×
  • Categories
  • Click For Articles

    Author Archive

    Dameron Communications Selected as PR firm for RDCIO Carousel Mall Project

    The San Bernardino Chamber of Commerce meeting. Left to right: Ernesto Hidalgo, VP RDICO; Mike Gallo, Kelly Space CEO; Carl M. Dameron, Dameron Communications President; RDIC Communty Outreach Left to right: Ernesto Hidalgo, VP RDICO; Mike Gallo, Kelly Space CEO; Carl M. Dameron, Dameron Communications President; RDIC Communty Outreach
    Left to right: Ernesto Hidalgo, VP RDICO; Mike Gallo, Kelly Space CEO; Carl M. Dameron, Dameron Communications President; RDIC Communty Outreach

    Dameron Communications has been selected by the RDCIO to serve as the advertising and public relations firm of record. RDCIO is redeveloping The City of San Bernardino’s 48.2-acre Carousel District site. For more info www.DameronCommunications.com

    -end-

    Luxury Senior Living in Long Beach Was Never So Attainable 

    Long Beach Senior Arts Colony

    As soon as you step inside the Long Beach Senior Arts Colony, you feel as though you’ve entered a magical, artistic world, said Josselly Esquivel, resident manager of the community.  The 161-unit apartment community offers attainable luxury living for artistic and arts-loving seniors 55 and better.

    (Long Beach, Calif.)  Seniors who dream of living in a thriving, artistic community close to the ocean now have the perfect opportunity to make the Long Beach Senior Arts Colony their home.

    The 161-unit apartment community offers attainable luxury living for artistic and arts-loving seniors 55 and better.

    As soon as you step inside the Long Beach Senior Arts Colony, you feel as though you’ve entered a magical, artistic world, said Josselly Esquivel, resident manager of the community.

    “We offer all kinds of art classes, including lessons in painting, ceramics, jewelry-making, and gardening,” she said.  “We also have an art gallery, and we have a grand piano salon with a coffee bar where musicians sometimes play for residents.”

    And for those who love the performing arts, there is a theater-style clubhouse with a proscenium stage fully equipped with theater lights and a modern sound system where seniors have presented plays.

    “It’s truly an arts colony because we focus so much on the arts,” Josselly Esquivel said.

    The Long Beach Senior Arts Colony is also just a short walk from the East Village Arts District, a neighborhood where visitors can shop, dine and explore art galleries and photography studios.

    The smoke-free Long Beach Senior Arts Colony apartment community also features modern amenities to help seniors stay in shape and enjoy their leisure time, including a billiards room, yoga and dance studio, and fitness room with cardiovascular and strength training equipment.

    The luxury apartment complex also features elevators, a parking garage, controlled-access entryways, laundry facilities, a computer center with printer, and a mail room.

    The apartments themselves are a mix of contemporary studio, one- and two-bedroom apartment homes with modern kitchens featuring a refrigerator, stove and dishwasher, granite countertops and designer finishes and fixtures.

    Two bedroom floor plan

    The apartment homes also include a private balcony or patio, the perfect place to relax and enjoy a calm Pacific Ocean breeze.

    And the Long Beach Senior Arts Colony is less than three miles from the Queen Mary and Long Beach Convention Center, and it’s near shopping, public transportation, churches, a Post Office and banks.

    “Once you come into the Long Beach Senior Arts Colony, you feel a caring community where people know one another,” Josselly Esquivel said. “It’s a friendly, engaging community full of interesting activities.”

    Two bedroom floor plan

    Two bedroom floor plan

    To schedule a tour or learn more about rents and eligible income limits, call (562) 951-1188 or go to LBSeniorArtsColony.com.

    You can also email Josselly Esquivel at lbsac@wshmgmt.com

    -end-

     

    Guilty Verdicts Bring Relief in Police Killing of George Floyd

    I can understand how being told to be less white hits you in your identity, because I was told be less Black.

    Internationally recognized cross-cultural trainer Kathleen Dameron.

    “The past weeks have been very traumatizing for African-Americans because it’s Derek Chauvin, who is supposed to be on trial, and yet they were talking about the victim’s life,” said International Diversity Expert Kathleen Dameron.  

    (San Bernardino, Calif.) Black Americans celebrated this week’s three guilty verdicts in the Derek Chauvin murder trial, hopeful that Minnesota jury’s votes to convict the former policeman for killing George Floyd signal a new era in American justice.

    In previous cases of Black people killed by police, it was rare for an officer to be charged with any crime, let alone convicted of murder. And in most cases, the Black victims were scapegoated as though they were to blame for their own murders, explained International Diversity Expert Kathleen Dameron, a Black American.

    “As soon as the jury convicted Chauvin of murder, there was an enormous sigh of relief in the African-American community,” she said.

    “The trial has been hard to watch.  It was very traumatizing for African-Americans because it’s Derek Chauvin, who was supposed to be on trial, and yet they were talking about the victim’s life,” said Dameron, a corporate diversity trainer withoffices in San Bernardino and Paris.

    “Why did they have to talk about George Floyd’s life?  Why did they have to talk about his health?  He was not the perpetrator, and yet the defense argument was that he was inherently not worthy of living because he may have done this,or he may have done that.”

    Chauvin, a former Minneapolis police officer, was convicted of second-degree unintentional felony murder, third degree murder, and second-degree manslaughter for pinning Floyd’s neck to the ground for 9½ minutes while Floyd pleaded, “I can’t breathe.”

    Floyd’s death was filmed by horrified bystanders, who repeatedly told police that Floyd was no longer moving and pleaded with them to check his pulse and resuscitate him, according to court documents.

    Video of the incident led outraged viewers to rally against racism and police brutality throughout the United States and Europe.

    Dameron said the way police violently responded to protests following Floyd’s death, and the convoluted jury-selection process made people question the U.S legal system and America’s commitment to justice.

    “And the image of George Floyd being crushed by someone with a smirk on his face, that was seen literally around the world,” she noted.

    Acquittals would have further traumatized Black people, said Dameron, who has more than 30 years’ experience training American, European and Asian executives worldwide.

    “If the jury had acquitted the cop, it would have been absolutely devastating for what’s left of the legal system in the United States, because we have so much footage of George Floyd coming out of the convenience store, standing handcuffed, not resisting. We have pictures and videos of what happened from the front, from the side, from the back. You have so many people trying to point out that the man’s life is in danger and he’s not dangerous.”

    “He’s on the ground, handcuffed with two policemen on his body. Where is the danger?  Where is the need to kill him?”

    Before the verdicts, there was a “high level of anxiousness in the Black community around a possible acquittal despite world-wide witnessing and condemnation of the murder,” Dameron explained.

    “That’s because of the U.S. track record of acquitting police despite live video footage since the Rodney King beating,” she said.

    Many Americans and citizens of many countries, as well as Black people who protested against police killing Black people with impunity, are both surprised and pleased at the verdicts.

    “George Floyd’s life cannot be restored, but at least the cop who killed him is being held responsible this time. Let’s hope the guilty verdicts are just the beginning of justice for Black people in America, and not a unique occurrence” she said.

     

    -end- 

    Black Teen Admitted to 18 Universities: Including Harvard, Stanford, and Yale

    Monique Vobecky

    17-year-old Black Glendora High School senior Monique Vobecky has a 4.7 Grade point average, is an award-winning athlete and philanthropist.

    17-year-old Black Glendora High School senior Monique Vobecky has a 4.7 Grade point average, is an award-winning athlete and philanthropist.

    (Glendora, Calif.) Being accepted by just one major university is a life-changing event for many high school students.  Monique Vobecky is in a very different position.

    Monique Vobecky a 17-year-old senior at Glendora High School, recently received her 18th acceptance letter, this one from another Ivy League University.  Many of the universities offered her full scholarships.

    “This completed 18-for-18 high profile universities that accepted her as a freshman for the 2021 school year,” said her mother, Bianca Vobecky.

    Monique is an excellent student with a 4.67 grade-point average, as well as an athlete and philanthropist.

    “This is unreal!” said Monique, who is 17.  “I cannot believe all the letters said, ‘accepted.’”

    Monique plans to make the most of this fantastic opportunity.

    “I want the world to see that Black Girls are capable of amazing things.  We must be recognized and accepted for who we are and the talents, skills and passion we bring to the world…no matter how different we are… doctor, scientist, artist, musicians, or even a young poet like Amanda Gorman!”

    How did Monique become such a sought-after student?

    “She earned it,” said her father, Pete Vobecky.

    Monique fell in love with sports and started playing soccer at an early age.  She’s been a captain on the Glendora High soccer team where she excelled as the 2017-18 “Defensive player of the year,” and she was selected MVP of the Soccer team for the 2019-2020 school year.

    In 2018, Monique, then 14, created the Little Sunshine Foundation.  Her start-up was selected by the Glendora Chamber of Commerce as the ‘Nonprofit of the Year’ in 2019.

    The Little Sunshine Foundation’s mission is to provide underserved youths with the necessary resources to improve their quality of life through tutoring, increased access to sporting gear, civic engagement and leadership.

    Monique said she started the foundation because she believes “that every child deserves a little sunshine!”

    Her parents said Monique gets to decide which university she’ll attend since she is the one who put in all the work.  Although Obama did go to Harvard, one noted.

    “We don’t know all the reasons why all the universities accepted her.  What we know is that my daughter, a Black teenager from Glendora, California, put in the work to excel academically and take time to shine light in the lives of so many others,” said her mother, Bianca.

    Her father, Pete, said, “Maybe it is time for Monique to be given an opportunity to have the light shine brightly on her for a while.”

    Monique said she wants to major in medicine and become a doctor “to heal people and help them lead longer, happier lives.”

    Pressed to name the lucky university she’s chosen, Monique said she doesn’t know yet.  She said she’ll let friends, family and the universities know when she decides.

    The universities accepting Monique include:

    1. Harvard University
    2. Stanford University
    3. UC Berkeley
    4. UCLA
    5. Cornell
    6. Yale University
    7. Princeton University
    8. Cornell University
    9. Duke University
    10. Johns Hopkins University
    11. University of Southern California
    12. Northwestern University
    13. Brown University
    14. UC San Diego
    15. UC Santa Barbara
    16. UC Irvine
    17. Cal Poly SLO
    18. Cal State Long Beach

    end

     

    Looking for a Speaker on Advertising and Public Relations?

    advertising and public relations

    Carl Dameron, creative director of Dameron Communications. “Sharing your stories is fun. Let me share the secrets of successful public relations and advertising.

    (San Bernardino, Calif.)  Businesses, government and civic groups that want to liven up their meetings with an interesting and informative advertising and public relations speaker should choose Carl Dameron, creative director of Dameron Communications.

    Dameron has run his own public relations firm for more than 30 years, and during that time he has shared his expertise on what makes a good story with everyone from local political candidates to national logistics firms.

    “The same elements that make interesting news releases also make good speeches, Dameron said. “In my presentations, I mix humor with a clear, direct message while delivering information you can put to work right away!”

    Dameron will explain how important it is to get in front of a story to drive national and regional advertising, public relations and news coverage.

    “People who hear me speak should leave with a better understanding of how to improve their own advertising and public relations efforts,” Dameron said. “Sharing your stories should be fun. Let me share the secrets behind successful public relations and advertising.

    Getting the attention of the news media is not easy.

    Editors, reporters and media managers are constantly bombarded with e-mails from PR people. Most are spiked right away, but releases from Dameron Communications always get a second look.

    How? Carl Dameron understands news and knows how to work with busy news professionals.

    advertising and public relations

    Dameron Communications has served Southern California clients since 1989

    Dameron is available to speak on several advertising and public relations topics including:

    • Advertising – How to create advertising that works — from flyers to TV commercials and everything in between
    • Public Relations – How to get media coverage and increase the positive perception of your organization
    • Government Relations – How to get elected officials to listen and how to leverage their influence
    • Community Relations – How get the community to understand and support your goals and objectives

    Dameron Communications clients include LaSalle Medical Associates, Inc., The City and County of San Bernardino, County of Riverside, RD-ICO, Moreno Valley Unified School District, Rialto Unified School District, Sprint, California Portland Cement Company, the AQMD, Dukes-Dukes and Associates, Inc., Toyota of San Bernardino, The Salvation Army and many more…

    Call (909) 534-9500 or email Carl@DameronCommunications.com to book your presentation.

    -end-