The new Bus Shelter Ad for Making Hope Happen’s Inland Empire Men’s Mental Health Program’s campaign: Friendship is good for our mental health.
“One of the things we learn in Adult Mental Health First Aid, is that spending time with your friends is good for your mental health,” said Ceseña.
(San Bernardino, Calif.) “It’s one of those ‘everybody knows’ things, that men tend to be reluctant to ask for help when they need it. To counter the negative stigma that’s attached to the whole mental health industry, we now offer classes for people who have friends or family that may be going through some tough times,” said Inland Empire Men’s Mental Health Program Manager Gerzon Ceseña.
The Making Hope Happen Foundation offers free classes through its Inland Empire Men’s Mental Health program for people who would like to help adults and youngsters who may be having a tough time.
Ceseña says, “We have three classes that teach about the warning signs for things ranging from aggressive acting-out to panic attacks, from depression to suicidal thoughts, and the right and wrong ways to approach those who are going through a rough patch and help them.”
“One of the things we learn in Adult Mental Health First Aid, is that spending time with your friends is good for your mental health,” said Ceseña.
The three classes are: QPR (Question / Persuade / Refer) Gatekeeper, Adult Mental Health First Aid and Youth Mental Health First Aid.
The QPR Gatekeeper course is the shortest of the three, taking only about an hour to 90 minutes, depending on how many people are enrolled and the number of questions that are raised during the training. It covers the essentials of recognizing problem symptoms and how to help.
Andy Quintana and Perry Madison in a Dameron Communicaitons commercial for the Men’s Mental Health Foundation filmed to run until November 2022. Directed by Shani Renee Hamilton, written and produced by Carl Dameron.
The Adult Mental Health First Aid class has seven sections and includes videos, role-playing and descriptive scenarios so participants can rehearse realistic situations with a knowledgeable instructor and be prepared to help someone who might be reluctant to open up to mental health professional but will talk with a friend.
Youth Mental Health First Aid has a self-paced opening section, followed by four more sections that cover various aspects of how to be an effective friend to a youth having problems.
Ceseña recommends the QPR Gatekeeper course as a first step for people who are interested in the training. “From there, QPR grads can go on to either the Adult or Youth First Aid class, depending on their individual focus,” he notes. Classes are delivered online via the Zoom Video Conference tool.
Making Hope Happen is a nonprofit foundation linked with the San Bernardino City Unified School District. The nonprofit is based on the philosophy of Gallop Senior Scientist Dr. Shane J. Lopez. Hope allows people to envision a better future, design a path toward that future, and take purposeful steps toward it. As a result of a deep commitment to this quest, the San Bernardino Community and School Alliance (CASA was reorganized and renamed the Making Hope Happen Foundation).
The Foundation’s Inland Empire Men’s Mental Health program offers free mental health training for people who would like to be able to help friends or family members that would like to learn effective ways to approach friends or family members who seem to he has emotional or mental health problems but aren’t sure about what to say or do.
For more information on The IE Men’s Mental Health Program go to the group’s web page at IEMensMentalHealth.org or call (909) 347-7234.
(San Bernardino, Calif.) The Northwest Project Area Committee is hosting a Town Hall and Mayoral Candidates Forum featuring the SEVEN candidates for the City of San Bernardino.
The forum will be held at 6:00 pm on Monday, April 11, 2022, at the Woodward Leadership Academy located at 1777 Baseline Street, San Bernardino. The forum is open to the public and attendees are encouraged to meet the candidates, hear their platforms and answers to relevant questions regarding our city.
The Northwest Project Area Committee is an oversight organization. The committee serves as a liaison to the city’s mayor, city council members and various departments. The organization collaborates with other PACS, public and private agencies on workshops, seminars, and outreach on projects and services benefiting residents and businesses in the 6thWard and citywide.
Dr. Greg Zerovnik, Ph.D., an award-winning marketing, advertising, and public relations professional has joined the Dameron Communications team as an advertising and public relations professional
(San Bernardino, Calf.)Dr. Greg Zerovnik, Ph.D., an award-winning marketing, advertising, and public relations professional has joined the Dameron Communications team as an advertising and public relations professional.
Dr. Zerovnik has won regional awards for his copywriting and graphic design work including: the redesign of peer-reviewed journals for the Society of Critical Care Medicine, he also led the marketing communications effort that resulted in the passage of a $121 million bond issue for Citrus College.
Dr. Zerovnik has taught marketing and strategic management in MBA programs at several American universities and taught branding and positioning internationally at two universities in the People’s Republic of China on a teaching fellowship. He has also delivered seminars in strategy and marketing to Chinese executives visiting the U.S. in industries as diverse as banking, mining, petrochemicals, and community colleges.
“We are honored to have Dr. Zerovnik join the Dameron Communications team of diverse, talented Communications professionals. His creativity, knowledge and skill in media psychology, strategic management, marketing, advertising, and public relations will help our clients grow and prosper,” said agency creative director and founder Carl M. Dameron.
Dr. Zerovnik belongs to the Academy of Television Arts and Sciences, the Society of Media Psychology and Technology, and has served as a past president for the Inland Empire chapters of the American Advertising Federation (AAF) and the American Marketing Association (AMA). He served a term as Governor for District 15 (Southern California and Southern Nevada) of the AAF.
Dr. Zerovnik holds an MA and Ph.D. in Media Psychology from Fielding Graduate University. an EMBA from the Drucker Graduate School of Management at Claremont Graduate University and a BFA from the California College of the Arts, majoring in painting and sculpture.
For more information on advertising and public relations call Carl M. Dameron at (909) 534-9500 or email Carl@DameronCommunications.com
About Dameron Communications
Dameron Communications’ is a diverse team of communications professionals delivering inspired advertising: public relations, community relations and government relations. The Agency’s work has won awards and client accolades for more than 30 years. Uniquely, we blend unsurpassed relationships with proven advertising and public relations methods to deliver winning and measurable results.
Long time Salvation Army supporters Skip and Cathy Chappell, Hospitality House Director Naomi Goforth and Major Martha Trimmer inspect the Hospitality House freezer.
(Redlands, Calif.) The Salvation Army’s Hospitably House had a big problem. The kitchen and bedrooms were just worn out. The problem was The San Bernardino Corps didn’t have the money to replace the 30-year-old kitchen. What to do?
Scott Carlson, The Salvation Army’s donor relations director thought of long time Salvation Army supporters Skip and Cathy Chappell. The couple have helped other Corps in Sothern California, so Carlson asked for help.
“The Chappell’s were eager to provide funding for a new kitchen when I described the need,” said Carlson. “But when they toured the Hospitably House, met some residents they saw the need for new beds and bedroom furniture as well as new kitchen equipment”.
“All together, they decided to provide funding for all new kitchen equipment, new beds and new bedroom furnishings for all 21 units at the Hospitality house”, said Carlson.
“We are so very happy and honored to receive this wonderful gift. This changes the lives for the better for our families who come to stay in the shelter,” said Hospitably House Director Naomi Goforth.
“We are so happy to help,” said Cathy Chappell. “We saw the need and knew we had to help these families through a very tough time,” she added.
The Hospitality House is The Salvation Army’s homeless shelter for families and single women.
The Hospitality House provided 31,534 nights of shelter to families and children experiencing homelessness. 1,612 children participated in educational and recreational programs last year. Many supportive services are provided with each night of shelter including meals, laundry, hot showers, tutoring and case management.
The people served at The Salvation Army shelter come from all walks of life. The challenges of homelessness touch all ethnic groups, family types and ages. Many people believe the Salvation Army shelter only accepts women and children. But that’s not true. Men are welcome if they are a part of a family unit with children. When it comes to families, children are the piece that is necessary to provide services.
The issue of homelessness continues to disrupt many families in the Inland Empire region. These displaced individuals are thrust into living situations that make them vulnerable to many problems.
Long time Salvation Army supporters Skip and Cathy Chappell donate new bedroom furniture to The Salvation Army Hospitality House. Salvations Army staff and volunteers put the all of the furniture together.
“Without proper and safe daily rest and food, health begins to decline. Anxiety caused by the uncertainty of finding needed resources causes fatigue, stress, and the breakdown of vital family relationships,” said Goforth.
The Salvation Army works with each homeless or transitional housing client to set up a Self-Improvement Plan that will move his or her family toward future independence, resolution of homelessness , and retention of stable housing long term.
For more information on The Salvation Army Hospitably House or to schedule a tour call (909) 888-1336. Donations may always be made online at www.salvationarmyusa.org or by calling 1-(800)-SAL-ARMY.
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About the Salvation Army San Bernardino Corps
The Salvation Army may provide emergency services including food; lodging for homeless or displaced families; clothing and furniture; assistance with rent or mortgage and transportation when funds are available.
The Salvation Army is an evangelical part of the Universal Christian Church, and offers evangelical programs for boys, girls, and adults. One of the largest charitable and international service organizations in the world. The Salvation Army has been in existence, since 1865, more than 150 years, and in San Bernardino since 1887, and Redlands since 1885, supporting those in need without discrimination. SAL-ARMY. Our local number is (909) 888-1336.
Cheryl R. Brown, Dameron Communications Government Relations Director
Cheryl Brown is a former Assemblywoman, publisher, small business owner and current California State Commissioner on Aging who has devoted the majority of her life on public service.
She has been recognized by countless local, state and national organizations for her work on behalf of the community in various capacities as an elected official and community volunteer.
Cheryl leads the Government team helping clients win their government objectives.
Prior to being elected to the Assembly, she was a publisher of the Black Voice News in Riverside, CA.
Government/Community Relations Proficiencies
Development, implementation and management of strategic plans and programs to achieve the clients’ goals.
Oversee the community organizing campaigns.
Conduct policy advocacy activities regarding development, construction, education, entertainment, environment and public health policy issues.
Implement program evaluation activities and prepare written and oral reports for various purposes.
Serve as the primary spokesperson for the community campaigns to boards, media, business and community leaders, other organizations, elected officials and government agency representatives.
For more information on advertising and public relations call Carl M. Dameron at (909) 534-9500 or email Carl@DameronCommunications.com
About Dameron Communications
Dameron Communications’ is a diverse team of communications professionals delivering inspired advertising: public relations, community relations and government relations. The Agency’s work has won awards and client accolades for more than 30 years. Uniquely, we blend unsurpassed relationships with proven advertising and public relations methods to deliver winning and measurable results.
Please help the Salvation Army obtain more toys and turkeys for children and families in need this Holiday Season. Donations can always be made online at www.salvationarmyusa.org or by calling 1-(800)-SAL-ARMY.
(Redlands, Calif.) The Salvation Army of San Bernardino is in need of frozen turkeys for our Christmas food distribution on December 20th to families in need who have signed up for Christmas assistance.
“Please bring your donation of frozen Turkeys to either our Redlands location at: 838 Alta Street or our Hospitality House located at: 925 W. 10th St., San Bernardino,” said Major Martha Trimmer, Corps Officer of The Salvation Army of San Bernardino.
To sign up for food for your family please apply in person at The Salvation Army 838 Alta Street in Redlands.
“We can help with toys for your dependent children from birth to 12 years old please bring with you your, ID, proof of dependent children in the household i.e.; birth certificate, social security card, or insurance card, and proof of residence such as a utility bill,” said Major Martha Trimmer, Corps Officer of The Salvation Army of San Bernardino.
Majors Kyle and Martha Trimmer, Corps Officer of The Salvation Army of San Bernardino host The Salvation Army of San Bernardino’s Red Kettle Kick Off on Wednesday November 17, 2021at 6:00 PM., at the Bear Springs Events Center in Highland.
“We can also help your entire family with food”, she added.
Monetary donations can be mailed to P.O Box 26, Redlands, CA 92373. Donations can always be made online at www.salvationarmyusa.org or by calling 1-(800)-SAL-ARMY.
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About the Salvation Army San Bernardino Corps
The Salvation Army may provide emergency services including food; lodging for homeless or displaced families; clothing and furniture; assistance with rent or mortgage and transportation when funds are available. The Salvation Army Team Emergency Radio Network (SATERN) assists rescue workers and evacuees in such disasters as fires.
Serving: San Bernardino, Redlands, Highlands, Rialto, Loma Linda, Colton, Yucaipa, Calimesa, Bloomington, Mentone, Grand Terrace, Muscoy, and the mountain communities.
The Salvation Army is an evangelical part of the Universal Christian Church, and offers evangelical programs for boys, girls, and adults. One of the largest charitable and international service organizations in the world, The Salvation Army has been in existence since 1865 and in San Bernardino since 1885, supporting those in need without discrimination. Donations may always be made online at www.salvationarmyusa.org or by calling 1-(800)-SAL-ARMY. Our local number is (909) 888-1336.
The Salvation Army and our vollenteers are ready to help your children with toys and your entire family with food. Volunteers serve meals at the Annual Thanksgiving Dinner celebration.
(Redlands, Calif.) Do your children need food or toys this Christmas? The Salvation Army can help. Please apply in person at The Salvation Army 838 Alta Street in Redlands.
“We can help with toys for your dependent children from birth to 12 years old please bring with you your, ID, proof of dependent children in the household i.e.; birth certificate, social security card, or insurance card, and proof of residence such as a utility bill,” said Major Martha Trimmer, Corps Officer of The Salvation Army of San Bernardino.
“We can also help your entire family with food”, Major Trimmer added.
For more information call the Salvation Army at (909) 888-1336. To donate money by phone call 1-800-SAL-ARMY (800-725-2769). Donate online at: https://sanbernardino.salvationarmy.org
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About the Salvation Army San Bernardino Corps
The Salvation Army may provide emergency services including food; lodging for homeless or displaced families; clothing and furniture; assistance with rent or mortgage and transportation when funds are available. The Salvation Army Team Emergency Radio Network (SATERN) assists rescue workers and evacuees in such disasters as fires.
Serving: San Bernardino, Redlands, Highlands, Rialto, Loma Linda, Colton, Yucaipa, Calimesa, Bloomington, Mentone, Grand Terrace, Muscoy, and the mountain communities
The Salvation Army is an evangelical part of the Universal Christian Church, and offers evangelical programs for boys, girls, and adults. One of the largest charitable and international service organizations in the world, The Salvation Army has been in existence since 1865 and in San Bernardino since 1885, supporting those in need without discrimination. Donations may always be made online at www.salvationarmyusa.org or by calling 1-(800)-SAL-ARMY. Our local number is (909) 888-1336
Jay Diallo, CEO and Founder of First Community Capital, Inc. welcomes certification as the first and only Community Development Financial Institution (CDFI) located in Southwest Riverside County. First Community Capital serves Southern California and Arizona.
(Inland Empire, Calif.) The U.S. Department of the Treasury’s Community Development Financial Institutions Fund (CDFI Fund) has certified First Community Capital, Inc. as the first and only Community Development Financial Institution (CDFI) located in Southwest Riverside County. First Community Capital serves Southern California and Arizona.
Community Development Financial Institutions play an important role in generating economic growth and opportunity in some of our nation’s most distressed communities. By offering tailored resources and innovative programs that invest federal dollars alongside private sector capital, the CDFI’s take a market-based approach to supporting economically disadvantaged communities.
CDFI’s can loan money at very attractive rates to help people buy homes, and small businesses.
First Community Capital helps low – and moderate-income entrepreneurs who lack sufficient training and education to gain access to capital, thereby delivering long-term economic strength to communities while helping small businesses become more resilient.
“We often lend to borrowers that may not meet mainstream institutions’ underwriting criteria, helping to bridge the gap between conventional lending standards and the needs of hard-to-reach borrowers,” said Diallo.
Before starting First Community Capital in 2019, Diallo was Vice President – Community Development Lending Officer at Pacific Premier Bank in Irvine, CA. He also served as Executive Director – PPEP Microbusiness & Housing Developing Corporation (PMHDC), in Tucson, AZ.
Diallo earned undergraduate at bachelor’s degree in political science with a Minor in Economics, from Westmont College in Santa Barbara. He also earned a graduate degree in Banking from Pacific Coast Banking School in Seattle, WA. His fields of emphasis included: Credit and Enterprise Risk Management, Bank Financial Statements, Bank Financial Tools, Dynamic Leadership, Analysis of Business Conditions, Sales and Marketing.
First Community Capital is a nonprofit 501(c)3 organization and a certified CDFI governed by an independent board of directors. The board provides fiduciary and organizational oversight, ensuring it achieves its mission of growing businesses and strengthening underserved communities in California and Arizona. The directors are responsible for approving all lending policies and procedures as well as reviewing the financial and programmatic performance of the agency.
For more information on First Community Capital, Inc. go to https://www.fccbi.org or call (951) 249-5767
Board of Directors
Jay Diallo, Chairman, President & CEO
First Community Capital, Inc.
Mark Davis, Vice President-BDO-PM Canyon Community Bank
Vincent McCoy, Vice President Riverside County Black Chamber of Commerce
Fatimoh Muhammed
President & CEO – Wamufat International
First Community Capital Locations
California Locations
Southwest Riverside County
26111 Ynez Rd. Suite B30
Temecula, CA 92591
Inland Empire
2060 Chicago Ave. Suite A13
Riverside, CA 92507
Los Angeles County
879 W 190th St. Suite 400
Gardena, CA 90248
Southern Arizona Market
Pima County
8321 E Broadway Blvd #103
Tucson, AZ 85710
Maricopa County
1510 W McDowell RD #4
Phoenix, AZ 85007
Yuma County
8321 E Broadway Blvd #103
Tucson, AZ 85710
About First Community Capital Inc.
Established in 2019 as an economic development nonprofit agency, First Community Capital has already made significant contributions in helping entrepreneurs to start and grow their small businesses. In leveraging our network of bankers, community development organizations and leaders, we have provided training, seminars, and workshops to about 200 small business entrepreneurs. We strongly believe that with each business financed and each job created and or retained, it represents a critical step in the transformation of a life, a family, and a community.
“Our youth are in crisis, they are being influenced by many fronts to experiment with drugs and we will do all we can to help them combat bad information. Now more than ever drug use is promoted in music, movies and social media. We have to continue helping and mentoring our youth in making informed decisions,” Williams. Left to Right: Mayor Carey Davis – City of San Bernardino; Mayor Deborah Robertson – City of Rialto; Congressman Pete Aguilar ( D-Rep CA 31); Terrance Stone – CEO Young Visionaries; San Bernardino City Schools Board Member Dr. Margaret Hill; Joseph Williams San Bernardino Community College District (SBCCD) Board and CEO of Youth Action Project; and Luvina Beckley – CEO of M.H.M. & Associates (Professional Grants Firm)
San Bernardino, CA– San Bernardino, CA– Today, the Youth Action Project(YAP), a San Bernardino based non-profit organization, announced funding from the U.S. Office of Juvenile Justice and Delinquency Prevention (OJJDP)’s 2018 Mentoring Opportunity for Youth Initiatives grant program for $500,000.
In making the announcement YAP founder Joseph Williams was accompanied by Rep. Pete Aguilar (D- San Bernardino), Rialto Mayor Deborah Robertson and San Bernardino Mayor Carey Davis. The grant will allow YAP, Young Visionaries’Executive Director Terrance Stone, Sigma Beta Xi’sDirector Corey Jackson, and the Youth Action Mentoring Network– to detect and assist Inland Empire students who show risk factors for opioid abuse.
“Our region has not been immune to the nationwide opioid crisis, and too often when a young person in our community struggles with addiction, they have no clear place to turn. I’m grateful for the work of Youth Action Project to provide Inland Empire youth with the resources they need to lead happy and successful lives free from the weight of opioid addiction,” said Rep. Aguilar.
The OJJDP e3p3 Modeled Grant will include the City of Rialto, and middle and high schools in Rialto.
The e3p3 Model, created by M.H.M. & Associates (a professional grant firm) serves in creating strategically aligned public, private partnerships. This win affords the City of Rialto, students and their families in being one of the first that will benefit from the program efforts to dress the Opioid Crisis.
Rialto Mayor Deborah Robertson said, “Rialto continues to be a pioneer in moving initiatives forward that will empower our residents. The e3p3 Model, created by M.H.M. & Associates (a professional grant firm) serves in creating strategically aligned public, private partnerships. This win affords the City of Rialto, students and their families in being one of the first that will benefit from the program efforts to dress the Opioid Crisis.”
The project was one of 12 projects funded nationwide to provide mentoring to youth at-risk of Opioid abuse.
YAP, Young Visionaries and Sigma Beta Xi have all been funded under prior initiatives using the e3p3 Model, designed to accelerate grant resources into cities/regions, and were excited to see it work once again to further assist youth in the region.
Earlier this year, Rep. Aguilar’s office held a Federal Grants Workshop to highlight best practices and share strategies for success when applying for federal grants which was attended by a representative from YAP.
“Our youth are in crisis, they are being influenced by many fronts to experiment with drugs and we will do all we can to help them combat bad information. Now more than ever drug use is promoted in music, movies and social media. We have to continue helping and mentoring our youth in making informed decisions. The resources awarded by OJJDP will support our efforts to make sure the real winners are our youth,” said Joseph Williams President San Bernardino Community College Board District Board and YAP CEO.”
Today’s announcement comes just over one year since Rep Aguilar announced an additional $500,000 to combat the broader opioid crisis within the Inland Empire.
For questions regarding this announcement, the project or the e3p3 Model contact Joseph Williams at 909-75-1068 or call Luvina Beckley from Grant writing firmM.H.M & Associatesat 951-692-4646 or go online http://mhmandassociates.com
by Sean Flynn
Inland Empire residents know from painful experience that America faces an unacceptable level of gun violence. Whether at a workplace in San Bernardino a high school in Palmdale, or in Santa Fe, Texas, far more needs to be done to prevent these tragedies.
As we discuss our options, I would like to point out that there are at least five common-sense solutions that can be enacted immediately to help safeguard students and schools from a repeat of the tragedy in Palmdale. You have probably never heard of them because the political parties have gone to polar extremes and are more interested in finger pointing than proven solutions.
Our fundamental problem is that students and schools have been left defenseless. It wasn’t always like that. When I was growing up in the 1980s and attending junior high and high school in the gang-plagued Los Angeles Unified School District, we had metal detectors to stop students from bringing weapons (both knives and guns) onto campus. It worked and metal detectors are something that we now as a society embrace at airports, concerts, and government buildings.
We need to place metal detectors in schools once again. Nobody should be able to walk casually onto campus with a firearm and shoot children.
Let’s also embrace more recent prevention technologies. Consider the Salto electronic door locks that the Loma Linda Unified School District just installed at every one of its schools.
Each principal in the district now has a mobile app that allows them to lock down their entire campus in just eight seconds if there’s an emergency. Some might object to the $1.4 million cost, but this proven technology comes out to just 8 cents per student per day. That’s a bargain by any measure, especially so when considering how infinitely precious our children are.
Another proven lifesaver is the ShotSpotter acoustical gunshot detection and location system, which uses ordinary microphones to detect and locate gunfire. Within seconds, it can detect that firearms have been discharged, tell authorities the location to within 10 feet, and even tell them if there was more than one shooter.
ShotSpotter is used by more than 90 cities around the world and is credited by the San Francisco Chief of Police with helping to reduce both gun crime and homicides by fifty percent over the past 10 years. We need ShotSpotter at every school in America and in the neighborhoods that surround them.
Fences and metal detectors are the first line of defense. ShotSpotter lets authorities know when something has gone wrong. And Salto allows for instant lockdown. But we must also have trained professionals on site at every school ready to engage and disable if a shooter manages to get past the fences and metal detectors.
So I once again recommend proven solutions. The schools I attended back in the 1980s had armed police officers patrolling the halls and walking the perimeter. They were some of the nicest adults I ever met, but their purpose was simple and meaningful: If anyone tried to harm me, they would stop them…dead if necessary.
Society, of course, also needs to seriously reconsider how it deals with the violently mentally ill and to have a serious talk about the best ways of restricting potential predators from gaining access to firearms. Both of those debates will be heated, but both sides should consider a new type of restraining order that can deny firearms to potential shooters.
It’s called a Gun Violence Restraining Order (GVRO) and it allows family members and others who are close to a disturbed individual to present real evidence—such as screen shots of social media posts or copies of diary entries—to a local judge who can then issue a 21-day restraining order that allows the police to temporarily deny weapons to the disturbed individual.
California’s GVRO law went into effect in 2018, but California is one of just five states to allow for GVROs. Other states should consider adopting GVROs and citizens should be made aware that GVROs are an important option for those living with potential predators.
The best fence is the one that’s never breached, the best metal detector is the one that’s never set off, and the best Salto system is the one that’s never activated. But until we can 100% deny weapons to the violently mentally ill, we need all of them, as well as ShotSpotters, school police, and GVROs. They are proven, practical, cost effective and would make another Palmdale much less likely. I hope we implement each of them as soon as possible. Our children must be protected.
I live in Redlands. I am a recognized economist, business owner, educator,and Board member on the San Bernardino County Employees’ Retirement Association. I am also the author of the best-selling book Economics for Dummiesand the coauthor of the world’s best-selling college textbook, Economics: Principles, Problems, and Policies.
