children in your community, Contact our office today: 888-715-4333 or www.ShoesThatFit.org.

    -end-

    Getting Your Business Noticed Online Is Topic of Ad Club/AMA Speaker

    (Riverside, CA) A presentation for local business on how to get noticed online will be held Thursday, April 12 at the Old Spaghetti Factory in Riverside, 11:30am-1:30pm.
    Sponsored jointly by the local chapters of the American Advertising Federation (AAF) and the American Marketing Association ActiveMQ (AMA), the event is open to the public.
    Damian Rollison, Vice President of Product and Technology at Universal Business Listing will explain why local business should be listed on multiple sites such as Yelp, Foursquare, Angie’s List and CitySearch—not just Google.
    Rollison will discuss how search engines like Google get their local business data and how companies can control it.  Tools to analyze and improve listings on Google Places, Bing Local and Yelp will also be addressed.
    “If you have a business with a local store front like a flower shop, dry cleaners or a restaurant, you need to attend this luncheon,” said John McCarthy, Director of Search Engine Optimization at Web Metro in San Dimas.
    McCarthy is also the chair of the local ADDY competition for excellence in advertising, which is hosted annually by the Ad Club.  He recommends that small business owners, city and redevelopment agencies, ad agencies, marketing staff and online marketing companies attend the luncheon.
    For Ad Club/AMA members, the luncheon is $25 and $40 for the public. The Old Spaghetti Factory is located at 3101 Mission Inn Ave., in Riverside.You can read more about this here http://www.nomoreh1b.com/greg-jacobs-incredible-dream-machines-review-and-bonus
    For more information call (909) 921-1062 or visit http://aaf-inlandempire.com/events.html <http://aaf-inlandempire.com/events.html> .

    “Hi. My Name Is Steve Jobs”

    “Hi. My name is Steve Jobs and I run a little computer company called Apple.”

    Apple? What kind of a name is “Apple” for a computer company, Crockett wondered.

    “This was in the mid 70s as I recall,” he says. “I’d recently designed and overseen the construction of my GPI Publications in Northern California’s Cupertino where we created such music magazines as ‘Guitar Player,’ ‘Keyboard’ and later ‘Drums and Drumming,’ ‘Bass Player’ and ‘Frets.’ Mr. Jobs asked if I had any spare office space.

    “I need to get a room where a few of us can get away without being bothered every five minutes,” he explained.

    Crockett says, “I did have a spare room at the end of our building, showed it to him and he said it was perfect. Cool. Some extra income, too. All I’d have to do is draft a rental agreement and get a deposit. A rental agreement? Something in writing? You bet; you know how flaky computer companies were.”
    Three times Jobs lost the agreement, and “I told him he couldn’t move a chair in until I had a signed one in my hand,” Crockett recalls. “A couple of weeks went by without a peep. One day I was holding a meeting with all my key editors when the door to my office burst open and in rushed this tall, skinny, very intense Steve Jobs.

    “Where’s another copy? I’ll sign it right now.” Pretty much interrupting the nine-person staff meeting.

    “Steve,” Crockett said, rather shocked. “Make an appointment with my secretary.”

    “I haven’t time. We’ll do it now!” said Jobs.

    “No, we won’t,” and Crockett took Jobs by the shoulders, turned him toward the door and marched him out to the secretary’s desk, he remembers. “Make an appointment.”

    Jobs did, and the pair ultimately worked everything out. Jobs, Steve Wozniak and another man now had their first satellite office. And Crockett had a renter.

    “Two things strike me now that Steve’s gone and I’m running EditorsEdit.com,” Crockett says. “One, I’m probably the only guy who ever ushered Steve Jobs, ultimately the Steve Jobs, out of his office, and, Two, I should have taken Apple stock instead of the hundred bucks a month rent.”
    Crockett founder and lead editor of Editors Edit may be reached at www.editorsedit.com.

    INTERNET SITE HELPS WRITERS SAY WHAT THEY MEAN

    Jim Crocket

    (PALMDALE, Calif.) “We all know that writers write, but what comes next? Editors Edit.” This is the mantra of a new Web business – EditorsEdit.com, created by longtime writer and editor Jim Crockett.

    “A good editor is invaluable to nearly every writer,” says Crockett. “Think of Scribner’s Maxwell Perkins  in the ‘20s. Words simply poured unabated from young first-time author Thomas Wolfe. When he delivered his initial novel, “Look Homeward Angel,” to Perkins, it came in cardboard boxes. After a mighty struggle, Perkins got Wolfe to agree to cut 90,000 words – 90,000! But the massive effort resulted in a 1929 best seller and a career that signaled Thomas Wolfe as one of the premier writers of his generation. Without editor Maxwell Perkins, there’d likely be no ‘Thomas Wolfe’.”

    Crockett, with his partner Devon Maitozo, realized, however, that editing takes many shapes. He says, “No writer I’ve known wants to turn in to his or her publisher sloppy, amateurish work. For one thing, busy publishers can’t be bothered slugging through obvious misspellings, inconsistent tenses, unclear relationships, typos and the rest. Give them a clearly written, professional piece and you’re ahead of the game.” He should know, having written or edited dozens of books, numerous screenplays and thousands of articles.

    Whether you’re creating a press release, a biography, a screenplay, a newspaper article, a romance novel or a thesis, he believes, the writer’s reputation, success and editorial future depends on top quality work. “Saves a lot of embarrassment, too,” Crockett smiles.

    EditorsEdit.com charges writers just $35 per hour, with the first hour free to new clients. When they’re done with a piece, the writer receives a line-by-line detail of recommended error corrections and editorial suggestions. “We don’t actually make all the changes ourselves,” Crockett explains, “because we want authors to learn what they may have done wrong, and to change or not change as they want. I mean, after all, it’s their name on the page, not ours.”

    Devon Maitozo, who handles the Internet marketing for the company, says, “Ours is an online world these days. Not all businesses need storefront facilities. Sure, if you’re selling mattresses or carpeting maybe – though maybe not – but in the 21st century, online business rules. And EditorsEdit.com is right at the forefront of providing what writers need: editing that helps them say what they want to say. And does it quickly and economically.”

    For details, access www.editorsedit.com or call Jim Crockett at (661)478-3600.

    Table Records leases space with ABO, Enterprises, Inc.



    Table Records signed a one-year lease for office suites at 2130 North Arrowhead Avenue in San Bernardino with ABO, Enterprises, Inc. “Interest in both small and large offices has dramatically increased in the first quarter of the year,” said Jack Katzman, president of ABO, Enterprises, Inc.

    (San Bernardino, Calif.) Table Records signed a one-year lease for office suites at 2130 North Arrowhead Avenue in San Bernardino with ABO, Enterprises, Inc. “Interest in both small and large offices has dramatically increased in the first quarter of the year,” said Jack Katzman, president of ABO, Enterprises, Inc.
    Table Records provides music services to independent artist seeking a successful music career.  They specialize in music production, artist development, marketing, promotion, advertising, trademarks, copyrights, publishing, ghost writing, bar-coding, digital and physical music distribution.
    For more information on Table Records call (909) 499-7825 or e-mail info@tablerecords.com,
    For more information on ABO Enterprises, Inc call (909) 886-4123.
    About ABO, Enterprises, Inc.
    ABO Enterprises, Inc. manages 600 office buildings in the Inland Empire.  Leasing opportunities range from 200 to 150,000 square feet.  They include the Town and Country Center formerly the Gateway Center complex on South E Street in San Bernardino to executive office buildings.  ABO Enterprises has office buildings in Riverside, San Bernardino, Highland, Yucaipa, Grand Terrace, Redlands, Rialto, Fontana, Colton, Moreno Valley and many other cities in Riverside and San Bernardino Counties.
    For more information on ABO Enterprises, Inc call Jack Katzman at (909) 886-2388.

    -end-


    Upside down in your home? A short sale may be the answer

     
     
     

    Just because your home is upside down doesn’t mean you cant sell it.   Short Sales allow you to sell your home for less than you owe without taking a credit knock out. For more information call ABO Real Estate Services at (909) 886-4123.

    (Yucaipa, Calif.)  Facing a mortgage rate that has you in financial hardship or even worse, foreclosure?  With foreclosures continuing to increase in California, many people are worried and are seeking answers to difficult questions.
    The Homes At Tahoe: Century 21, ABO Real Estate Services is providing troubled homeowners with options to save their homes and avoid foreclosure. With more than 15 years of experience, ABO Real Estate’s experts are ready to assist with alternatives for those unable to obtain a loan modification, such as short sale, which can help them to get back on track and qualify for a new home in as little as two years.
    “Many families have tried to obtain a loan modification from their bank and have not been approved, when that happens many people don’t know what to do. In many cases, a short sale can be a great alternative,” said Jack Katzman, president, of ABO Real Estate Services.
    A report released by RealtyTrac states that pre-foreclosure sales (short sales) have increased in California by 38 percent. These statistics suggest that banks are increasingly trying to work with distressed borrowers and unload properties before foreclosure.
    In fact, the short sale option has led the way in many bank’s willingness to sell a property for less than the mortgage balance to avoid foreclosing properties.
    “An increase in short sales, along with a shorter average time to sell such homes and bigger discounts relative to normal deals, indicate the market is clearing distressed properties more efficiently,” said RealtyTrac, Chief Executive Officer James J. Saccacio.
    A short sale is a sale of real estate <http://en.wikipedia.org/wiki/Real_estate> in which the proceeds from selling the property will fall short of the balance of debts secured by liens <http://en.wikipedia.org/wiki/Liens> against the property. In many cases, the property owner cannot afford to repay the liens’ full amounts, so the mortgage company agrees to release their lien and accept less than the amount owed on the debt.
    Any unpaid balance owed to the creditors is known as a deficiency.  Often short sale agreements release borrowers from their obligations to repay any deficiencies of the loans.
    However, Katzman points out that short sales will not work if there is sufficient equity in the home for the lender to sell it and at least break even in a foreclosure. The homeowner must be “upside-down” in their loan or owe more that the home is worth at www.landcentury.com.  He also cautions that after a foreclosure, homeowners may still need assistance in securing a home.
    “Many rental agencies and property owners will not rent to people with a foreclosure on their record.  We work with property owners who understand that good people sometimes have problems and will rent to former homeowners who have gone through a foreclosure of their home,” said Katzman.
    To get more information about short sales and how to avoid foreclosure, call ABO Real Estate Services at (909) 886-4123.