Salvation Army Board member Carl Dameron rings the bells with his family. Left to right: Malaika, Carl and Shaila. Salvation Army board members ring the bells every year to support the Salvation Army’s mission. Photo by Ricard Tomboc
(SAN BERNARDINO, Calif.) The “miracle” of Christmas is repeated over and over again through the joy of caring and sharing. The San Bernardino Salvation Army (www.salvationarmyusa.org) is seeking volunteers to ring bells in Bloomington, Colton, Grand Terrace, Highland, Rialto, and San Bernardino.
The nationally recognized shiny red kettle is an integral part of the Christmas scene, with millions of dollars donated each year to aid needy families, seniors, and the homeless, in keeping with the spirit of the season.
“This is a wonderful way to help disadvantaged people in our community, simply by volunteering as bell ringers,” said Major Stephen Ball, commander of The Salvation Army of San Bernardino. “We’re looking for individuals, families and groups to spend a day at one of our more than 30 locations in the San Bernardino area.”
The Salvation Army began ringing its bells this year on Friday, Nov. 16th and continues from 10 a.m. through 6 p.m., Monday through Saturday until Christmas Eve.
Anyone who would like to donate a few hours of his or her time can volunteer. However, a parent or guardian must accompany individuals under the age of 16. Most volunteers ring two hours at a time, but groups are asked to provide ringers who can work in shifts for an entire day.
“The more people who volunteer, the fewer people the agency must hire,” said Major Ball “For each volunteer bell ringer we have, it means more money raised in direct support of our services to those families in need.”
This year, the Sierra del Mar Divisional Headquarters of the Salvation Army has already helped its San Bernardino chapter with a “bell-ringing marathon.” Major Butch Soriano, the divisional finance secretary, came to the Colton Wal-Mart on Tuesday, Dec. 3. From 9 a.m. that day until 6 p.m. Saturday, Dec. 7, he rang the bell for 105 hours straight, raising a total of $2,696.42 for the San Bernardino Corps.
Salvation Army Major Butch Soriano just set a new world record for the longest continuous hand bell-ringing by an individual but fell $7,000 short of his $10,000 goal.
The Salvation Army was holding a competition amongst its officers and members to see who could ring the bell the longest. Major Soriano ended his service in a three-way tie for first place, along with another Salvation Army officer in Minnesota and a member in Texas.
Major Soriano not only braved the cooler temperatures and on the final day, rain to serve his division. He also began his service by driving more than 100 miles from his office in San Diego to the San Bernardino Corps headquarters.
The divisional officer said he did it to bring attention to a Salvation Army location that’s doing great things that may not be as highly noticed as what corps in larger cities do.
“There tends to be a lot of focus on the metropolitan areas like San Diego and Los Angeles,” Major Soriano said. “But I know San Bernardino does a lot of great things, so I wanted to bring the public awareness of them.”
Where does the money raised by Major Soriano and the hundreds of others ringing bells in San Bernardino go? For Christmas, the Salvation Army creates holiday food baskets for more than 600 local families. On Christmas Day, The Salvation Army of San Bernardino hosts a Christmas Dinner that historically provides a beautiful meal to 300 people. Donations raised by bell ringers help make this possible.
“The San Bernardino Corps also needs food every day for those at its Hospitality House transitional shelter,” said Major Ball. Up to 75 family members stay in its transitional and emergency family shelters.
The Salvation Army also needs food daily for up to 200 people who receive a free dinner served six nights a week. Approximately 40,000 meals are served annually from the Army’s kitchen located at 746 W. 5th Street in San Bernardino.
Feeding the hungry is just one of the ways money donated to The Salvation Army helps. The Salvation Army also helps provide emergency services including food; lodging for homeless or displaced families; clothing and furniture; assistance with rent or mortgage and transportation when funds are available. The Salvation Army Team Emergency Radio Network (SATERN) assists rescue workers and evacuees in such disasters as fires.
To volunteer as a bell ringer in Bloomington, Colton, Grand Terrace, Highland, Rialto, and San Bernardino, call The Salvation Army at (909) 888-1336.
In addition, one may donate to The Salvation Army online, through the website www.salvationarmyusa.org. Donors may specify to which branch of The Salvation Army the money should be sent.
How the Bell Ringer campaign began:
Captain Joseph McFee, serving with the San Francisco Salvation Army Corps in 1891, wanted to serve Christmas dinner to the poor in his neighborhood. But he didn’t have money to do so.
As a sailor in Liverpool, England, Captain Mcfee saw people on the docks throw money into a large kettle called “Simpson’s Pot” to help the poor. He decided this might work in California too.
Captain Mcfee set up a kettle at the Oakland Ferry Landing, which operated a ferry that was, in those days, the only way across San Francisco Bay. He put a sign on the kettle saying, “Keep the Pot Boiling” and raised enough money to serve the Christmas dinner.
His idea spread quickly, and by 1897 Salvation Army Corps nationwide were collecting money in kettles to serve the needy in their communities. Among the Salvation Army Corps collecting money this way before the turn of the Twentieth Century was The Salvation Army of San Bernardino, which formed in 1887.
About the Salvation Army San Bernardino Corps
The Salvation Army may be able to provide emergency services including food; lodging for homeless or displaced families; clothing and furniture; assistance with rent or mortgage and transportation when funds are available. The Salvation Army Team Emergency Radio Network (SATERN) assists rescue workers and evacuees in such disasters as fires.
The Salvation Army is an evangelical part of the Universal Christian Church, and also offers holistic programs for individuals of all. One of the largest charitable and international service organizations in the world, The Salvation Army has been in existence since 1865 and in San Bernardino since 1887, supporting those in need without discrimination. The San Bernardino Corps of The Salvation Army serves Bloomington, Colton, Grand Terrace, Highland, Rialto, and San Bernardino. Donations may always be made online at www.salvationarmyusa.org or by calling 1-(800)-SAL-ARMY. Our local number is (909) 888-1336.
For more info, check www.abovegroundfun.com.
Project Moving Forward, backed by a $1.9 million federal grant, improved academic scores in two local schools. African American students at Hendrick Ranch Elementary School achieved impressive academic gains, where Academic Performance Index or API scores jumped 51 points
(Moreno Valley, CA) Students in two Moreno Valley elementary schools have become top academic achievers through a simple concept: learning vocabulary the RAP way!
Short for Rehearse, Analyze and Produce, RAP is based on 12 years of research by Dr. Linda Ventriglia-Navarrette, a Harvard educated researcher and professor at National University.
Hendrick Ranch and Armada Elementary schools posted the highest academic scores in their history, becoming the top two achieving elementary schools in 2013 among 23 in the Moreno Valley Unified School District. Both schools are located in low-income neighborhoods where academic achievement has suffered.
African American students at Hendrick Ranch Elementary School achieved impressive academic gains, where Academic Performance Index or API scores jumped 51 points while improvement was up 49 points at Armada. Hispanic students also made significant increases, moving from far below basic skills to proficiency in reading and math.
Based on the recent results, Hendrick Ranch was the only school in the District to achieve the state Academic Performance Index and Annual Yearly Progress scores. Armada was the only school where over 90 percent socially disadvantaged students achieved an academic performance index of 700. Hendrick Ranch achieved a 796 ranking.
How did they do it? By adopting a vocabulary instructional program called RAP, or the Rule of three. Armed with a $1.9 million federal grant funded by the U.S. Department of Education, the District created a partnership with National University where teachers learned how to increase student’s academic achievement through vocabulary instruction.
The program provided 60 hours of teacher training and coaching, using the Rule of 3 or RAP as ways to teach words across the curriculum.
Research shows that improving academic vocabulary has the highest correlation with success in school.
Other educators agree. E.D. Hirsch, a widely known academic researcher, says, “The achievement gap between Black and White, rich and poor is not due to lack of money. It largely comes down to a vocabulary gap, because words name things.” Hirsch found that poor children have a massive vocabulary deficit that today’s U.S. education system does not address.
In the RAP program, students rehearse words by clicking out, spelling and saying the letters of the words, including focused conversations about the words. They teach vocabulary words to a partner. Students also analyze word structures and produce their own individual meanings for words in their Power Word books.
Many teachers at Hendrik and Armada elementary schools reported that the RAP program was popular with students. They enjoyed learning new words, which became an exciting part of the school day.
Robert Gordon, who was principal of Hendrick Ranch said, “These vocabulary development strategies made a significant difference in students’ achievements.”
Armada principal Jeff Jones said, “Armada’s teachers improved the delivery of consistent, effective and engaging instructional strategies that addressed the critical areas of vocabulary development and reading comprehension.”
At the district, the performance results were well received. “We are extremely proud of our students at Hendrick and Armada,” said Dr. Judy White, Superintendent of Schools in Moreno Valley. “This program demonstrates how students in economically disadvantaged areas can achieve remarkable academic results by focusing on their learning styles. It captures how students learn.”
For more information on the Moreno Valley Unified School District’s call the District office at (951) 571-7500 or go to the website at MVUSD.net.
About the Moreno Valley Unified School District
Moreno Valley Unified School District, with 3,400 employees and 35,000 students.
Moreno Valley Unified School District’s mission is to prepare all students academically and socially to become productive members of society.
(Fresno, CA) LaSalle Medical Associates Inc. grows in the Central Valley announcing a new contract with Care 1st to serve as its Medicare healthcare provider in Fresno County.
LaSalle Medical Associates, Inc. is an Independent Practice Association (IPA) of independently contracted doctors, hospitals and clinics, delivering high quality patient care to approximately 150,000 people in Fresno, Kings, San Joaquin, Stanislaus, Madera, Tulare, Los Angeles, Riverside, and San Bernardino Counties.
“Care 1st has tapped in to LaSalle’s long standing service presence in the Central Valley to help them serve Medicare patients. LaSalle is already delivering a full range of medical insurance products including and Medicare in a number of other counties in California,” said Carl Maier, executive vice president of LaSalle Medical Associates, Inc.
LaSalle Medical Associates is one of the largest independent minority owned healthcare companies in California. LaSalle also accepts Anthem Blue Cross, Molina, Care 1st, Health Net and Inland Empire Health Plan (IEHP) in 9 California counties.
“Many people think of LaSalle as a medical provider for children’s services. They are very surprised to know we deliver services to children, adults, seniors and people with disabilities. Many of the people we serve today already have Medicare or will get Medicare shortly because of their disabilities,” said Maier.
“LaSalle currently serves Medi-Cal and Medicare patients in the Central Valley, we are in active negotiations to bring more products to counties we serve,” said Maier
“I am honored to have more Doctors to help serve the thousands of patients who have placed their trust in our network of primary physicians and healthcare professionals in California,” said Dr. Albert Arteaga founder and Chief Executive officer of LaSalle Medical Associates, Inc.
LaSalle plans to continue to grow and serve low-income people and welcomes the new Affordable Health Care Act some times called Obama Care.
“As a large provider of service to government sponsored health care programs we understand what the state’s implementation of the Affordable Health Care Act and expansion of Medi-Cal means here in California. A lot of uninsured people with a high demand for service are going to be coming to doctors, clinics and hospitals in 2014,” said Dr. Arteaga.
“Our mission continues and LaSalle is preparing to welcome 1 million new low-income patients in the nine counties we serve. We are recruiting more health care professionals to increase our ability to provide more health care to more patients. Why? Everyone deserves high quality health care delivered with dignity and respect regardless of ethnicity or income,” said Dr. Arteaga.
For more information about LaSalle Medical Associates, call (909) 890-0407 or go on line to LaSalleMedical.com.
Breaking Ground on the new Pacific Street Corps: left to right: Salvation Army Advisory Boardmember Kristine Scott, Field Representative for San Bernardino County Supervisor James Ramos, John Futch, Bill Leman, San Bernardino Mayor Patrick Morris, Salvation Army Advisory Boardmember Brian Cronin, Lt. Kathleen Griffins, new Corps Officer Capt. Anaya Henderson, new Corps Officer Major Dan Henderson, Division Commander Major Lee Lescano, San Bernardino Valley Community College District Trustee Dr. Kathleen (Katy) Henry, Salvation Army Advisory Boardmember Jack Katzman, California State Assemblymember Cheryl Brown, Salvation Army Advisory Boardmember, Tom Brickley.
(San Bernardino, CA) “This city is in desperate need of the services The Salvation Army provides,” San Bernardino Mayor Patrick Morris told the hundred people gathered for the ground breaking of a new center on October 10, 2013.
The Salvation Army is remodeling a former school at 2626 E. Pacific Avenue in Highland with a vision of expanding youth programs, daily meals, spiritual support for program graduates, worship services and other life-enriching programs to help the San Bernardino area.
The Army will continue its many services in the downtown San Bernardino area to those in need at its other locations: the Transitional Living Center, Family Emergency Lodge and Path to Prosperity. Meals, food distribution and other services for those in need will continue out of the center at 746 5th until the new center opens then will move to 925 W. 10th Street.
The many civic leaders who presented certificates of appreciation to The Salvation Army conveyed a remarkably wide and deep knowledge of the work and mission of The Salvation Army. Each, from Assemblymember Cheryl Brown, Mayor Pat Morris, and the offices of Councilmember Wendy McCammack, U.S .Congressmember Gary Miller, Senator Bill Emmerson, Assemblymember Mike Morrell, County Supervisor James Ramos, San Bernardino Valley Community College District Trustee Dr. Kathleen (Katy) Henry and other entities, expressed gratitude for the thousands of good citizens who are graduates of Salvation Army programs, and who are now giving back, contributing to the community and even helping restore other lives.
Carl M. Dameron master of ceremonies and Salvation Army board member and David Morgan field representative for California State Senator Bill Emmerson
Many speakers thanked and praised retired Majors Russell and Jacque Fritz and former Corps leaders Majors Steve and Nancy Ball for the important work they had done.
Salvation Army Divisional Commander Major Lee Lescano thanked the San Bernardino Advisory Board, led by Mr. Tom Brickley, for their diligent work and tireless energy leading, the community and the Army to this point. He also welcomed and formally presented the new San Bernardino Citadel Corps Administrators and Pastors Officers Major Daniel Henderson and Captain Anya Henderson, the administrators and pastors for the Army’s work in San Bernardino.
“We are passionate and excited to be part of the revitalization of our community,” says Major Daniel Henderson, Salvation Army San Bernardino Administrator, Pastor and Corps Officer. “We see potential everywhere and believe a bright future is ahead of us. Changed people change communities!”
California Assemblymember Cheryl Brown presents a certificate to Major Dan Anderson new Corps member for the San Bernardino area office.
Since 1887, The Salvation Army in San Bernardino has helped those in need overcome life’s challenges. Its current service area is San Bernardino, Highland, Bloomington, Colton, Grand Terrace and Rialto.
California Assemblymember Cheryl Brown presents a certificate to Captain Anya Henderson new Corps member for the San Bernardino area office.
For more information call (909) 888-1336.
About the Salvation Army San Bernardino Corps
The Salvation Army may be able to provide emergency services including food; lodging for homeless or displaced families; clothing and furniture; assistance with rent or mortgage and transportation when funds are available. The Salvation Army Team Emergency Radio Network (SATERN) assists rescue workers and evacuees in such disasters as fires.
The Salvation Army is an evangelical part of the Universal Christian Church, and also offers evangelical programs for boys, girls and adults. One of the most effective charitable and international service organizations in the world, The Salvation Army has been in existence since 1878 and in San Bernardino since 1887, supporting those in need without discrimination.
The San Bernardino Corps of The Salvation Army serves Bloomington, Colton, Grand Terrace, Highland, Rialto, and San Bernardino. Donations may always be made online at www.salvationarmyusa.org or by calling 1-(800)-SAL-ARMY. Donations should reference the San Bernardino Corps. Our local number is (909) 888-1336.
“We are looking forward to owning a home that my children can grow up in; a home that is for us, with no problems. We are very thankful and truly appreciative to partner with Habitat for Humanity!” said Steven Espinoza.
(Redlands, CA) The Ribbon Cutting and Dedication, of Habitat for Humanity’s, San Bernardino Area’s newest home in the high desert city of Hesperia is Sunday, October 13th from 2:00 to 5:00 pm.
“After we cut the ribbon, the Espinoza family will move into their new home,” said Dennis Baxter, executive director for Habitat for Humanity.
Chase Bank donated the one-story 1,600 square foot home with three bedrooms and two bathrooms and San Manuel Band of Mission Indians funded the $30,000 rehabilitation of the home.
Steven and Jessica currently live in Colton in a small house that they share with relatives. The house is overcrowded, poorly insulated with no heating, and the septic system is inadequate to handle the number of residents in the house.
Steven and Jessica are the parents of two children, son age 6 and daughter age 2. The Espinoza family is so excited about the prospect of owning their own home. Jessica spends some of her sweat equity hours in the Habitat ReStore!
“We are looking forward to owning a home that my children can grow up in; a home that is for us, with no problems. We are very thankful and truly appreciative to partner with Habitat for Humanity!” said Steven Espinoza.
“The house is a great fit for the four-member Espinoza family. It sits on a half-acre lot great for the kids to play and to entertain family and friends. The front yard is a low maintenance, xeriscape with 150 sq. ft. of grass for the kids to play on,” said Baxter.
The Mission of Habitat for Humanity is to eliminate substandard, poverty housing. “We plan to achieve this mission by providing decent, affordable housing for low-income families by bringing together the necessary volunteers, experienced help, suppliers, city and government agencies, and families to form partnerships in an atmosphere of God’s love for all people,” said Baxter.
Since the affiliate was incorporated in 1992, Habitat for Humanity has built or rehabilitated 25 homes in Redlands, San Bernardino, Fontana, Loma Linda, Colton, Yucaipa, Highland and now Hesperia, delivering housing for more than 100 people.
Habitat for Humanity is not a giveaway program. Selected local families who receive homes must:
Contribute 500 hours of sweat equity by participating in the actual construction of their own house and other Habitat projects
Pay closing costs
Pay a monthly payment of combined mortgage, taxes, and insurance payments, on an interest free loan over 20 – 30 years
For more information or if you would like to attend the Hesperia House Dedication please call Habitat for Humanity San Bernardino Area at (909) 478-1176.
About Habitat for Humanity San Bernardino Area, Inc.
Habitat for Humanity San Bernardino Area is the local affiliate of Habitat for Humanity International, a faith-based nonprofit organization that works in partnership with families to strengthen communities and transform lives by building new homes, rehabilitating existing homes, and making affordable home ownership a reality for community members in need.
The San Bernardino Area affiliate serves the communities of Redlands, Loma Linda, Fontana, San Bernardino, Highland, Yucaipa, Colton, Bloomington, Rialto, Grand Terrace, Mentone, Running Springs, Lake Arrowhead, Hesperia, Apple Valley and Victorville.
The Habitat for Humanity ReStore is a deep discounted home improvement store that sells building materials, appliances, home accessories, and furniture. The ReStore accepts donated goods, which are sold to the general public at a fraction of the retail price. All proceeds are used to fund the administration and rehabilitation or construction of Habitat for Humanity homes.
NEW AD CLUB BOARD: Top left to right: John Barry, Peter Mobley, John McCarthy, David Tercero, Susan Anderson, Kristine Elledge, Jon Burgess. BOTTOM, Left to right: Paul Lane, Bobbi Albano, Lacey Kendall, Julie Wright, Su Pak.
Contact: John Barry, AAF public relations jpbarry05@yahoo.com
(San Bernardino, CA) The Inland Empire advertising club has announced the new board of directors for 2013-2014.
Incoming president of the American Advertising Federation is Lacey Kendall of North Rialto, a broadcast consultant and radio advisor at Cal State San Bernardino. She manages Coyote Radio, the university radio station where she mentors over 140 undergraduate students who are studying broadcasting and media. Kendall has been a broadcaster and on-air host on several local FM stations, including KCAL and KGGI. She recently hosted the board’s strategic planning retreat to plan for the coming year.
Continuing as board treasurer, Bobbi Albano of North Rialto is a contract analyst with First 5 San Bernardino, a leading funder of support programs for children under five in the Inland Empire. Albano also produces IE Community, a radio show on KVCR. She is a script writer for ISLA Earth, produced by the Catalina Island Conservancy at Cal State San Bernardino.
Joining the board as secretary is David Tercero, a career services advisor for students in the school of design at Westwood College in Upland. He is a U.S. Navy veteran and helps Westwood graduates find jobs in their career fields after graduation.
Jacob Poore from Corona will advise the board as the immediate past president. He manages Coyote Advertising at Cal State San Bernardino and returns this year to host the Art Bash, an annual AAF art gallery fundraiser for local artists.
New board members at large are membership chair Peter Mobley, president of Mobley Marketing Group. He is also an active board member in the PickGroup of Young Professionals in Riverside. Susan Anderson, sales manager at Viamedia in Temecula will coordinate social media & communications. She is a web design instructor at the Art Institute of California, San Bernardino where she is the advisor for student career portfolio projects.
Also new to the board is Paul Lane, a local morning radio host and bureau chief for NBC News Radio, KCAA AM1050 in San Bernardino. He will help with outreach to the radio community in the Inland Empire and work on the American Advertising Awards gala.
Returning to the AAF board as co-chair of the American Advertising Awards competition is past club president John McCarthy of Upland. He is director of marketing at iHerb, a worldwide nutritional supplement company in Moreno Valley and is the incoming secretary of District 15 which includes all AAF clubs in Southern California and Southern Nevada. McCarthy will continue to be involved with finding speakers and scheduling monthly advertising events for the local chapter.
Jon Burgess, Vice President of Internet Operations at Red Fusion Media in Redlands returns to advise the board as past president. Burgess was recently elected District Governor of District 15 where he advises all AAF chapters in the district.
Julie Wright is stepping down after five years as secretary but the Wrightwood resident will remain on the board and assist with monthly luncheons and fundraisers. Su Pak of Los Angeles also returns, stepping up to assist McCarthy as co-chair of the American Advertising Awards. Pak is the founder of IEShineOn.com, an online search engine for travel and entertainment in the Inland Empire. John Barry of Newport Beach continues as public relations chair for the AAF.
New board interns are Anahi (Ana) Contreras, a student at Cal State San Bernardino and recent graduate Kristine Elledge, marketing coordinator and graphic designer at W.F. Taylor Company, Inc. in Fontana.
The local AAF chapter represents the advertising industry in the Inland Empire and annually sponsors the American Advertising Awards (previously called the ADDY’s) for the best advertising in the region. The club also awards academic scholarships to local advertising students. Each month the chapter sponsors a luncheon speaker who addresses issues and trends in advertising. Luncheons are open to the public. For more information about membership, visit www.aaf-inlandempire.com
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PHOTO CAPTION
NEW AD CLUB BOARD: Top left to right: John Barry, Peter Mobley, John McCarthy, David Tercero, Susan Anderson, Kristine Elledge, Jon Burgess. BOTTOM, Left to right: Paul Lane, Bobbi Albano, Lacey Kendall, Julie Wright, Su Pak.
This release provides a comprehensive look at the financial selling annuities activity and membership information of the nation’s 227 state-administered defined benefit retirement systems.
Statistics are shown at the national and state levels for revenues, expenditures, cash and investment holdings, membership and beneficiaries. This information includes actuarial liability statistics, which project bail bonds orange county the total obligation required to cover costs for providing pensions to former and present employees.
For more information on the review of iq option , go to http://www.census.gov/govs/retire/state_retire.html. or click here
(San Bernardino, CA) Lacey Kendall, a radio consultant and broadcast advisor at Cal State San Bernardino has been named president of the Inland Empire Chapter of the American Advertising Federation (AAF).
Kendall served as vice president of the AAF last year where she played a key role in the annual ADDY awards, a gala that recognizes excellence in advertising throughout the Inland Empire. She also helped organize monthly educational programs and fundraising events for the local chapter.
“I’m so excited to serve as president of the AAF for this coming year. This chapter has a long history of service to the advertising community in the Inland Empire and I am looking forward to continuing that tradition.”
Her goals for the coming year are, “To increase membership, host an incredible ADDY award competition and strengthen relationships with local colleges and universities who offer advertising as an academic major,” says Kendall.
“We also believe that advertising students should be better connected to the professional organization that represents their industry. This year we’re going to work to improve those relationships with this AAF chapter and increase the academic scholarships we already offer to deserving advertising students.”
Kendall, 52, of North Rialto became interested in radio broadcasting at San Bernardino Valley College in 1979 where she hosted ‘Bluegrass Alive!’ Since then she has worked as a producer, manager and on-air host for radio stations in Los Angeles, San Bernardino and Ventura Counties.
Hired to cast voices for worldwide radio and TV commercials at Voice Over LA Studios in Hollywood, she worked on the George H.W. Bush presidential campaign and with clients such as Nike, Touchstone Pictures, Men’s Health Magazine and McDonalds.
In 1994 she started 909Creative, an Inland Empire commercial production company. She has also taught radio broadcasting at San Bernardino Valley College and at the University of LaVerne. And in 2003 she worked with American radio news legend Daren Lane to build KCAA/NBC News Radio where she served as operations manager.
In 2007 Kendall was hired as the broadcast consultant at Cal State San Bernardino, where today she advises over 140 students who are studying broadcasting, marketing, advertising and station management. Her duties include managing Coyote Radio, the Cal State radio station, and she produces My Awesome Empire, a radio show about the Inland Empire and the Isla Earth Radio Series, broadcast over 300 stations in the U.S. and heard by over seven million weekly listeners. Additionally she continues to host a Saturday show on 96.7 KCAL Rocks where she first worked 33 years ago.
Kendall was born in Lakewood, Ca. and grew up in Rialto. She earned a B.A. in radio broadcasting from the University of La Verne and a M.A in Communications from Cal State San Bernardino.
“The Community Settlement Association is increasing attendance in their DUI program by asking for more people to attend. Advertising works when it’s done right,” says Carl Dameron.
(SAN BERNARDINO, Calif.) With 24 months of increased employment and retail sales it is quite clear we are in an economic recovery. “But tough economic times convinced too many companies stop advertising their business, or they cut their public relations budget because its easier than cutting people,” says Carl M. Dameron, founder and Creative Director of Dameron Communications, (DameronCommunications.com) a leading public relations and advertising agency serving California.
“The problem is many companies have been so lean for so long they have forgotten they must increase their ad budget to get more customers. They are still in survival mode and afraid to advertise. Waiting could very well be the wrong thing to do now,” said Dameron.
A free brochure from Dameron Communications, Effective Advertising & Public Relations, outlines a step-by-step program to effectively reach a company’s target market, create a positive image of the business and entice their target market to use their products and services.
According to Dameron the solution to increasing business in a changing economy is to change your advertising strategy. “The recession is ending and pent up demand is driving increased traffic and sales at many businesses. Buyers are redefining their purchases based on what they need, not just want.
Dameron offers more solutions to energize or create and implement an effective advertising and public relations strategy.
The program consists of four major components: research, ad development, media planning and placement and finally ad monitoring for effectiveness. While a successful campaign fulfills all four components, a combination of effective planning and consistency is also required to be effective.
Additionally, Dameron’s guide gives information on developing effective public relations, government relations and community relations strategies.
Effective Ad and PR Strategies prints on legal paper
Dameron goes one step further. “If your business needs help sorting out your media options or creating a new message, we will provide you a free one-hour consultation on your advertising, public relation plan.”
For a free copy of Effective Advertising & Public Relations go on line to DameronCommunications.com. For a free one-hour consultation call Carl Dameron at (909) 534-9500. The Dameron Communications Difference
Dameron Communications’ inspired Advertising; public relations, community relations and government relations work has been winning awards and client accolades for more than 20 years. Uniquely, we blend unsurpassed relationships with proven advertising and public relations methods to deliver winning and measurable results.
We serve clients who make the world a better place – small business or large, government or non-profit, product, service or cause primarily in California’s Orange, Riverside and San Bernardino Counties.
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“Join us for a great night of Jazz from “One Touch Management” and Wine Tasting from Wine Guyz at the Edwards Mansion,” said Knotts. At Edwards Mansion in Redlands on Saturday, August 17, at 7:00 p.m. For more information please call: Sandy Oquin at (909) 880-0600 or go online to http://www.KnottsFamilyAgency.org
Jazz and Wine Festival to Benefit Local Foster Children
(Redlands, CA) Knotts Family Agency hosts their annual Summer Soiree Jazz and Wine Tasting “Under the Stars” at Edwards Mansion in Redlands on Saturday, August 17, at 7:00 p.m.; Tickets are $40 per person.
Knotts Family Agency works with the Department of Children & Family Services both in San Bernardino and Riverside to identify Homes & Families for Foster children of all ages.
Proceeds will help local foster children experience ‘Cultural Enrichment’ in activities such as sports, book clubs, music lessons, music festivals, trips to museums and art galleries. “The enhanced cultural exposure will have a significant positive impact on our children’s lives,” said Gwen Knotts, CEO of Knotts Family Agency.
Edwards Mansion’s beautiful Victorian Tea Garden is the site for The Summer Soiree. The Garden has a picturesque fountain, hand-painted tiles in romantic motif, shade trees, colorful flowers and vine-covered arbors combine to create an elegant setting.
“Join us for a great night of Jazz from “One Touch Management” and Wine Tasting from Wine Guyz at the Edwards Mansion.
