Carl Dameron, creative director of Dameron Communications. “Sharing your stories is fun. Let me share the secrets of successful public relations and advertising.
(San Bernardino, Calif.) Businesses, government and civic groups that want to liven up their meetings with an interesting and informative advertising and public relations speaker should choose Carl Dameron, creative director of Dameron Communications.
Dameron has run his own public relations firm for more than 30 years, and during that time he has shared his expertise on what makes a good story with everyone from local political candidates to national logistics firms.
“The same elements that make interesting news releases also make good speeches, Dameron said. “In my presentations, I mix humor with a clear, direct message while delivering information you can put to work right away!”
Dameron will explain how important it is to get in front of a story to drive national and regional advertising, public relations and news coverage.
“People who hear me speak should leave with a better understanding of how to improve their own advertising and public relations efforts,” Dameron said. “Sharing your stories should be fun. Let me share the secrets behind successful public relations and advertising.
Getting the attention of the news media is not easy.
Editors, reporters and media managers are constantly bombarded with e-mails from PR people. Most are spiked right away, but releases from Dameron Communications always get a second look.
How? Carl Dameron understands news and knows how to work with busy news professionals.
Dameron Communications has served Southern California clients since 1989
Dameron is available to speak on several advertising and public relations topics including:
- Advertising – How to create advertising that works — from flyers to TV commercials and everything in between
- Public Relations – How to get media coverage and increase the positive perception of your organization
- Government Relations – How to get elected officials to listen and how to leverage their influence
- Community Relations – How get the community to understand and support your goals and objectives
Dameron Communications clients include LaSalle Medical Associates, Inc., The City and County of San Bernardino, County of Riverside, RD-ICO, Moreno Valley Unified School District, Rialto Unified School District, Sprint, California Portland Cement Company, the AQMD, Dukes-Dukes and Associates, Inc., Toyota of San Bernardino, The Salvation Army and many more…
Call (909) 534-9500 or email Carl@DameronCommunications.com to book your presentation.
San Bernardino, Calif. – The Inland Empire branch of the Salvation Army today issued an urgent appeal to the community for resources to provide support to area families in need. The San Bernardino Citadel Corps, which serves Bloomington, Colton, Grand Terrace, Highland, Rialto and San Bernardino, is reporting a financial deficit of $45,000 (now $90,000), citing a shift in contributions following the December 2 terrorist attack.
Volunteers help serve 52,504 free, hot, nutritious meals were served to the hungry from The Salvation Army in San Bernardino. Now the corps needs help to fund services.
The public is encouraged to donate money, food, and goods and services to help replenish Salvation Army coffers, and to consider including the Salvation Army in their charitable giving and estate plans. Contributions can be made online at www.SalvationArmyUSA.org or by calling 1-800-SAL-ARMY.
“The Salvation Army is proud to have been a part of the community outpouring of support to the victims and families affected by the December 2 tragedy,” said Anne Metu, program director for the organization’s Transitional Living Center. “Now, we are asking the community to help us rebuild our resources so that we can continue providing assistance to families with urgent needs for food, shelter and child care.”
Metu cited an example of a family—a mother and her six children, ages 3 to 13—who relied on the Salvation Army Emergency Shelter and Transitional Living Program when evicted from their home: “Mona” and the children’s father had separated and she did not have sufficient income to house, feed and clothe the family.
After a short stay in the shelter, she found employment and was accepted into transitional housing, but soon lost her job when she could not find childcare during the children’s Spring Break from school. With support from the staff and residents at the Transitional Living Program, Mona was able to return to work and was soon reunited with the children’s father.
Mona and her husband now live in affordable housing as a family unit and the children continue to participate in Salvation Army youth programs, mentoring other children who are faced with similar life circumstances.
Since 1887, the San Bernardino Corps has helped residents of the San Bernardino area overcome life’s challenges. Its current service area is San Bernardino, Highland, Bloomington, Colton, Grand Terrace and Rialto.
Donations may always be made online at www.SalvationArmyUSA.org, or by calling 1-(800)-SAL-ARMY.
For help or for more information call Ms. Anne Metu, Program Director at the Transitional Living Center, (909) 888-4880 or firstname.lastname@example.org or visit the Website at: www.salvationarmyusa.org
About the Salvation Army San Bernardino Corps
The Salvation Army is an evangelical part of the Universal Christian Church, and also offers evangelical programs for boys, girls and adults. One of the largest, and most effective, charitable and international service organizations in the world, The Salvation Army has been in existence since 1865 and in San Bernardino since 1887, supporting those in need without discrimination.
Dameron Communications creates newsletters for cities, counties, colleges, universities, shopping centers, developers, retailers, computer stores, doctors, medical clinics, Non-Profits, attorneys, schools ad more…
(SAN BERNARDINO, CA.) “Dameron Communicators, that’s what we call the newsletter designs,” says Carl Dameron, founder and creative director of the public relations/advertising firm Dameron Communications. “These newsletters boost awareness and business for all clients who come on board.”
“We won’t just design, write and produce printed editions,” adds Dameron, “we’ll also create a social network strategy, and post them on all the major industry websites, create an electronic version for distribution via email and to post on client Web sites.”
“Our clients will get the broadest possible exposure for their services, offerings and successes. Plus, what goes in the newsletters will also be sent to all media outlets in their service area. For Inland Empire clients that’s potential exposure to 4.2 million potential customers,” said Dameron.
“We now how to pull the good stories out of good businesses,” Dameron says, “we know how to tell it, and tell it to more people than ever before.”
Newsletters are designed, written or produced in full color, and are available in two-page, to 64-page formats up to 500,000 units.
Since 1989 Dameron Communications has creatively met the needs of our diverse client base in California. It is an award-winning agency that creates integrated advertising and public relations solutions to increase clients’ sales and profits, win elections, inform the public or gain acceptance of potentially controversial issues.
Dameron Communications creates advertising for television, radio, newspaper, magazine, and billboards, web sites, mobile web applications, email and more. Public relations services include press releases, press conferences, media relations, television programs, web sites, opinion editorials, promotions, event creation and management, government relations and community relations.
Dameron has earned media coverage for clients from: ABC, CBS, NBC, CNBC, CBS MarketWatch; Fox News, CNN, Nightly Business Report; The Wall Street Journal, New York Times, Los Angeles Times, The Washington Post, Dow Jones News Wire, Bloomberg, Reuters, Associated Press, The Press Enterprise, The Sun, The Daily Bulletin, The Orange County Register, The Daily News, The Daily Press and many more.
For more information call Carl Dameron at (909) 534-9500.
Anne Metu says she is thankful to the Salvation Army for giving her a platform and encouraging her to pursue her passion for helping people. However, Metu points out that she receives assistance from many areas to make lives better for the San Bernardino underserved through in-kind donations. Metu celebrates her third anniversary as the Salvation Army San Bernardino Corps’ Hospitality House Shelter Director in June.
As the director, Metu oversees The Salvation Army and its community partners’ efforts to provide vital services for the Inland Empire’s homeless children and families. In 2014, the shelter at 925 W. Tenth Street, San Bernardino, provides three programs to those in need.
“I keep the community aware of what the Salvation Army is doing,” Metu said. “We cannot help solve the problem of homelessness without community support.”
“Homeless families received 12,464 nights of shelter last year. Many supportive services are provided with each night of shelter including: meals, hygiene products, laundry, hot showers, tutoring and case management,” said Metu.
“The people served at The Salvation Army shelter come from all walks of life. The challenges of homelessness touch all ethnic groups and ages. We serve many single parents, families with children, and adult women without children,” said Metu.
The main program offered at Hospitality House is the transitional living program. This allows families and single women for stays up 18 to 24 months while obtaining the life skills necessary for permanent, independent living. With grants from the federal program Housing and Urban Development (HUD), the Salvation Army has been able to offer this program since October 2011.
Clients in the transitional living program pay up to 30 percent of their income in rent (this is adjusted based on family size) and save 20 percent to pay for the expenses of securing permanent housing, such as an apartment or a room in someone else’s home.
The 925 W. Tenth Street building also houses the Salvation Army’s original homeless shelter program, an emergency shelter for single women and families. The Salvation Army has been offering this program since the shelter opened in 2010, and did so at other locations for decades before then.
Families can stay up to 90 days in the shelter, provided the adults in the family are actively seeking employment. They must save 75 percent of their income so they have the means to transition to permanent housing as quickly as possible.
“People, for a variety of reasons, come to the shelter with very little,” Metu said. “Many of them need more help than can be provided in 90 days, as such if they qualify, they move to our transitional living program.”
Both shelter programs help the clients with other issues, including developing job skills, resolve legal issues, learn to manage a home budget, and be involved in their child’s education.
Children in both programs have access to tutoring services provided by The San Bernardino County Unified School District. The transitional living program gives the families more time to resolve issues, such as if they need further education or other training to become employable.
In April 2011, the shelter had up to 68 people living there. Of these, about 48 were enrolled in the transitional living program, with the rest enrolled in the emergency shelter program.
The shelter also provides meals to many low-income Inland Empire residents who may not be homeless, but struggle to put food on their own tables. The Salvation Army has provides meals about 200 people on any given day in its long tradition of caring for San Bernardino area residents’ most basic needs.
Providing all of these services is a staff of nine full-time and four part-time employees, which Ms. Metu oversees.
Because the transitional program is financed primarily through HUD grants, there are requirements for reporting how this money is spent. This grant also has to be renewed each year, through a somewhat competitive application process.
The Salvation Army also keeps the San Bernardino area appraised of all its services, primarily through the organization’s Advisory Board, but also through presentations Ms. Metu gives to other organizations in the community. She tells prospective clients what the Salvation Army has to offer.
“I am usually out in the community educating people about what we do. I also pull in clients who I think fit the services we provide.”
The Salvation Army is a member of the San Bernardino County Homeless Partnership Network, a coalition established by the County of San Bernardino to coordinate and improve services provided to the homeless. The coalition works with government agencies, the community and faith-based programs to help Hospitality House clients, homeless people in other shelters, and those who live on the streets.
Ms. Metu came to the United States from Nigeria, settling in Houston, Texas in 1997. She came already familiar with helping others and began her American career with the Council on Alcohol and Drugs Houston, where she worked for six years. While there, Ms. Metu decided to become a chemical dependency counselor. She later moved to the Family Drug Treatment Court in Houston as a coordinator.
“Working in Houston, I noticed a lot of families dealing with both substance abuse and homelessness,” said Metu. “Usually only one person in the family comes forward to receive help. My desire grew, wanting to help the entire family heal, not just that one person. I wanted to do whatever it takes to help them live a normal life and function in society.”
Metu wanted to combine Christian counseling with her passion to battle drugs and substance abuse. She did this in Texas prior to moving to be with her family in San Bernardino in 2010, where she first became involved with the Salvation Army as a volunteer.
“I heard that the Salvation Army was looking for someone to become the director of their Hospitality House,” said Metu. “The opportunity seemed perfect for me, being able to utilize my background of helping others through drug counseling, grant management and administration. I decided to apply for the job, and I got it.”
Metu says she is thankful to the Salvation Army for giving her a platform and encouraging her to pursue her passion for helping people. However, Metu points out that she receives assistance from many areas to make lives better for the San Bernardino underserved through in-kind donations.
“So many people have come together, providing the support we need to do what we can for others,” said Metu.
She is especially grateful for the help of Ms. Brenda Dowdy, homeless education services coordinator for the San Bernardino County Superintendent of Schools.
“The children receive tutoring from the San Bernardino County Unified School District,” Metu explained. “But Brenda Dowdy provides much more than that. I don’t know what we would do without her services.”
Ms. Dowdy coordinates the tutors’ schedules, provides the homeless students with school supplies, and makes sure these children are able to take part in field trips and other fun outings. She also organizes monthly Resource workshops, in which organizations that can provide services to the families (such as jobs, job training, health care or even free cell phones) come to the shelter to tell the clients about what’s available to them.
“If we have a problem with a child – for instance, or if a child doesn’t have shoes to wear to school – she will take care of that as well,” Metu said.
Other organizations that help meet the needs of the Hospitality House clients include Inland Counties Legal Services, Project Home Again, the Second Harvest Food Bank, Community Action Partnership, Arrowhead United Way, the San Bernardino Women’s Club, Stater Bros Charities, San Manuel Band of Indian Missions, The Soroptimists of San Bernardino, Victory Community Outreach and medical students outreach teams from Loma Linda University.
“This is really a community effort,” says Metu. “I feel privileged to be part of such a wonderful team that is dedicated to helping improve the lives of those who are less fortunate and going through a difficult time.”
For more information call the San Bernardino Hospitality House at (909) 888-4880. Donations can always be made online at www.salvationarmyusa.org or by calling 1-(800)-SAL-ARMY or (909) 888-1336.
About the Salvation Army San Bernardino Corps
The Salvation Army may be able to provide emergency services including food; lodging for homeless or displaced families; clothing and furniture; assistance with rent or mortgage and transportation when funds are available. The Salvation Army Team Emergency Radio Network (SATERN) assists rescue workers and evacuees in such disasters as fires.
The Salvation Army is an evangelical part of the Universal Christian Church, and also offers evangelical programs for boys, girls and adults. One of the largest charitable and international service organizations in the world, The Salvation Army has been in existence since 1865 and in San Bernardino since 1887, supporting those in need without discrimination. Donations may always be made online at www.salvationarmyusa.org or by calling 1-(800)-SAL-ARMY or (909) 888-1336.
Photo Caption: Anne Metu says she is thankful to the Salvation Army for giving her a platform and encouraging her to pursue her passion for helping people. However, Metu points out that she receives assistance from many areas to make lives better for the San Bernardino underserved through in-kind donations. Metu celebrates her third anniversary as the Salvation Army San Bernardino Corps’ Hospitality House Shelter Director in June.
Published On : 2/26/2014 7:30 AM
Dr. Judy White, superintendent of the Moreno Valley Unified School District
By : Ken Vincent
From : KVCR
Categories : A few years ago, the Moreno Valley schools were in trouble. However, under the leadership of Superintendent Dr. Judy White, the Moreno Valley Unified School District has dramatically turned around, and now has received applause from state education officials, the state teachers’ union, local businesses, and parents of kids who attend Moreno Valley schools. KVCR’s Ken Vincent has a conversation with Superintendent White about how she and the community have pulled together the elements of success in the Moreno Valley School District.
Listen to Podcast
(San Bernardino, CA) Looking for a great speaker on advertising and public relations? Choose Carl Dameron, Creative Director of Dameron Communications. He is funny, direct and delivers actionable information you can put to work right away!
The LaGrant Foundation selected Carl M. Dameron, founder and creative director of Dameron Communications to host its first Inland Empire career development workshop for students interested in pursuing a career in advertising or public relations. The Delta Sigma Theta Sorority cosponsors the workshop. Photo by Robert A. Whitehead/CSUSB
Carl has more than 30 years of successful experience driving national and regional advertising and public relations.
Carl is available to speak on several advertising and public relations topics including:
- Advertising – How to create Advertising that works from flyers to TV commercials and everything in between
- Public Relations – How to get media coverage and increase the positive perception of your organization
- Government Relations – How to get elected officials to listen and how to leverage their network
- Community Relations – How get the community to support your goals and objectives
Call 909) 534-9500 today to book your presentation.
Dameron Communications Samples:
Link to TV commercials: http://www.youtube.com/watch?v=k2Yy9VGFNXY&feature=share&list=PLJR8_C-7ySC2d6ZkHj6pCmdBu0Y6SXuvm
Link to PR TV Clips: http://www.youtube.com/playlist?list=PL2337823B70921E70
Link to Radio Commercials: https://soundcloud.com/carl-dameron/sets/more-dc-commercials
Link to Writing Samples: http://www.dameroncommunications.com/blog/
Link to Art Samples: http://www.dameroncommunications.com/our-work/
Link To Website Samples:
This release provides a comprehensive look at the financial selling annuities
activity and membership information of the nation’s 227 state-administered defined benefit retirement systems.
Statistics are shown at the national and state levels for revenues, expenditures, cash and investment holdings, membership and beneficiaries. This information includes actuarial liability statistics, which project bail bonds orange county
the total obligation required to cover costs for providing pensions to former and present employees.
Contact John Barry,
AAF public relations
Lacey Kendall new AAF president
(San Bernardino, CA) Lacey Kendall, a radio consultant and broadcast advisor at Cal State San Bernardino has been named president of the Inland Empire Chapter of the American Advertising Federation (AAF).
Kendall served as vice president of the AAF last year where she played a key role in the annual ADDY awards, a gala that recognizes excellence in advertising throughout the Inland Empire. She also helped organize monthly educational programs and fundraising events for the local chapter.
“I’m so excited to serve as president of the AAF for this coming year. This chapter has a long history of service to the advertising community in the Inland Empire and I am looking forward to continuing that tradition.”
Her goals for the coming year are, “To increase membership, host an incredible ADDY award competition and strengthen relationships with local colleges and universities who offer advertising as an academic major,” says Kendall.
“We also believe that advertising students should be better connected to the professional organization that represents their industry. This year we’re going to work to improve those relationships with this AAF chapter and increase the academic scholarships we already offer to deserving advertising students.”
Kendall, 52, of North Rialto became interested in radio broadcasting at San Bernardino Valley College in 1979 where she hosted ‘Bluegrass Alive!’ Since then she has worked as a producer, manager and on-air host for radio stations in Los Angeles, San Bernardino and Ventura Counties.
Hired to cast voices for worldwide radio and TV commercials at Voice Over LA Studios in Hollywood, she worked on the George H.W. Bush presidential campaign and with clients such as Nike, Touchstone Pictures, Men’s Health Magazine and McDonalds.
In 1994 she started 909Creative, an Inland Empire commercial production company. She has also taught radio broadcasting at San Bernardino Valley College and at the University of LaVerne. And in 2003 she worked with American radio news legend Daren Lane to build KCAA/NBC News Radio where she served as operations manager.
In 2007 Kendall was hired as the broadcast consultant at Cal State San Bernardino, where today she advises over 140 students who are studying broadcasting, marketing, advertising and station management. Her duties include managing Coyote Radio, the Cal State radio station, and she produces My Awesome Empire, a radio show about the Inland Empire and the Isla Earth Radio Series, broadcast over 300 stations in the U.S. and heard by over seven million weekly listeners. Additionally she continues to host a Saturday show on 96.7 KCAL Rocks where she first worked 33 years ago.
Kendall was born in Lakewood, Ca. and grew up in Rialto. She earned a B.A. in radio broadcasting from the University of La Verne and a M.A in Communications from Cal State San Bernardino.
“The Community Settlement Association is increasing attendance in their DUI program by asking for more people to attend. Advertising works when it’s done right,” says Carl Dameron.
(SAN BERNARDINO, Calif.) With 24 months of increased employment and retail sales it is quite clear we are in an economic recovery. “But tough economic times convinced too many companies stop advertising their business, or they cut their public relations budget because its easier than cutting people,” says Carl M. Dameron, founder and Creative Director of Dameron Communications, (DameronCommunications.com) a leading public relations and advertising agency serving California.
“The problem is many companies have been so lean for so long they have forgotten they must increase their ad budget to get more customers. They are still in survival mode and afraid to advertise. Waiting could very well be the wrong thing to do now,” said Dameron.
A free brochure from Dameron Communications, Effective Advertising & Public Relations, outlines a step-by-step program to effectively reach a company’s target market, create a positive image of the business and entice their target market to use their products and services.
According to Dameron the solution to increasing business in a changing economy is to change your advertising strategy. “The recession is ending and pent up demand is driving increased traffic and sales at many businesses. Buyers are redefining their purchases based on what they need, not just want.
Dameron offers more solutions to energize or create and implement an effective advertising and public relations strategy.
The program consists of four major components: research, ad development, media planning and placement and finally ad monitoring for effectiveness. While a successful campaign fulfills all four components, a combination of effective planning and consistency is also required to be effective.
Additionally, Dameron’s guide gives information on developing effective public relations, government relations and community relations strategies.
Dameron goes one step further. “If your business needs help sorting out your media options or creating a new message, we will provide you a free one-hour consultation on your advertising, public relation plan.”
Effective Ad and PR Strategies prints on legal paper
For a free copy of Effective Advertising & Public Relations go on line to DameronCommunications.com. For a free one-hour consultation call Carl Dameron at (909) 534-9500.
The Dameron Communications Difference
Dameron Communications’ inspired Advertising; public relations, community relations and government relations work has been winning awards and client accolades for more than 20 years. Uniquely, we blend unsurpassed relationships with proven advertising and public relations methods to deliver winning and measurable results.
We serve clients who make the world a better place – small business or large, government or non-profit, product, service or cause primarily in California’s Orange, Riverside and San Bernardino Counties.
For more information or a free one-hour consultation call us in (909) 534-9500.
Click her to download the PDF: DC-711 legal effective advertising web
“Join us for a great night of Jazz from “One Touch Management” and Wine Tasting from Wine Guyz at the Edwards Mansion,” said Knotts. At Edwards Mansion in Redlands on Saturday, August 17, at 7:00 p.m.
For more information please call: Sandy Oquin at (909) 880-0600 or go online to http://www.KnottsFamilyAgency.org
Jazz Flyers Children Ready for Email
For More information call
Carl M. Dameron@(909) 534-9500
For Immediate Release
Jazz and Wine Festival to Benefit Local Foster Children
(Redlands, CA) Knotts Family Agency hosts their annual Summer Soiree Jazz and Wine Tasting “Under the Stars” at Edwards Mansion in Redlands on Saturday, August 17, at 7:00 p.m.; Tickets are $40 per person.
Knotts Family Agency works with the Department of Children & Family Services both in San Bernardino and Riverside to identify Homes & Families for Foster children of all ages.
Proceeds will help local foster children experience ‘Cultural Enrichment’ in activities such as sports, book clubs, music lessons, music festivals, trips to museums and art galleries. “The enhanced cultural exposure will have a significant positive impact on our children’s lives,” said Gwen Knotts, CEO of Knotts Family Agency.
Edwards Mansion’s beautiful Victorian Tea Garden is the site for The Summer Soiree. The Garden has a picturesque fountain, hand-painted tiles in romantic motif, shade trees, colorful flowers and vine-covered arbors combine to create an elegant setting.
“Join us for a great night of Jazz from “One Touch Management” and Wine Tasting from Wine Guyz at the Edwards Mansion.
For more information please call: Sandy Oquin at (909) 880-0600 or go online to http://www.KnottsFamilyAgency.org
Please Make Checks payable to: Knotts Family Agency, 1505 W. Highland Ave., San Bernardino, CA 92411