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    The San Bernardino County Medical Society Honors Dr. Albert Arteaga for Hispanic Heritage Month

    LaSalle Medical Associates CEO Dr. Albert Arteaga

    LaSalle Medical Associates CEO Dr. Albert Arteaga

     “The San Bernardino County Medical Society is honored to select Dr. Arteaga for this recognition because he is such a loyal Society member and a standout in health care, advancing critical work in medical treatment and equity in the Latinx community,” said Society CEO Alison Elsner.

     

    REDLANDS, CALIF. The San Bernardino County Medical Society has recognized LaSalle Medical Associates CEO Dr. Albert Arteaga for his dedicated service to the people of San Bernardino County. Dr. Arteaga founded LaSalle Medical Associates 38 years ago. LaSalle’s clinics have served thousands of children and their parents.

    “The San Bernardino County Medical Society is honored to select Dr. Arteaga for this recognition because he is such a loyal Society member and a standout in health care, advancing critical work in medical treatment and equity in the Latinx community,” said Society CEO Alison Elsner.

    LaSalle Medical Associates’ Hispanic roots run deep.  Dr. Arteaga took his medical education at LaSalle Medical School in Mexico City. LaSalle is a French name and the colleges that bear this name trace their origin to the first Latin American college founded by St. Jean-Baptiste de La Salle, founder of the De La Salle Brothers religious order and the Patron Saint of all teachers.

    “I chose to use the LaSalle name for my clinics to give it a subtle connection to its Hispanic roots. People from Mexico and other Latin American countries recognize the name and the quality associated with it,” said Dr. Arteaga.

    “I don’t doubt that my own Hispanic heritage and ability to speak Spanish helps me connect with our Hispanic patients,” said Dr. Arteaga. “Our clinics are here to treat all patients, regardless of their race or ethnicity. We want everyone to come, and we treat African American, Asian, and white patients. Overall, some 60 to 65 percent of our patients are Hispanic.”

    LaSalle Medical Associates, Inc., clinics accept Blue Cross, Blue Shield, Molina, Care 1st, Health Net, and Inland Empire Health Plan coverage, as well as Medicare Medi-Cal and cash.

    For more information call the office closest to you: Fontana (909) 823-4454; San Bernardino 17th Street (909) 887-6494; San Bernardino Mt. Vernon Ave. (909) 884-9091; Rialto (855) 349-6019; and Hesperia (760) 947-2161. TheVictorville clinic that was temporarily closed during the height of the Covid pandemic due to staff shortages, will reopen before the end of the year.

    About LaSalle Medical Associates

    LaSalle Medical Associates, Inc. is one of the largest, independent, and Latino-owned healthcare companies in Riverside and San Bernardino Counties. The corporate office is in Redlands.

    LaSalle operates six clinics employing more than 100 dedicated healthcare professionals, treating children, adults and seniors in San Bernardino and Riverside counties. LaSalle’s patients are primarily served by Medi-Cal and Healthy Families. LaSalle also accepts Blue Cross, Blue Shield, Molina, Care 1st, Health Net, and Inland Empire Health Plan (IEHP) coverage.

    LaSalle is also an Independent Practice Association (IPA) of independently contracted doctors, hospitals, and clinics, delivering high quality patient care to approximately 380,000 patients in Fresno, Kings, Los Angeles, Madera, Riverside, San Bernardino, San Joaquin, and Tulare counties.

    Paying It Forward, Pays Off!

    "I've quit drinking and for the first time in years, I was able to buy school clothes for my children and a sturdy pair of shoes for myself for work. Mike Delgado at The Salvation Army is helping me now to qualify for section 8 housing. I'm excited about work and feel so much better now that a big weight has been taken off of me. All I can say is that you should never give up."

    “I’ve quit drinking and for the first time in years, I was able to buy school clothes for my children and a sturdy pair of shoes for myself for work. Mike Delgado at The Salvation Army is helping me now to qualify for section 8 housing. I’m excited about work and feel so much better now that a big weight has been taken off of me. All I can say is that you should never give up.” (From left) Angel, Hope, Zoe, Andrew, Nicholas and Noah (twins), and Amanda Arista.

     

    “We’re gonna be okay, thanks to the Salvation Army!” says Amanda Arista

    SAN BERNARDINO, CALIF.—A few years ago, a young mother saw her children’s dad getting into trouble with drugs and going downhill. She got him involved with the Salvation Army’s Hospitality House program and today he’s clean and sober, has a good job and his life is in good order.

    Unfortunately, things later took a turn for the worse for that single mother of six, Amanda Arista. In 2019 she lost her job and was evicted from the residence she had been renting, along with her children ages 10 to 16. She didn’t know what to do and it broke her heart to place three of her children with their father and three with her mother. Then Covid hit.

    Her mom got ill and Amanda started caring for her. For a while, her mother got better but then took a turn for the worse and passed away in August 2021. Amanda went on a mental and emotional roller coaster, sometimes up, sometimes down. Her mom had always been the one to help her with paperwork for things like applying for government help. She found herself unable to fill out Social Security assistance forms.

    Amanda Arista said "I prayed for help from God and who should come to my rescue but my children's father, Miguel, who got in touch and told me he hadn't realized how bad things were."

    Amanda Arista said “I prayed for help from God and who should come to my rescue but my children’s father, Miguel, who got in touch and told me he hadn’t realized how bad things were.”

    Amanda started drinking heavily and got into such a dark mood that she was sometimes afraid to leave her room. She was losing the will to live. She prayed for help from God and who should come to her rescue but her children’s father, Miguel, who got in touch and told her he hadn’t realized how bad things were.

    And that’s when everything started to change for the better. The man she had helped to recover from his own downward spiral now turned out to be the one to help her. On a Saturday, Miguel told her about the Salvation Army’s Hospitality House program and that as it helped him, it could now help her.

    The following Monday, Naomi Goforth, the Hospitality House Program Director, and Mike Delgado, the Social Services Director for the Salvation Army’s San Bernardino Corps, contacted her and processed her into the same program that had been so helpful for Miguel.

    Delgado says, “Usually, our referrals come from churches, county agencies or veterans’ programs. Amanda’s case was different, as her children’s father, who she had referred to us a few years ago, was the one who got her into our program. It’s a great example of ‘paying it forward’ paying off for her and her children.”

    “I was really in a dark place,” says Amanda, “depressed and anxious, talking to myself. Miguel saw that I needed help, and he got me connected with the Salvation Army. Today, I’m mentally stable, I have a place to live, I have my kids back with me and in school, and I have a job working for Super 8. The Salvation Army is paying the rent on two motel rooms for us, as the Hospitality House residence is at capacity right now.

    Mike Delgado says, "Usually, our referrals come from churches, county agencies or veterans' programs. Amanda's case was different, as her children's father, who she had referred to us a few years ago, was the one who got her into our program. It's a great example of 'paying it forward' paying off for her and her children."

    Mike Delgado says, “Usually, our referrals come from churches, county agencies or veterans’ programs. Amanda’s case was different, as her children’s father, who she had referred to us a few years ago, was the one who got her into our program. It’s a great example of ‘paying it forward’ paying off for her and her children.”

    “I’ve quit drinking and for the first time in years, I was able to buy school clothes for my children and a sturdy pair of shoes for myself for work. Mike Delgado is helping me now to qualify for section 8 housing. I’m excited about work and feel so much better now that a big weight has been taken off of me. All I can say is that you should never give up.”

    The Salvation Army is able to help people like Miguel, Amanda and their children thanks to the generosity of the people and organizations who contribute money and other resources like food and clothing. To find out more about the Salvation Army’s Hospitality House Program and other Salvation Army services, visit their website at https://sanbernardino.salvationarmy.org/

    About the Salvation Army

    The Salvation Army is able to help people like Miguel, Amanda and their children thanks to the generosity of the people and organizations who contribute money and other resources like food and clothing. To find out more about the Salvation Army’s Hospitality House Program and other Salvation Army services, go to https://sanbernardino.salvationarmy.org/ or call (909) 888-4880.

    Every Wednesday is Covid 19 Vaccine Day for Kids

    cover shots

    April Reya a medical assistant, gives the COVID-19 vaccination shot to Vicki Creighton, of Riverside, Recently, at the LaSalle Medical Associates medical office located in Rialto, Calif. .

     

    “If it weren’t for the vaccine, I’m sure I would have ended up in the hospital,” said LaSalle Medical’s Compliance Officer, Barbara Graber.

     

    (REDLANDS, Calif.) “We started the second week of July, now every Wednesday is “Covid Vaccine Day for Kids,” says Dr. Albert Arteaga, pediatrician, and the CEO of LaSalle Medical Associates.

    “Now that Moderna has released its three variations on a Covid vaccine for younger people we are full speed ahead,” says Dr. Arteaga, “… we have been tracking the Covid 19 pandemic very closely and believe that the Moderna vaccine is the most effective option currently available.”

    LaSalle Medical’s Compliance Officer, Barbara Graber, notes that five of LaSalle’s six clinics are providing Wednesday shots for youngsters. “We started slowly,” says Graber, “… now we are increasing the number of Covid-19 vaccines given weekly. We’ve given 170 shots in the first two weeks of August and parents are responding to our targeted internal outreach program that urges them to bring in their children for their vaccine.”

    Graber says being proactive with outreach to clinic patients leads to more people getting the vaccine. “Our team is calling to ask parents to bring in their youngsters to get vaccinated. This makes prevention likely to be a lot more effective.”

    The three vaccines are for children aged 6 months to 5 years, 6 to 11 years, and 12 years and older. There is a four-week wait between first and second shots.

    Graber contracted Covid-19 herself and says, “If it weren’t for the vaccine, I’m sure I would have ended up in thehospital.” She had the two-shot regimen as well as two booster shots. “This vaccine has proven itself and is now an important addition to our tool kit to help people stay healthy, safe and out of the hospital.”

    Barbara Graber, manager of compliance and special projects at LaSalle Medical Associates, Inc.

    LaSalle Medical Associates, Inc., clinics accept Blue Cross, Blue Shield, Molina, Care 1st, Health Net, and Inland Empire Health Plan coverage, as well as Medicare Medi-Cal and cash.

    For more information about LaSalle Medical Associates, Inc. call the office closest to you: Fontana (909) 823-4454; San Bernardino 17th Street (909) 887-6494; San Bernardino Mt. Vernon Ave. (909) 884-9091; Rialto (855) 349-6019; Hesperia (760) 947-2161; and Victorville (855) 349-6019.

    About LaSalle Medical Associates

    LaSalle Medical Associates, Inc. is one of the largest, independent, and Latino-owned healthcare companies in Riverside and San Bernardino Counties. The corporate office is in Redlands.

    LaSalle operates six clinics employing more than 100 dedicated healthcare professionals, treating children, adults and seniors in San Bernardino and Riverside counties. LaSalle’s patients are primarily served by Medi-Cal and Healthy Families. LaSalle also accepts Blue Cross, Blue Shield, Molina, Care 1st, Health Net, and Inland Empire Health Plan (IEHP) coverage.

    LaSalle is also an Independent Practice Association (IPA) of independently contracted doctors, hospitals and clinics, delivering high quality patient care to approximately 365,000 patients in Fresno, Kings, Los Angeles, Madera, Riverside, San Bernardino, San Joaquin and Tulare counties.

    Inland Empire Men’s Mental Health Program Ads Instructor

    Yamileth Monarrez, joins The Making Hope Happen Foundation's Inland Empire Men's Mental program

    Yamileth Monarrez, joins The Making Hope Happen Foundation’s Inland Empire Men’s Mental program

    The addition of Ms. Monarrez to our training staff allows us to accommodate more students for our suicide prevention and mental health first aid classes,” says Ceseña.

     

    (San Bernardino, Calif.)  I’m very happy to have been promoted to being an instructor by the Inland Empire Men’s Mental Health program, says Yamileth Monarrez, “because the courses address issues that I’ve personally experienced and now I feel I can do something to make things better.

    The Making Hope Happen Foundation‘s Inland Empire Men’s Mental program offers free classes that educate people on how to recognize signs of mental distress in people they know and love and teaches them how to get friends and family members to be willing to talk about what’s going on.

    Program manager Gerzon Ceseña says, “Men—especially minority men—tend to be very reluctant to talk about problems they’re having. Instead, they often shut themselves off, which can make things worse. Our program is all about getting rid of the idea that real men don’t need help and instead, that real friends can help friends when things are tough.”

    Promoting Ms. Monarrez to our training staff allows us to accommodate more students for our suicide prevention and mental health first aid classes,” says Ceseña.

    Yamileth Monarrez is a senior at UC Riverside and will be graduating in December. She spent a semester abroad at London South Bank University, taking a variety of courses, andpsychology is an area she has been interested in for some time.

    The exposure to a different culture broadenedMonarrez‘s horizons while at the same time, showed how people everywhere often need to deal with the same problems.

    Monarrez says, “At UCR I‘ve served as a mentor to freshmen. I really enjoy helping people and I wanted to work for IE Men’s Mental Health because the program emphasizes the need to de-stigmatize mental health issues so that people can get the help they need.”

     

    For more information or to sign up for a course, visithttps://www.mhhfmentalhealth.org/dult.htm or call (909) 347-7234. Class schedules are updated monthly.

    About Making Hope Happen Foundation

    Making Hope Happen is a nonprofit foundation linked with the San Bernardino City Unified School District. The nonprofit is based on the philosophy of Gallop Senior Scientist Dr. Shane J. Lopez. Hope allows people to envision a better future, design a path toward that future, and take purposeful steps toward it.  As a result of a deep commitment to this quest, the San Bernardino Community and School Alliance (CASA was reorganized and renamed the Making Hope Happen Foundation).

     

    The Foundation’s Inland Empire Men’s Mental Health programoffers free mental health training for people who would like to be able to help friends or family members that would like to learn effective ways to approach friends or family members who seem to he has emotional or mental health problems but aren’t sure about what to say or do.

    For more information on The IE Men’s Mental Health Program,go to the group’s web page at IEMensMentalHealth.org or call (909) 347-7234.

    Covid 19 Vaccine Available for NOW Kids

    Dr. Albert and Maria Arteaga

    Dr. Albert and Maria Arteaga of LaSalle Medical Associates, Inc.

     “You can’t just have the vaccine in stock and wait for people to show up. That’s why we reach out to let people know their children can be vaccinated at any time when our clinics are open.”

    (Redlands, Calif.)  Dr. Albert Arteaga, MD, CEO of LaSalle Medical Associates, says that all LaSalle clinics have started delivering the Covid-19 vaccine to children.

    “We have the Covid19 vaccines in stock, and we have completed training our people on dosages, proper delivery, and administration,” says Dr. Arteaga. “We also have started an active outreach campaign to all of our patients to let them know they can bring their children in to get vaccinated.”

    LaSalle Medical Associates has been ahead of the curve for vaccine administration for decades, particularly for pediatric illnesses. “I remember 25 years ago we thought childhood vaccinations must have been around 100 percent. We were very far off. The national statistics came out saying compliance was only 30–40 percent. At LaSalle we were doing a lot better, around 60 percent, but that still did not meet our standards, and that’s why we have been so focused on outreach ever since,” says Dr. Arteaga.

    Dr. Arteaga adds, “Since the government started compiling records and keeping track of the percentage of people getting vaccinated, we now have a much more accurate picture of how effective vaccination programs are.”

    Being proactive leads to higher vaccine compliance. Calling parents to let them know they should bring in their youngsters to get vaccinated means that prevention is likely to be a lot more effective.

    cover shots

    April Reya a medical assistant, gives the COVID-19 vaccination shot to Vicki Creighton, of Riverside, Recently, at the LaSalle Medical Associates medical office located in Rialto, Calif. Creighton received the one-shot Johnson and Johnson vaccine.

    Dr. Arteaga also reveals his personal shot-administration secret: “Children typically don’t like getting a shot. So, I tell them this shot is painless. But if they do feel pain, I can always give them a second shot for the pain. I’ve never had a child ask for that second shot.”

    A nurse or physician’s bedside manner means a lot, particularly with children. Keeping things light and avoiding a stern attitude helps the entire experience go down more easily for both the patient and the caregiver.

    LaSalle’s clinics have been recognized in the past for their well-above-average vaccination delivery, recording rates above 80 or even 90 percent compliance for flu shots, for example. Dr. Arteaga says, “It’s all because we really push for people to care for themselves.”

    Dr. Arteaga also tackles the myth that if people are feeling ill, they should not get a vaccine shot. “Not true,” says the doctor, “unless you’re quite ill. If you have a cold, the sniffles, whatever, it’s perfectly safe and advisable to get your Covid 19 Vaccine.”

    Dr. Arteaga restates his mantra that it’s not enough to have vaccines on the shelf. They need to be available during all regularly open clinic hours, and that’s the longstanding LaSalle policy.

    LaSalle Medical Associates, Inc., clinics accept Blue Cross, Blue Shield, Molina, Care 1st, Health Net, and Inland Empire Health Plan coverage, as well as Medicare and Medi-Cal.

    For more information about LaSalle Medical Associates, Inc call the office closest to you: Fontana (909) 823-4454; San Bernardino 17th Street (909) 887-6494; San Bernardino Mt. Vernon Ave. (909) 884-9091; Rialto (855) 349-6019; Hesperia (760) 947-2161; and Victorville (855) 349-6019.

    —30—

    LaSalle Clinics Are Ahead of the Curve in Ending Race-Based Medicine

    LaSalle Medical Center COVID-19 Vaccanations

    April Reya a medical assistant, gives the COVID-19 vaccination shot to Alicia Cazenave, of San Bernardino, Recently,at the LaSalle Medical Associates medical office located in Rialto, Calif. Cazenave received the one-shot Johnson and Johnson vaccine. (Photo by Valda Wilson)

     

    “People of color are tired of being treated differently by doctors because of their skin color. At LaSalle, we pride ourselves on treating all patients with respect and giving them the care, they need, regardless of their ethnicity,” said Dr. Albert Arteaga, MD, founder and CEO of LaSalle Medical Associates, Inc.

    (Redlands, Calif.)  The American Academy of Pediatrics has announced that it is revising its policies and guidelines to do away with wording that implies or suggests “that races have underlying biological differences that should be factored in medical treatments.”

    In a new policy statement, “Eliminating Race-Based Medicine,” pre-published online May 2, 2022, in Pediatrics, the AAP observes that race is a historically derived social construct that has no place as a biologic proxy. Over the years, the medical field has inaccurately applied race correction or race adjustment factors in its work, resulting in differential approaches to disease management and disparate clinical outcomes.

    “The American Academy of Pediatrics is taking an important step toward dismantling race-based medicine. This effort calls for acknowledging the impact that differential lived experiences have on individual and population health outcomes through a race-conscious health equity lens rather than through approaches that have inappropriately identified skin color as an independent risk-adjusting variable,” Dr. Wright said.

    “Social determinants of health need to be carefully considered in the development of care delivery strategies including factors embedded in broad categories such as access, the physical environmental and community supports. Evidence informed incorporation of these factors is vital in all areas of medicine.”

    “We are honored to have more Doctors to help serve the thousands of patients who have placed their trust in our network of primary physicians and healthcare professionals in California,” said Dr. Albert Arteaga founder and Chief Executive officer of LaSalle Medical Associates, Inc. Left to Right: Dr. Joseph V. Selvarj, Dr. Albert Arteaga, Dr. Cheryl Emoto, and Dr. Felix A. Albano.

    “We are honored to have more Doctors to help serve the thousands of patients who have placed their trust in our network of primary physicians and healthcare professionals in California,” said Dr. Albert Arteaga founder and Chief Executive officer of LaSalle Medical Associates, Inc. Left to Right: Dr. Joseph V. Selvarj, Dr. Albert Arteaga, Dr. Cheryl Emoto, and Dr. Felix A. Albano.

    Dr. Albert Arteaga, MD, CEO of LaSalle Medical Associates, Inc., says, “As a minority-owned organization, we have never treated any patient—adult or child—with any but the most conscientious and rigorous care. Many of our doctors and support staff are themselves minorities and they know very well how important it is to make all patients feel comfortable and to deliver to all patients the highest standard, the gold standard, of care.”

    Race-based care has been pervasive for decades. One example is how some pediatricians deal with Black children who may be suffering from a urinary tract infection. According to Dr. Joseph L. Wright, M.D., M.P.H., FAAP, from American Academy of Pediatrics, rather than apply the gold standard test, they use a lesser procedure because they assume that Black children don’t get urinary tract infections as often as white children.

    cover shots

    April Reya a medical assistant, gives the COVID-19 vaccination shot to Vicki Creighton, of Riverside, Recently, at the LaSalle Medical Associates medical office located in Rialto, Calif. Creighton received the one-shot Johnson and Johnson vaccine.

    But that is not the case at LaSalle. “When we interview prospective providers, we make sure that they are in sync with our values and standards,” says Dr. Arteaga. “The gold standard is the only standard we apply to the people under our care.”

    After two years of virtual doctor visits, all of LaSalle six clinics are open for person-to-person patient visits. Clinics are now open in San Bernardino, Rialto, Fontana, Hesperia and Victorville which is temporarily closed.

    “The evolution of modern medicine has produced incredible advancements and accomplishments in health care,” Dr. Wright said. “But we must acknowledge and address the stark inequities that persist in leaving vulnerable populations behind. We are better than this. Now is the time for change.”

    For more information or to make an appointment at a LaSalle Medical Associates Clinic call: Fontana (909) 823-4454; San Bernardino 17th Street (909) 887-6494 pediatrics only clinic; San Bernardino Mt. Vernon Ave. (909) 884-9091; Rialto (855) 349-6019; and Hesperia (760) 947-2161.

    —30—

    About LaSalle Medical Associates

    LaSalle Medical Associates, Inc. is one of the largest, independent, and Latino-owned healthcare companies in Riverside and San Bernardino Counties. The corporate office is in Redlands.

    LaSalle operates six clinics employing more than 100 dedicated healthcare professionals, treating children, adults and seniors in San Bernardino and Riverside counties. LaSalle’s patients are primarily served by Medi-Cal and Healthy Families. LaSalle also accepts Blue Cross, Blue Shield, Molina, Care 1st, Health Net, and Inland Empire Health Plan (IEHP) coverage.

    LaSalle is also an Independent Practice Association (IPA) of independently contracted doctors, hospitals, and clinics, delivering high quality patient care to approximately365,000 patients in Fresno, Kings, Los Angeles, Madera, Riverside, San Bernardino, San Joaquin, and Tulare counties.

     

    The Doctor Is In – Time to See Your Doctor in Person

    “We are honored to have more Doctors to help serve the thousands of patients who have placed their trust in our network of primary physicians and healthcare professionals in California,” said Dr. Albert Arteaga founder and Chief Executive officer of LaSalle Medical Associates, Inc. Left to Right: Dr. Joseph V. Selvarj, Dr. Albert Arteaga, Dr. Cheryl Emoto, and Dr. Felix A. Albano.“We are honored to have more Doctors to help serve the thousands of patients who have placed their trust in our network of primary physicians and healthcare professionals in California,” said Dr. Albert Arteaga founder and Chief Executive officer of LaSalle Medical Associates, Inc. Left to Right: Dr. Joseph V. Selvarj, Dr. Albert Arteaga, Dr. Cheryl Emoto, and Dr. Felix A. Albano.

     “People are tired of virtual doctor visits,” says LaSalle President Dr. Albert Arteaga, “they want to see their doctor in person again, and we want them to know that at LaSalle Medical Associates, the doctor is in.”

     (Redlands, Calif.)  The Covid-19 pandemic in the USA has many people feeling like they are between a rock and a hard place. On the one hand, deaths and hospitalizations are declining, but on the other hand, a new variation is causing rising infections.

    The Centers for Disease Control (CDC) says the pandemic is receding, but people still need to take precautions.

    Dr. Anthony Stephen Fauci OMRI director of the National Institute of Allergy and Infectious Diseases and the Chief Medical Advisor to the President is saying that we are moving from a pandemic to a less virulent phase, the Associated Press reported on April 27.

    In other words, Covid is not going away. Like colds or the flu, it may be here to stay, but weaker. But that does not mean we can just pretend everything is like it was before Covid-19.

    Dr. Albert Arteaga, the President of LaSalle Medical Associates, says that the health care providers that provide services through his organization’s network, have been seeing patients remotely for the past two years and those patients want personal patient-to-doctor contact again.

    “Thankfully,” says Arteaga, “we now are in a position to accommodate in-person patient visits again. At LaSalle, the doctor is in!”

    To wear a mask or not wear a mask, that is the question. One person who still wears a mask when she goes to the supermarket said, “I still wear a mask when I’m out in public places because in the two years we’ve all been told we should wear them, I have not had a cold or the flu, let alone the Covid. Masks seem to keep all the viruses away.”

    LaSalle Medical Associates operates clinics in Fontana, Hesperia, Rialto, Victorville and two in San Bernardino. La Salle has also been teaming up with community-based organizations, including churches, to administer free Covid vaccine shots.

    Maria and Dr. Albert Arteaga. The California Medical Association awarded Dr. Albert Arteaga the “Ethnic Physician’s Leadership Award,” recognizing his contributions to medical care in the Latino community.Maria and Dr. Albert Arteaga. The California Medical Association awarded Dr. Albert Arteaga the “Ethnic Physician’s Leadership Award,” recognizing his contributions to medical care in the Latino community.

    For more information or an appointment to a LaSalle Clinic, visit  LaSalleMedicalAssociates.com or call (909) 890-0407.

    -30-

    About LaSalle Medical Associates

    LaSalle Medical Associates, Inc. is one of the largest, independent, and Latino-owned healthcare companies in Riverside and San Bernardino Counties. The corporate office is in Redlands.

    LaSalle operates six clinics employing more than 100 dedicated healthcare professionals, treating children, adults and seniors in San Bernardino and Riverside counties. LaSalle’s patients are primarily served by Medi-Cal and Healthy Families. LaSalle also accepts Blue Cross, Blue Shield, Molina, Care 1st, Health Net, and Inland Empire Health Plan (IEHP) coverage.

    LaSalle is also an Independent Practice Association (IPA) of independently contracted doctors, hospitals and clinics, delivering high quality patient care to approximately 365,000 patients in Fresno, Kings, Los Angeles, Madera, Riverside, San Bernardino, San Joaquin and Tulare counties.

    Friendship Is Good for Our Mental Health

    The new Bus Shelter Ad for Making Hope Happen's nland Empire Men’s Mental Health Program

    The new Bus Shelter Ad for Making Hope Happen’s Inland Empire Men’s Mental Health Program’s campaign: Friendship is good for our mental health.

    “One of the things we learn in Adult Mental Health First Aid, is that spending time with your friends is good for your mental health,” said Ceseña.

    (San Bernardino, Calif.)  “It’s one of those ‘everybody knows’ things, that men tend to be reluctant to ask for help when they need it. To counter the negative stigma that’s attached to the whole mental health industry, we now offer classes for people who have friends or family that may be going through some tough times,” said Inland Empire Men’s Mental Health Program Manager Gerzon Ceseña.

    The Making Hope Happen Foundation offers free classes through its Inland Empire Men’s Mental Health program for people who would like to help adults and youngsters who may be having a tough time.

    Ceseña says, “We have three classes that teach about the warning signs for things ranging from aggressive acting-out to panic attacks, from depression to suicidal thoughts, and the right and wrong ways to approach those who are going through a rough patch and help them.”

    “One of the things we learn in Adult Mental Health First Aid, is that spending time with your friends is good for your mental health,” said Ceseña.

    The three classes are: QPR (Question / Persuade / Refer) Gatekeeper, Adult Mental Health First Aid and Youth Mental Health First Aid.

    The QPR Gatekeeper course is the shortest of the three, taking only about an hour to 90 minutes, depending on how many people are enrolled and the number of questions that are raised during the training. It covers the essentials of recognizing problem symptoms and how to help.

    Andy Quintana and Perry Madison in a Dameron Communicaitons commercial for the Men’s Mental Health Foundation filmed to run until November 2022. Directed by Shani Renee Hamilton, written and produced by Carl Dameron.

    The Adult Mental Health First Aid class has seven sections and includes videos, role-playing and descriptive scenarios so participants can rehearse realistic situations with a knowledgeable instructor and be prepared to help someone who might be reluctant to open up to mental health professional but will talk with a friend.

    Youth Mental Health First Aid has a self-paced opening section, followed by four more sections that cover various aspects of how to be an effective friend to a youth having problems.

    Ceseña recommends the QPR Gatekeeper course as a first step for people who are interested in the training. “From there, QPR grads can go on to either the Adult or Youth First Aid class, depending on their individual focus,” he notes. Classes are delivered online via the Zoom Video Conference tool.

     

    Here is the TV Commercial: https://youtu.be/rTkKZ34kVcs

    For more information, visit: https://www.mhhfmentalhealth.org/adult.htm or call (909) 347-7234. Class schedules are updated monthly.

    -30-

     

    About Making Hope Happen Foundation

    Making Hope Happen is a nonprofit foundation linked with the San Bernardino City Unified School District. The nonprofit is based on the philosophy of Gallop Senior Scientist Dr. Shane J. Lopez. Hope allows people to envision a better future, design a path toward that future, and take purposeful steps toward it.  As a result of a deep commitment to this quest, the San Bernardino Community and School Alliance (CASA was reorganized and renamed the Making Hope Happen Foundation).

    The Foundation’s Inland Empire Men’s Mental Health program offers free mental health training for people who would like to be able to help friends or family members that would like to learn effective ways to approach friends or family members who seem to he has emotional or mental health problems but aren’t sure about what to say or do.

    For more information on The IE Men’s Mental Health Program go to the group’s web page at IEMensMentalHealth.org or call (909) 347-7234.

     

     

    Shanna Bowen is the Social Media Director at Dameron Communications

    Shanna Bowen is the Social Media Director at Dameron Communications

    Shanna Bowen is the Social Media Director at Dameron Communications

    (San Bernardino, Calf.)  Shanna Bowen, a social media expert with more than 15 years’ experience creating and implementing successful social media campaigns, is the social media director for Dameron Communications.  Shanna joined the team in 2020.

    “We are pioneers in the social media marketing.  Dameron Communcations started working in social media from the inception of the platforms with AOL and Myspace in 2003,” said agency creative director and founder Carl M. Dameron.

    While Shanna is too young to be a social media pioneer, she has extensive success and experience in the field.  “I develop social media content and plans to advance our clients’ brand identity,” said Bowen.

    “Shanna creates consistent, meaningful content on all social media platforms, including writing and editing social media posts, maximizing customer engagement, and promoting social media campaigns,” said Dameron.

    She manages a high volume of daily social media posts.  She communicates with social media followers, including responding to participant questions. Shanna also develops and manages social influencer programs; and, she creates social media events.

    “We are delighted to have Shanna on the Dameron Communications team of diverse, talented Communications professionals,” said Dameron.  “Her creativity, knowledge and skill in social media is an asset to the team and keeps our client’s in touch with their clients, while creating new follwers to advance each client’s individual communications goals.”

    Shanna uses analytical tools such as Google Analytics, Hootsuite Pro, and other social media insight tools to monitor and evaluate our clients’ social media presence and performance. She prepares weekly and monthly reports on social media marketing efforts.

    Shanna constantly adjusts the social media marketing strategy for optimal results. She also stays up to date on best practices and emerging trends in social media.

    For more information on social media marketing call Carl M. Dameron at (909) 534-9500 or email Carl@DameronCommunications.com

     

    About Dameron Communications

    Dameron Communications’ is a diverse team of communications professionals delivering inspired advertising: public relations, community relations and government relations. The Agency’s work has won awards and client accolades for more than 30 years.  Uniquely, we blend unsurpassed relationships with proven advertising and public relations methods to deliver winning and measurable results.

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    DC-PR-3007.2 Shanna Bowen Social Media

    For More Information call

    Carl Dameron (909) 534-9500 or email

    Carl@DameronCommunications.com

     

    For Immediate Release356 words

    Carl M. Dameron of Dameron Communications Shares How He Overcomes Adversity

    Carl Dameron, creative director of Dameron Communications. “Sharing your stories is fun. Let me share the secrets behind successful public relations and advertising.

    To the people who know and work with him, Carl M. Dameron is a dynamic, hard-driving, award-winning advertising and public relations expert with more than 30 years of success helping organizations and people throughout California meet their goals.

    He is also a cancer survivor. In this edition of SoCal Voices, Carl shares the story of starting and growing his company, how he dealt with his cancer diagnosis and offers sage advice for anyone facing a challenge.

    Watch here: https://www.socalvoices.com/episodes/carl-cameron

    Website: dameroncommunications.com

    Instagram: @carldameron

    Twitter: @carldameron

    Facebook: https://www.facebook.com/DameronCommunications

    Dameron Communications services include: advertising for television, social media, radio, newspaper, magazine, and billboards, web sites, direct mail, mobile web applications, and email.  They also deliver award winning public relations press releases, press conferences, media relations, television programs, web sites, opinion editorials, promotions, event creation and management, government relations and community relations.

    For more information on Dameron Communications call Carl M. Dameron @ (909) 534-9500.