WINNING ARTIST—Christopher Lopez, a fashion design student at the Art Institute in San Bernardino holds the gold (ADDY) advertising award he won for his fashion illustrations in the Inland Empire competition earlier this year. On June 13, he won a silver ADDY at the national convention in Las Vegas, becoming the first fashion design student to ever win a national award at the American Advertising Federation competition. The artistic designs are from his award winning HAUS of Wonderland-A Fairy Tale Couture collection of fashion illustrations. Photos by Robert Swapp Photography.
Christopher Lopez, a junior at the Art Institute wins a Silver ADDY, the first national award by a fashion design student from the Inland Empire
(San Bernardino, CA) A local college student has made history for being the first fashion design student from the Inland Empire to ever win a Silver Award in national competition sponsored by the American Advertising Federation.
Christopher Lopez, 28, of Moreno Valley won a Silver ADDY award in the student competition at the 2015 National American Advertising Federation Conference at Caesar’s Palace in Las Vegas, Nevada on June 13.
Lopez is a third year student in the bachelor of arts program in fashion design at the Art Institute of California-Inland Empire campus in San Bernardino.
His creation, HAUS of Wonderland—A c Tale Couture, earned the award for excellence in the Illustration Campaign category. To advance to the national level, Lopez needed to win at two levels of competition. He first won a gold ADDY in local Inland Empire competition, then a silver award at the district level earlier this year.
The American Advertising Awards (formerly ADDY’s) recognize excellence in professional and student artistic work in a three-tier system, starting in the Inland Empire and advancing to district and national competition. Over 40,000 submissions are received for judging every year at the national level in a variety of categories.
“This is a very prestigious award,” said Su Pak, president of the local chapter of the American Advertising Federation. “It’s the first time a fashion design student from the Inland Empire has advanced to win a silver award at the national level. This is a remarkable achievement and we are very proud of Chris!”
As a student artist, Lopez has a passion for design. “I always like to tell a story with each of my pieces. I want my audience to get drawn into a wonderland-like state when exploring each piece with my designs, and great attention to detail, and that’s exactly what I delivered with this fashionably adventurous collection.”
HAUS of Wonderland-A Fairy Tale Couture is a fashion illustration collection that Lopez says was inspired by Lewis Carroll’s Alice’s Adventures in Wonderland and present day couture fashion.
His collection features four highly stylized sketches that are designed for a couture runway show or costumes for a film, play or musical. “Each piece is based on four characters from the story, featuring the adventurous Alice, the elaborate yet villainous Queen of Hearts and trouble making duo, the Tweedle Twins, Tweedle Dee and Tweedle Dum.”
After graduation from the Art Institute in 2016, Lopez wants be a costume designer for film, TV and the entertainment business. “I love telling stories and making them come to life with my designs. I love working with themes and concepts. I’m an artist at heart and my family says it’s in my blood.” At the Art Institute, career service advisors assist students with job placement as they near graduation.
Lopez is from Los Angeles and grew up in Arcadia where he developed his artistic passion for fashion illustration in high school. Later, he chose the Art Institute in San Bernardino because it was closer to his new home in Moreno Valley and offered everything he wanted to reach his career goals.
What’s his best advice for young aspiring artists? “Achieving this award truly made my Wonderland become a reality,” said Lopez. “Make your Wonderland become a reality by working hard and having true passion for your art and craft.”
For more information contact: John Barry, public relations, AAF-Inland Empire, jpbarry05@yahoo.com (714)457-2279 or visit www.aaf-inlandempire.com to learn more about coming events.
(Riverside, CA) It was all about cupcakes in downtown Riverside recently, when IEShineOn.com hosted the second annual Inland Empire Cupcake Fair “Cupcakes for a Cause” at the Riverside Convention Center.
“Last year, we learned some things, and this year put on an even better event,” organizer Su Pak of IEShineOn.com said. “I appreciate all the bakers, vendors, volunteers and our sponsor California Cake Decorations & Supply Co. It shows there is support for this type of event. I also want to thank the organizations I worked with, California Riverside Ballet and Community Connect.” The two organizations received a portion of the proceeds from this event.
IEShineOn.com has announced the winners of this year’s Cupcake Fair. Cupcakes were judged in amateur and professional categories, with awards for the best overall and for the most unique ingredients.
The Inland Empire Cupcake Fair had two contests whose winners were determined by event guests. “Most Popular Cupcake,” went to [desi]gn cakes & cupcakes, whose Buffalo Chicken cupcake was voted the best. “Best Decorated Booth” went to Dreamy Little Cupcakes.
Most Popular Cupcake voted by event guests – Buffalo Chicken from [desi]gn cakes & cupcakes
In the professional category, the first place Most Unique Ingredient winner was Viva Los Cupcakes, which won with their “Tamal con Mole” cupcake, which is a corn cake with mole frosting topped with a corn (tamal) shell. The Los Angeles-based cupcake baker Karina Jiminez, sells her products primarily at festivals throughout southern California.
Professional Most Unique Ingredient winners (left to right: Viva los Cupcakes, Simply Fancy Cuisine, KML Events)
Viva Los Cupcakes also took second place for Professional Best Overall for its Margarita cupcake.
Second place in the Most Unique Ingredient category was Simply Fancy Cuisine’s Hummingbird Cupcake, which is a southern-style cupcake topped with coconut and pineapple flowers. Simply Fancy Cuisine sells cupcakes and other bakery treats at the Redlands City Farmers’ Market and at the Grove Charter School Farmer’s Market, both of which take place in Redlands on Saturdays.
Buffalo Chicken & Blueberry French Toast cupcakes from [desi]gn cakes & cupcakes
Third place in the Most Unique Ingredient category was KML Event’s Lemon Lavender Cupcake. KML Events is a mother-daughter events planning and catering team in Ontario, which also sells cupcakes on special orders and at various community festivals.
The Professional first place Best Overall winner was Queen Sin’s Cupcakes Caramel Macchiato cupcake. Queen Sin’s Cupcakes are available for purchase on an almost daily basis at Everything Sweet Cake and Candy Supplies, 1235 Indiana Ct., Suite 102 in Redlands, and can also be special ordered.
Third place professional best overall was MyCuppyLittleCake’s “Carrot Cuppycake.”
Professional Best Overall Cupcake winners (left to right: Queen Sin’s Cupcakes, My Cuppy Little Cake, Viva los Cupcakes)
In the Amateur competition Cup2myCakes, is the Amateur Best Overall winner with her “Sock It To Me” cupcake. Her “Brown Sugar Kahlua” cupcakes took the prize for the Most Unique Ingredient cupcake
Second place Amateur Best Overall winner was Blukat Sugar Art, with “Double Chocolate cupcakes.” The winner described these cupcakes as made with double chocolate, dipped in chocolate ganache, frosted with chocolate whip cream frosting and topped with a chocolate covered strawberry.
The third place Amateur Best Overall was Jamie’s Cakes, which won with “Vanilla Coke” cupcakes.
Amateur Best Overall Cupcake winners (left to right: Cup2myCakes, Jamie’s Cakes, BluKat Sugar Art)
“A tasty time was had by all,” said Pak.
For information on the next The Inland Empire Cupcake Fair “Cupcakes for a Call” call Su Pak at (909) 257-8862 or go email hello@ieshineon.com
Decisions, decisions picking cupcakes to taste was a fun discussion at last years Inland Empire Cupcake Fair in Riverside. The 2014 IE Cupcake Fair is set for May 4th at the Riverside Convention Center.
IE Cupcake founder Su Pak with two of the three winners for Best Overall Cupcake and Most Unique Ingredient competition (left to right): Andrea Vasquez from Lavish Cupcakery, Su Pak, founder IEShineOn.com and Desiree Massei from [desi]gn cakes & cupcakes
(Riverside, CA) The Second Annual Inland Empire Cupcake Fair is set for Sunday, May 4, 2014, at the Riverside Convention Center. The fair has cupcake tastings, judging, giveaways, cake decoration demonstrations by California Cake Decorations & Supply Co., live entertainment, free massages, Kids Zone provided by Seeking Sitters Inland Empire, Craft Corner and lots of shopping!
“The Inland Empire Cupcake Fair is back for more delicious fun! We’ve learned a few things since last year’s Premiere event and we’re excited to say this year is going to be bigger and better,” said Su Pak event creator and founder of IEShineOn.com.
Last year’s bakers included not only the best bakers in the Inland Empire but also the best cupcake baker in the United States! Desiree Massei from Design Cakes & Cupcakes, a three time Cupcake Wars winner and Casey’s Cupcakes also a Cupcake Wars winner.
Pak not only shares the cupcakes she shares the wealth. “This year, proceeds from the Inland Empire Cupcake Fair will benefit Community Connect and California Riverside Ballet.”
Pak has partnered with some great community organizations. “We’re proud to be working with the Riverside Downtown Partnership, the Riverside Convention Center and Dameron Communications,” said Pak.
A delicious clover leaf cupcake from Christie Cakes in San Bernardino and it’s the Double Chocolate Vanilla Bean Buttercream Dream. She won for her Orange Cremesicle cupcake – 3rd place in Best Overall
“We are so excited to be in the fabulous, brand new Riverside Convention Center with the latest and greatest technology and comforts. We think our guests are going to love having it there. We plan to have the IE Cupcake Fair at the Riverside Convention Center for the next five years!” said Pak.
The IE Cupcake Fair is a family event with cupcake tastings, professional and amateur baking competition, live entertainment, a spa zone with free massages, a kid’s zone with professional babysitters from Seeking Sitters Inland Empire and a free photo booth hosted by Shutter Cubby.
Tickets go on sale Wednesday, February 25th. Visit IEShineOn.com for packages including VIP early entry specials and group rates.
Sponsored by IEShineOn.com, a website for finding the best dining, shopping, attractions and fun events in the Inland Empire. The Inland Empire Cupcake Fair is also sponsored by Key Sponsor California Cake Decorations & Supply Co. in Redlands
The Ghirardelli Chocolate Company manufacturer and marketer of premium chocolate products brought their delicious chocolates to the IE Cupcake Fair.
“Event, booth, table space and sponsorships are available but are filling up fast,” said Pak. “The response from bakers and vendors has been excellent.”
For more information call: Su Pak (909) 257-8862 or go to IEShineOn.com/cupcakes.
Enjoy the slide show from last years Inland Empire Cupcake Fair in Riverside, CA
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<iframe width=”853″ height=”480″ src=”//www.youtube.com/embed/L2Mx-tdnFW0?rel=0″ frameborder=”0″ allowfullscreen></iframe>IECC-PR-102 AnnounceFor More Information callCarl M. Dameron @ (909) 534-9500
NEW AD CLUB BOARD: Top left to right: John Barry, Peter Mobley, John McCarthy, David Tercero, Susan Anderson, Kristine Elledge, Jon Burgess. BOTTOM, Left to right: Paul Lane, Bobbi Albano, Lacey Kendall, Julie Wright, Su Pak.
Contact: John Barry, AAF public relations jpbarry05@yahoo.com
(San Bernardino, CA) The Inland Empire advertising club has announced the new board of directors for 2013-2014.
Incoming president of the American Advertising Federation is Lacey Kendall of North Rialto, a broadcast consultant and radio advisor at Cal State San Bernardino. She manages Coyote Radio, the university radio station where she mentors over 140 undergraduate students who are studying broadcasting and media. Kendall has been a broadcaster and on-air host on several local FM stations, including KCAL and KGGI. She recently hosted the board’s strategic planning retreat to plan for the coming year.
Continuing as board treasurer, Bobbi Albano of North Rialto is a contract analyst with First 5 San Bernardino, a leading funder of support programs for children under five in the Inland Empire. Albano also produces IE Community, a radio show on KVCR. She is a script writer for ISLA Earth, produced by the Catalina Island Conservancy at Cal State San Bernardino.
Joining the board as secretary is David Tercero, a career services advisor for students in the school of design at Westwood College in Upland. He is a U.S. Navy veteran and helps Westwood graduates find jobs in their career fields after graduation.
Jacob Poore from Corona will advise the board as the immediate past president. He manages Coyote Advertising at Cal State San Bernardino and returns this year to host the Art Bash, an annual AAF art gallery fundraiser for local artists.
New board members at large are membership chair Peter Mobley, president of Mobley Marketing Group. He is also an active board member in the PickGroup of Young Professionals in Riverside. Susan Anderson, sales manager at Viamedia in Temecula will coordinate social media & communications. She is a web design instructor at the Art Institute of California, San Bernardino where she is the advisor for student career portfolio projects.
Also new to the board is Paul Lane, a local morning radio host and bureau chief for NBC News Radio, KCAA AM1050 in San Bernardino. He will help with outreach to the radio community in the Inland Empire and work on the American Advertising Awards gala.
Returning to the AAF board as co-chair of the American Advertising Awards competition is past club president John McCarthy of Upland. He is director of marketing at iHerb, a worldwide nutritional supplement company in Moreno Valley and is the incoming secretary of District 15 which includes all AAF clubs in Southern California and Southern Nevada. McCarthy will continue to be involved with finding speakers and scheduling monthly advertising events for the local chapter.
Jon Burgess, Vice President of Internet Operations at Red Fusion Media in Redlands returns to advise the board as past president. Burgess was recently elected District Governor of District 15 where he advises all AAF chapters in the district.
Julie Wright is stepping down after five years as secretary but the Wrightwood resident will remain on the board and assist with monthly luncheons and fundraisers. Su Pak of Los Angeles also returns, stepping up to assist McCarthy as co-chair of the American Advertising Awards. Pak is the founder of IEShineOn.com, an online search engine for travel and entertainment in the Inland Empire. John Barry of Newport Beach continues as public relations chair for the AAF.
New board interns are Anahi (Ana) Contreras, a student at Cal State San Bernardino and recent graduate Kristine Elledge, marketing coordinator and graphic designer at W.F. Taylor Company, Inc. in Fontana.
The local AAF chapter represents the advertising industry in the Inland Empire and annually sponsors the American Advertising Awards (previously called the ADDY’s) for the best advertising in the region. The club also awards academic scholarships to local advertising students. Each month the chapter sponsors a luncheon speaker who addresses issues and trends in advertising. Luncheons are open to the public. For more information about membership, visit www.aaf-inlandempire.com
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PHOTO CAPTION
NEW AD CLUB BOARD: Top left to right: John Barry, Peter Mobley, John McCarthy, David Tercero, Susan Anderson, Kristine Elledge, Jon Burgess. BOTTOM, Left to right: Paul Lane, Bobbi Albano, Lacey Kendall, Julie Wright, Su Pak.
![Most Popular Cupcake voted by event guests - Buffalo Chicken from [desi]gn cakes & cupcakes](http://www.dameroncommunications.com/wp-content/uploads/2014/05/IMG_7910.jpg)
![Buffalo Chicken & Blueberry French Toast cupcakes from [desi]gn cakes & cupcakes](http://www.dameroncommunications.com/wp-content/uploads/2014/05/IMG_7760.jpg)
![IE Cupcake founder Su Pak with two of the three winners for Best Overall Cupcake and Most Unique Ingredient competition (left to right): Andrea Vasquez - Lavish Cupcakery, Su Pak - IEShineOn.com, Desiree Massei - [desi]gn cakes & cupcakes](http://www.dameroncommunications.com/wp-content/uploads/2014/02/IE-Cupcake-Fair-winners.jpg)
