April Reya a medical assistant, gives the COVID-19 vaccination shot to Alicia Cazenave, of San Bernardino, Recently,at the LaSalle Medical Associates medical office located in Rialto, Calif. Cazenave received the one-shot Johnson and Johnson vaccine. (Photo by Valda Wilson)
“People of color are tired of being treated differently by doctors because of their skin color. At LaSalle, we pride ourselves on treating all patients with respect and giving them the care, they need, regardless of their ethnicity,” said Dr. Albert Arteaga, MD, founder and CEO of LaSalle Medical Associates, Inc.
In a new policy statement, “Eliminating Race-Based Medicine,” pre-published online May 2, 2022, in Pediatrics, the AAP observes that race is a historically derived social construct that has no place as a biologic proxy. Over the years, the medical field has inaccurately applied race correction or race adjustment factors in its work, resulting in differential approaches to disease management and disparate clinical outcomes.
“The American Academy of Pediatrics is taking an important step toward dismantling race-based medicine. This effort calls for acknowledging the impact that differential lived experiences have on individual and population health outcomes through a race-conscious health equity lens rather than through approaches that have inappropriately identified skin color as an independent risk-adjusting variable,” Dr. Wright said.
“Social determinants of health need to be carefully considered in the development of care delivery strategies including factors embedded in broad categories such as access, the physical environmental and community supports. Evidence informed incorporation of these factors is vital in all areas of medicine.”
“We are honored to have more Doctors to help serve the thousands of patients who have placed their trust in our network of primary physicians and healthcare professionals in California,” said Dr. Albert Arteaga founder and Chief Executive officer of LaSalle Medical Associates, Inc. Left to Right: Dr. Joseph V. Selvarj, Dr. Albert Arteaga, Dr. Cheryl Emoto, and Dr. Felix A. Albano.
Dr. Albert Arteaga, MD, CEO of LaSalle Medical Associates, Inc., says, “As a minority-owned organization, we have never treated any patient—adult or child—with any but the most conscientious and rigorous care. Many of our doctors and support staff are themselves minorities and they know very well how important it is to make all patients feel comfortable and to deliver to all patients the highest standard, the gold standard, of care.”
Race-based care has been pervasive for decades. One example is how some pediatricians deal with Black children who may be suffering from a urinary tract infection. According to Dr. Joseph L. Wright, M.D., M.P.H., FAAP, from American Academy of Pediatrics, rather than apply the gold standard test, they use a lesser procedure because they assume that Black children don’t get urinary tract infections as often as white children.
April Reya a medical assistant, gives the COVID-19 vaccination shot to Vicki Creighton, of Riverside, Recently, at the LaSalle Medical Associates medical office located in Rialto, Calif. Creighton received the one-shot Johnson and Johnson vaccine.
But that is not the case at LaSalle. “When we interview prospective providers, we make sure that they are in sync with our values and standards,” says Dr. Arteaga. “The gold standard is the only standard we apply to the people under our care.”
After two years of virtual doctor visits, all of LaSalle six clinics are open for person-to-person patient visits. Clinics are now open in San Bernardino, Rialto, Fontana, Hesperia and Victorville which is temporarily closed.
“The evolution of modern medicine has produced incredible advancements and accomplishments in health care,” Dr. Wright said. “But we must acknowledge and address the stark inequities that persist in leaving vulnerable populations behind. We are better than this. Now is the time for change.”
For more information or to make an appointment at a LaSalle Medical Associates Clinic call: Fontana (909) 823-4454; San Bernardino 17th Street (909) 887-6494 pediatrics only clinic; San Bernardino Mt. Vernon Ave. (909) 884-9091; Rialto (855) 349-6019; and Hesperia (760) 947-2161.
LaSalle operates six clinics employing more than 100 dedicated healthcare professionals, treating children, adults and seniors in San Bernardino and Riverside counties. LaSalle’s patients are primarily served by Medi-Cal and Healthy Families. LaSalle also accepts Blue Cross, Blue Shield, Molina, Care 1st, Health Net, and Inland Empire Health Plan (IEHP) coverage.
LaSalle is also an Independent Practice Association (IPA) of independently contracted doctors, hospitals, and clinics, delivering high quality patient care to approximately365,000 patients in Fresno, Kings, Los Angeles, Madera, Riverside, San Bernardino, San Joaquin, and Tulare counties.
“We need to take the stigma away from mental health issues in the Black family”, said Healthy Heritage Movement founder Phyllis Clark.
(Ontario, Calif.) Join the Healthy Heritage Movement for a Healthy Laugh! “In honor of May being Mental Health Awareness Month, Healthy Heritage is celebrating with a Comedy Show and Mental Health Resource Fair at the world-famous Improv Comedy Club in Ontario”, said Healthy Heritage Movement founder Phyllis Clark.
Our mission is to eliminate health disparities within the African American Community through health education, policy change, and community outreach, said Clark.
The Healthy Heritage Movement has assembled a group of more than twenty mental health professionals, organizations, and aware comedians to entertain and inform African Americans in the IE of what is available to help people on Sunday, May 15, 2022, at 4:00 pm.
“The day’s feature is a two-hour, stand-up clean comedy show at the Ontario Improv Theater for ages 18 and older,” said Clark.
The comedy lineup includes:Lamont Bonman, who has also performed as Rev Monty B. Sharpton in clubs, churches, and concerts across the country. He created the wildly popular group Rev Monty B Sharpton and the Anointed Oreos; Gayla Johnson, an actress and stand-up comedian; and Donna Maine, a L.A.-based clean, corporate comedian and comedy writer.
Also, Richard Weiss, popular comedian, author, comic strip publisher and Coachella Valley resident, who openly shares his pilgrimage from shame and pain, to joy, love and laughter, in person, in his comedic performances and on his website.
Co-sponsors include Community Mental Health Equity Project (CMHEP), Broken Crayons Still Color, California Reducing Disparities Project (CRDP), California Department of Public Health and Riverside University Health System Behavioral Health and the African American Family Wellness Advisory Group.
Tickets are on sale for $25 online and at the Improv box office theater. “I know the event will sell out! Purchase your tickets today,” said Clark.
According to Clark, the night promises to be filled with laugher from a line-up of hilarious comedians, but it will also be an opportunity for individuals to talk to mental health professionals, gather mental health resources, network with the community, and enjoy good food and drink.
“Come celebrate Mental Health Awareness Month, and help Healthy Heritage continue our mission of removing the stigma of mental health in our communities! Ultimately, assuring us it is okay to not be ok,” said Clark.
This resource fair is also in celebration of our Broken Crayons Still Color Program, an 8-week program created around reducing the stigma of mental health for African American women. The program teaches effective strategies to identify signs of and cope with depression, stress, anxiety, PTSD, substance abuse and other mental health challenges.
For a list of Black mental health professionals in the Inland Empire, for a class near you or more information visit BrokenCrayons.org or call (951)293-4240 or email:
About Healthy Heritage
Healthy Heritage Movement, Inc. was founded in 2007 by Phyllis Y. Clark in Southern California. Created to target and address health disparities within the African American community, Healthy Heritage Movement focuses on the wellbeing of African Americans through health education, policy change and community outreach. For more information on Healthy Heritage go to: www.HealthyHeritage.org
The comedy lineup includes:
Gayla Johnson is an actress and stand-up comedian. She’s appeared on such television shows as ABC’s Scandal, Supergirl, Bones, Greys Anatomy, Legions, The Fosters, Young & The Restless, Comedy Central’s Workaholics, and more. She has a diverse background in Theatre and a Degree in Broadcast Communications, she flowed into public speaking and then the challenging field of Standup Comedy. She has made guest appearances on COMICS UNLEASHED, SiTv’s LAFF JAM, INSIDE JOKE, B.E.T. COMIC VIEW, TBS COMEDY FESTIVAL, and the COMEDY TIME Series on YouTube. She’s quoted as saying “Stand-up Comedy is the one thing you can do badly, and no one will laugh at you”.
Donna Maine is an LA-based clean, corporate comedian and comedy writer (or less clean, depending on situation) who performs across the country. Her comedic insights run the gamut, including relationships, kids, medical background and coping with middle-age in a post-millennial world. Donna has been bringing laughter to all the major comedy clubs, the Burbank Comedy Festival, the inaugural Palm Springs Comedy Festival and events everywhere. She incorporates musical comedy and Christian comedy, writes jokes tailored to celebrations or roasts and has hosted numerous shows, including a long-running showcase of female comedians at Flappers Comedy Club. Donna can be heard co-hosting on radio, as well as doing voiceovers, and is a recent Funniest Housewives Finalist. She’s also available for acting roles. To make your event a fun-filled success, book Donna now!
Lamont Bonman has also performed as Rev Monty B. Sharpton in clubs, churches, and concerts across the country. He created the wildly popular group Rev Monty B Sharpton and the Anointed Oreos, known for their hilarious parodies which are featured on their CD Brand New Oldies. They are the Weird Al Yankovic of Gospel. Lamont is a series regular in the upcoming TV series Fifty and Over Club and will also be in the soon-to-be-released feature film Miracle of Tony Davis. From Las Vegas to Broadway, Lamont Bonman shares his gift and shares the Gospel.
Richard Weiss “Drinking led to blackouts for me which I call ‘The 90s’,” Weiss shares to a room full of laughter. “My family got together and gave me a little present… they got me tickets, luggage and a going away party called an ‘intervention’.” Richard Weiss, popular comedian, author, comic strip publisher and Coachella Valley resident, openly shares his pilgrimage from shame and pain, to joy, love and laughter in person, in his comedic performances and on his website.
Professor Willie Davis, Ph.D., Assistant Dean of Loma Linda University’s School of Pharmacy
“Our basic mental health training class teaches people proven ways to approach friends or family members who may seem to be struggling and get them to reach out for professional help,” said Ceseña.
(San Bernardino, Calif.) “I wasn’t sure what I expected to learn from the class I took with the Inland Empire Men’s Mental Health Program,” says Professor Willie Davis, Ph.D., of Loma Linda University’s School of Pharmacy, “but I have to say that it gave me the information I needed to get one of my students the help she needed.”
The Making Hope Happen Foundation offers three free classes through its Inland Empire Men’s Mental Health program for people who would like to help someone they know who seem to be having a hard time in one way or another but aren’t sure how to approach them or what to say that can get them started on feeling better.
Program Manager Gerzon Ceseña says, “Our classes teach people how to recognize the warning signs for things like depression and suicidal thoughts, along with the right and wrong things to say to their friends or family members who seem to be preoccupied with a problem or problems that they may be reluctant to talk about.”
“We offer two Mental Health First Aid courses, one that focuses on adults and one on youth, along with an introductory course we call ‘QPR,’ which stands for Question, Persuade, Refer, that provides insights into helping someone who may be thinking about suicide,” said Ceseña.
The day after Professor Davis took the QPR course, he was approached by a student who was feeling down and thinking about dropping out of the program. “I used what I learned in the QPR class to get her to start talking about a recent trauma she suffered and the thoughts of suicide she was having. She agreed to my suggestion that she get some help.”
“I’m happy to say that since that day, she has gotten counseling and is now feeling better and doing better academically.”
The QPR Gatekeeper course takes about an hour to 90 minutes, depending on how many people are enrolled and the number of questions that are raised during the training. It provides basic essentials that prepare attendees to then go on to either the Youth or Adult Mental Health First Aid course.
Making Hope Happen is a nonprofit foundation linked with the San Bernardino City Unified School District. The nonprofit is based on the philosophy of Gallop Senior Scientist Dr. Shane J. Lopez. Hope allows people to envision a better future, design a path toward that future, and take purposeful steps toward it. As a result of a deep commitment to this quest, the San Bernardino Community and School Alliance (CASA was reorganized and renamed the Making Hope Happen Foundation).
The Foundation’s Inland Empire Men’s Mental Health program offers free mental health training for people who would like to be able to help friends or family members that would like to learn effective ways to approach friends or family members who seem to he has emotional or mental health problems but aren’t sure about what to say or do.
For more information on The IE Men’s Mental Health Program go to the group’s web page at IEMensMentalHealth.org or call (909) 347-7234.
(Moreno Valley, Calif.) Dr. Vivian Joneswhye-Brock was enjoying her retirement after a career in the military and in teaching. With her doctorates in Theology and Psychology, she enjoyed reading, networking, and collaborating with people and children helping them overcome stress through animal ministry. She has been extraordinarily successful in overcoming her post traumatic stress disorder by not just working with animals but with all of God’s creatures and enjoying the beauty of nature. She has been so successful with this technique and our own personal life, she wanted and continued to share her knowledge with others.
Dr. Joneswhye- Brock’s love for her environment, all creatures and nature challenged her to pursue her doctorate in theology and psychology. Now, Dr. Joneswhye-Brock has talked on a radio station, done podcasting, and lectured on the importance of ministering not only to humans but all of the Creator’s creations.
But, in 2019 her kitchen was damaged when a water pipe burst inside a wall of her two-story home affecting her kitchen. She submitted a claim to her insurance company that she has had for over 42 years. Her insurance company sent the plumber to fix the leak, a restoration company to remove the damages caused by the water and allowed her to choose the company to reconstruct the kitchen as it was before the damage.
Things went downhill from there.
She looked around and hired a local firm, Delta Restoration and Construction in Beaumont, also known as exclusive property restoration and construction. Exclusive property restoration and construction is a company that does several things. She said “Had I known that this company was a Jack of all trades and a master of none… I would have never hired them.” After they came out and took pictures to prepare an estimate, they promised to do the job the work correctly and speedily. That didn’t happen.
Instead, she got poor workmanship. Since part of her kitchen tile had to be removed, she was told she would get new counter and backsplash tile since her tile was obsolete. And one small cabinet wall had to be rebuilt.
This company ended up putting tile that did not match her existing tile, building a new wall cabinet to match the cabinet door. Then they changed the estimate order without her knowledge or consent…took all of her twenty-seven other cabinet doors and painted them a glossy white. Leaving all twelve of her drawers a cream color as well as the cabinetry. While removing and replacing the kitchen doors, exclusive property restoration also known as delta exclusive property restoration damaged her penny floor. Did they take responsibility and repair the damage? Not at all.
So, Dr. Joneswhye- Brock paid half of the estimate and wanted to use the remaining to repair the damages and poor workmanship done by exclusive property restoration and construction also known as delta restoration and construction.
Delta Restoration and Construction also AKA Exclusive Property Construction and Restoration said that they would not take part they wanted all of the insurance money and would not accept responsibilities for any damages they did or poor workmanship at all. She said no way, they then slapped a mechanics lean on her property. This company did unauthorized work on an unauthorized change order. Exclusive Property Restoration and Construction also took two months to do what was supposed to be only a two-week project.
Dr. Joneswhye-Brock had told them that time was of the essence, and she was planning a party for her Doctorate graduation in mid-August 2019. She signed the contract on July 3, 2019, Exclusive Property Restoration and Construction did not even send any estimate to her insurance company until July 30, 2019. Her insurance company takes like most insurance company ten business days to process the claim. Her insurance company processed the claim on August 14, 2019, and a check on the claim was issued on August 20th 2019… after her graduation ceremony date.
When Dr. Joneswhye Brock tried to go pro per, the legal system was extremely complicated, and a lawyer was needed. She hired Darren Trone from prepaid legal to assist and that turned out to be a substandard move.
He quoted her a fee of $20,000 to manage her case. The bill currently stands at $37,000 and does not include the latest court appearance. A final verdict is expected by May 11,2022 for the attorneys are presenting written closing arguments. No doubt that will add more billable hours to pad his bill. The court’s presiding commissioner noted that attorney Trone was dragging out the case longer than it needed to be.
This same attorney had actually told Dr. Joneswhye-Brock he would resign if she did not pay additional pretrial fees of $16,000 from her case after one court appearance. Dr. Brock called the agency that had referred her to Trone to complain.
We’ll never know for sure, but to an outsider looking in, it seems that they might have contacted Trone and urged him to reconsider. In fact, he did, and he went to court with Dr. Brock to present evidence supporting her claim.
Included in Trone’s bill is $600 for at least three briefcase to carry all the evidence that Dr. Brock provided in and digital format. For whatever reason, the attorney decided to make it into written format which created books at least 13 to 14 inches thick. There is additional question as to why that was necessary since we are in the age of a paperless society and the courtroom definitely had an Elmo dictation projector to connect to the computer. One wonders how big a collection of briefcases this attorney may have in his closet.
Dr. Joneswhye-Brock is working double time to earn money to fight her case period to satisfy the lien she would have to cash in her stock portfolio and her IRA. This widow a disabled veteran this Navy veteran herself and retired schoolteacher this 74-year-old African American woman who is an upstanding citizen is being taken advantage of by unethical people. Now start up here stop
Some justice may be served soon, but there is more to this ongoing story yet to be told.
(San Bernardino, Calif.) The Northwest Project Area Committee is hosting a Town Hall and Mayoral Candidates Forum featuring the SEVEN candidates for the City of San Bernardino.
The forum will be held at 6:00 pm on Monday, April 11, 2022, at the Woodward Leadership Academy located at 1777 Baseline Street, San Bernardino. The forum is open to the public and attendees are encouraged to meet the candidates, hear their platforms and answers to relevant questions regarding our city.
The Northwest Project Area Committee is an oversight organization. The committee serves as a liaison to the city’s mayor, city council members and various departments. The organization collaborates with other PACS, public and private agencies on workshops, seminars, and outreach on projects and services benefiting residents and businesses in the 6thWard and citywide.
(San Bernardino, Calif). The Akoma Unity Center and Northwest Project Area Committee of san Bernardino are hosting an Education & Career Resource Fair. The event takes place on Saturday, April 2 from 9:00 am to 1:00 pm. The Education & Career Resource Fair is at 1357 California Street, San Bernardino.
The objective of this event is to connect individuals with employment and, or post-secondary opportunities – colleges, trade schools and Universities.
“There are several education institutions providing information on their services including Cal State San Bernardino, San Bernardino Valley College, Pasadena City College and Concord Career College,” said Dolores Armstead coordinator for the Education & Career Resource Fair.
Businesses are also attending to recruit employees, including City of San Bernardino, building trades, Stater Bros, and local water departments.
The Education & Career Resource Fair is for high school scholars, parents, recent college grads and those interested in furthering their jobs training, education and furthering their careers.
There are still vendor spaces available. For more information call (909) 217-7956.
Dr. Greg Zerovnik, Ph.D., an award-winning marketing, advertising, and public relations professional has joined the Dameron Communications team as an advertising and public relations professional
(San Bernardino, Calf.)Dr. Greg Zerovnik, Ph.D., an award-winning marketing, advertising, and public relations professional has joined the Dameron Communications team as an advertising and public relations professional.
Dr. Zerovnik has won regional awards for his copywriting and graphic design work including: the redesign of peer-reviewed journals for the Society of Critical Care Medicine, he also led the marketing communications effort that resulted in the passage of a $121 million bond issue for Citrus College.
Dr. Zerovnik has taught marketing and strategic management in MBA programs at several American universities and taught branding and positioning internationally at two universities in the People’s Republic of China on a teaching fellowship. He has also delivered seminars in strategy and marketing to Chinese executives visiting the U.S. in industries as diverse as banking, mining, petrochemicals, and community colleges.
“We are honored to have Dr. Zerovnik join the Dameron Communications team of diverse, talented Communications professionals. His creativity, knowledge and skill in media psychology, strategic management, marketing, advertising, and public relations will help our clients grow and prosper,” said agency creative director and founder Carl M. Dameron.
Dr. Zerovnik belongs to the Academy of Television Arts and Sciences, the Society of Media Psychology and Technology, and has served as a past president for the Inland Empire chapters of the American Advertising Federation (AAF) and the American Marketing Association (AMA). He served a term as Governor for District 15 (Southern California and Southern Nevada) of the AAF.
Dr. Zerovnik holds an MA and Ph.D. in Media Psychology from Fielding Graduate University. an EMBA from the Drucker Graduate School of Management at Claremont Graduate University and a BFA from the California College of the Arts, majoring in painting and sculpture.
For more information on advertising and public relations call Carl M. Dameron at (909) 534-9500 or email Carl@DameronCommunications.com
About Dameron Communications
Dameron Communications’ is a diverse team of communications professionals delivering inspired advertising: public relations, community relations and government relations. The Agency’s work has won awards and client accolades for more than 30 years. Uniquely, we blend unsurpassed relationships with proven advertising and public relations methods to deliver winning and measurable results.
Dr. George Gary Manross, Ph.D, Director of Research
Dr. Manross a behavioral scientist with more than 25 years experience in marketing and applied research, George joined Dameron Communications in 1998. He is also chairman and CEO of the Strategy Research Institute in Fullerton, California. Additionally, he has held executive-level positions with two Fortune 500 companies as well as the California Association of Realtors and PR firm Hill & Knowlton.
George began his career as a business editor for a large metropolitan daily newspaper. He has taught at UCLA and USC in communications, advertising and public relations.
His Ph.D. is in Communications Research from the Annenberg School for Communications at USC.
Dameron Communications services include: advertising for television, social media, radio, newspaper, magazine, and billboards, web sites, direct mail, mobile web applications, and email. They also deliver award winning public relations press releases, press conferences, media relations, television programs, web sites, opinion editorials, promotions, event creation and management, government relations and community relations.
For more information on Dameron Communications call Carl M. Dameron @ (909) 534-9500.