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    Dameron Communications selected as “Top PR Agencies 2022”

    Dameron Communications of San Bernardino, CA has been honored with a recognition by UpCity.com in its selection of "Top PR Agencies 2022."

    Dameron Communications of San Bernardino, CA has been honored with recognition by UpCity.com in its selection of “Top PR Agencies 2022.”

    San Bernardino, Calif. – Dameron Communications of San Bernardino, CA has been honored with recognition by UpCity.com in its selection of “Top PR Agencies 2022.”

    Carl Dameron, founder of Dameron Communications said: “This is quite an honor for us. The fact that UpCity.com included Dameron Communications in its selection of “Top PR Agencies 2022,” signals that our constant efforts toward business excellence are paying off. We are proud to be included in this recognition.”

    Dameron Communications is a team of 15 diverse, talented communications professionals who are experts in research, advertising, public relations, and government and community relations.

    The Dameron Communications Team

    The Dameron Communications Team

    Dameron Communications’ is an Advertising and public relations agency based in Southern California receiving award-winning client accolades, and delivering effective Advertising and public relations for more than 30 years.

    “We infuse research and creativity into our advertising and public relations methods to deliver winning and measurable results,” said Dameron.

    He added, “We serve clients who make the world a better place: businesses small or large; candidates; governments or nonprofits; and products, services, or causes. We reach our clients’ communications goals.”

    Following the publication of Dameron Communications’ selection for UpCity.com’s Top PR Agencies 2022 list, American Registry seconded the honor and added Dameron Communications to the “Registry of Business Excellence™”. An exclusive recognition plaque, shown above, has been designed to commemorate this honor.

    For more information on Dameron Communications, located in San Bernardino, CA please call 909-534-9500, or visit Dameron Communications.com.

    Dameron Communications has served Southern California clients since 1988

    Grand Marshalls Announced for San Bernardino MLK Parade and Extravaganza January 16th

    James Ramos, California State Assemblymember is one of the four Grand Marshalls for the 2023 San Bernardino MLK Parade and Extravaganza on Saturday January 16 on the WestSide of San Bernardino from Mt. Vernon to California Street on Baseline Ave.

    James Ramos, California State Assemblymember is one of the four Grand Marshalls for the 2023 San Bernardino MLK Parade and Extravaganza on Saturday, January 16 on the WestSide of San Bernardino from Mt. Vernon to California Street on Baseline Ave.

     

    San Bernardino County Fifth District Supervisor Joe Baca, Jr. is one of the four Grand Marshalls for the 2023 San Bernardino MLK Parade and Extravaganza on Saturday January 16 on the WestSide of San Bernardino from Mt. Vernon to California Street on Baseline Ave.

    San Bernardino County Fifth District Supervisor Joe Baca, Jr. is one of the four Grand Marshalls for the 2023 San Bernardino MLK Parade and Extravaganza on Saturday, January 16 on the WestSide of San Bernardino from Mt. Vernon to California Street on Baseline Ave.

     

    San Bernardino Mayor Elect Helen Tran is one of the four Grand Marshalls for the 2023 San Bernardino MLK Parade and Extravaganza on Saturday January 16 on the WestSide of San Bernardino from Mt. Vernon to California Street on Baseline Ave.

    San Bernardino Mayor Elect Helen Tran is one of the four Grand Marshalls for the 2023 San Bernardino MLK Parade and Extravaganza on Saturday, January 16 on the WestSide of San Bernardino from Mt. Vernon to California Street on Baseline Ave.

     

    San Bernardino Chief of Police Darren J. Goodman is one of the four Grand Marshalls for the 2023 San Bernardino MLK Parade and Extravaganza on Saturday January 16 on the WestSide of San Bernardino from Mt. Vernon to California Street on Baseline Ave.

    San Bernardino Chief of Police Darren J. Goodman is one of the four Grand Marshalls for the 2023 San Bernardino MLK Parade and Extravaganza on Saturday, January 16 on the WestSide of San Bernardino from Mt. Vernon to California Street on Baseline Ave. 

    SAN BERNARDINO, CALIF.  Grand Marshals for the 2023 San Bernardino MLK Parade and Extravaganza are James Ramos, California State Assemblymember; Joe Baca, Jr., San Bernardino County Supervisor, Fifth District; Helen Tran, San Bernardino City Mayor-Elect; and our new African American Chief of Police for the City of San Bernardino Darren L Goodman.

    The parade celebrates the life and legacy of Dr. Martin Luther King, Jr.

    “We are honored to have these illustrious leaders of our community be the Grand Marshalls for the MLK DAY Parade and Extravaganza,” said Rich Wallace, president of the Southern California Black Chamber of Commerce.

    The MLK Day Parade & Extravaganza will be held January 16th on San Bernardino’s Westside along Baseline Street, from Mt Vernon Ave. to California St.

    “Come rejoice with vendors, music, community booths, a First 5 children’s zone, fun, and entertainment at the parade and at the Extravaganza at Ann Shirelles Park, between California Street and North Pennsylvania Ave., between West Baseline Street and West 15th Street,” said Lue Dowdy, Parade Chair.

    Dowdy added, “We are still accepting applications for entertainers, vendors, food vendors, classic and custom cars, and motorcycles.”

    The event starts at 11:00 am at the Graciano Gomez Elementary School at Mt. Vernon and Baseline, with the Parade starting at 1:00 pm and continuing west on Baseline, ending at Anne Shirelles Park on California Street.

    Participating organizations for The San Bernardino MLK Day Parade include The Southern California Black Chamber of Commerce, Lue Productions Community Umbrella Services, Dameron Communications, YouthBuild Inland Empire, Chords Youth Enrichment Program, San Bernardino Valley College, San Bernardino Airport, Off the Chain Alliance, Westside Story newspaper, Empire Talks Back and the Black Health Coalition.

    For more information or to sign up to be in the MLK Day Parade go to BlackChamberofCommerce.org and follow the link for information and registration or call (888) 466-7408.

    —30—

    The San Bernardino MLK Day Parade & Extravaganza Returns to San Bernardino’s Westside in Celebration of Dr. King’s Birthday

    The WestSide Pacesetters Drill Team in prevues MLK Day Parade

    The WestSide Pacesetters Drill Team in prevues MLK Day Parade

    The Parade celebrates Dr. King and the civil rights movements greatest achievements: convincing congress to pass the 1964, Civil Rights Act, eliminating legalized racial segregation and the 1965, Voting Rights Act eliminating legal barriers to voting for African Americans in the United States.

    San Bernardino Calif.   Southern California Black Chamber of Commerce brings back The San Bernardino MLK Day Parade & Extravaganza in celebration of Dr. King’s birthday on Monday January 16th, 2023, at 11:00 AM.  The Parade starts at Graciano Gomez Elementary School at Mt. Vernon and Baseline and continues west on Baseline ending at Arroyo Valley High School and Anne Sherrell’s Park.

    “Everyone is invited to attend the parade and & Extravaganza in honor of Dr. Martin Luther King, Jr., and his legacy of freedom. Come rejoice with vendors, music, community booths, First 5 children’s zone, custom and classic cars, motorcycles, fun and entertainment at the parade and after at Arroyo Valley High School and Anne Sherrell’s Park,” said event Chair Lou Dowdy.

    Spectators enjoy the MLK Day parade.

    Spectators enjoy the MLK Day parade.

    Dr. Martin Luther King Jr. (born  January 15, 1929 – April 4, 1968) was an American Baptist minister and activist, one of the most prominent leaders in the civil rights movement from 1955 until his assassination in 1968. King advanced civil rights for people of color in the United States through nonviolence and civil disobedience. Inspired by his Christian beliefs and the nonviolent activism of Mahatma Gandhi, he led targeted, nonviolent resistance against Jim Crow laws and other forms of discrimination.

    Dr. King and the civil rights movements greatest achievements were convincing congress to pass the 1964, landmark Civil Rights Act, essentially eliminating legalized racial segregation in the United States. The legislation made it illegal to discriminate against Blacks or other minorities in hiring, public accommodations, education or transportation, areas which at the time were still very segregated in many places in America.

    The SanBernardino City Police Department control traffic.

    The San Bernardino City Police Department control traffic.

    In 1965, they also convinced congress to pass Voting Rights Act, which was an equally important set of laws that eliminated the remaining barriers to voting for African Americans, who in some locales had been almost completely disenfranchised.

    The campaign for a federal holiday in King’s honor began soon after his assassination in 1968. President Ronald Reagan signed the holiday into law in 1983. To learn more about Dr. King go to: TheKingCenter.org.

    Assemblymember Eloise Reyes and her husband Frank Reyes in a previous MLK Day parade

    Assemblymember Eloise Reyes and her husband Frank Reyes in a previous MLK Day parade

    Set up and staging for The San Bernardino MLK Day Parade & Extravaganza begins at 11:00 am at Graciano Gomez Elementary School in San Bernardino and the parade starts at 1:00 PM.  The celebration at Arroyo Valley High School and Anne Sherrell’s Park continues until 8:00 PM.

    Collaborators for The San Bernardino MLK Day Parade include: The Southern California Black Chamber of Commerce, Lue ProductionsCommunity Umbrella Services, Dameron Communications, YouthBuild Inland Empire, Chords Youth Enrichment Program, San Bernardino Valley College, San Bernardino Airport, Off the Chain Alliance, Westside Story Newspaper, Empire Talks Back and Black Health Coalition.

    For more information or to sign up to be in the MLK Day Parade go to BlackChamberofCommerce.org follow the link for information and registration or call (888) 466-7408.

    About The Southern California Black Chamber of Commerce

    The Southern California Black Chamber of Commerce (SCBCC) is a nonprofit 501(c)(6) business organization dedicated to improving the economic environment for the minority business community and fostering business development and prosperity. The SCBCC focuses its efforts on four major areas: Economic Development, Community Development, Public Policy, and Membership Services.

    For more information or to join the Chamber go to BlackChamberofCommerce.org or call (888) 466-7408.

    San Bernardino Board of Education Superintendent Ted Alejandre Endorses Mikki Cichocki for SBCUSD Board

    San Bernardino Board of Education Superintendent Ted Alejandre Endorses Mikki Cichocki for SBCUSD Board.

    San Bernardino Board of Education Superintendent Ted Alejandre Endorses Mikki Cichocki for SBCUSD Board.

     

    “Mikki is focused on what students need to be successful.,” said San Bernardino County Schools Superintendent Ted Alejandre.

     

    SAN BERNARDINO, CALIF.—Mikki Cichocki continues to amass endorsements from leading educators as she runs for the short-term seat on the San Bernardino City Unified School District Board. San Bernardino County Superintendent of Schools Ted Alejandre has added his name to the long list of her supporters.

    Alejandre and his predecessor, Herb Fischer, both cite her passionate and genuine interest in making sure that students, especially those who may be having trouble with disciplinary issues, get the support they need to get on track and pursue meaningful careers.

    “I’ve known Mikki since 1979,” said Alejandre. “Mikki is focused on what students need to be successful. She is people-oriented and not only has helped students as a teacher and a Youth Court advocate, she has also supported her fellow teaching colleagues by providing resources to them through her role with the California Teachers Association.”

     

    “I’m pleased and honored that Ted Alejandre has endorsed my campaign. I want to give back to the community that raised me. We need a board that is focused on our students and their school experience.”

    Cichocki believes that all stakeholders of the SBCUSD must have their voices heard and that certainly includes parents. Decisions about funding and setting priorities need to be aired and discussed openly with a view to reaching a consensus.

    For more information on Mikki Cichocki visit her Facebook page: https://www.facebook.com/Mikki4SBCUSD

    About Mikki Cichocki

    Mikki Cichocki traces her interest in education to her parents, both of whom were teachers in San Bernardino. Raised here, she attended San Bernardino public schools until the 10th grade and graduated from Aquinas High School. She earned a bachelor’s degree in Liberal Studies from Cal Poly Pomona. She has been teaching and working with various programs for the San Bernardino City Unified School District since 1988. Recently, she retired from the Positive Youth Development department in the district, where she worked with at-risk students, helping them to develop positive attitudes and keep them from becoming involved with and subsequently stigmatized by law enforcement. She also serves on the board of the California Association of Youth Courts and previously served as Secretary-Treasurer of the California Teachers Association, a position that allowed her to build coalitions with educational programs and resources.

    For more information on her campaign visit her campaign’s Facebook page: https://www.facebook.com/Mikki4SBCUSD

    Educators Endorse Mikki Cichocki for SBCUSD Board

    Don English, Chaffey Joint Union board member, has known Mikki for more than 15 years. He said, "Mikki cares about what's best for all her students. She knows what it takes and knows what to do to make things better."

    Don English, Chaffey Joint Union board member, has known Mikki for more than 15 years. He said, “Mikki cares about what’s best for all her students. She knows what it takes and knows what to do to make things better.”

     

    “She knows the ins and outs of the system from the student’s perspective and has clear and sensible ideas about what to do to make things better,” said Upland Unified School District board member Sherman Garnett.

     

    SAN BERNARDINO, CALIF.—Three highly regarded Inland Valley school board members representing three local school districts are all throwing their support behind Mikki Cichocki for the San Bernardino City Unified School District Board.

    “I am honored and excited to receive the endorsement of Sherman Garnett with Upland Unified, Don English with Chaffey Joint Union and Don Bridge with Chino Valley for the San Bernardino City Unified School District Board,” said Mikki Cichocki.

    All announced their endorsement of Mikki Cichocki for the SBCUSD Board short term seat. Their support comes from their personal experience of watching her in action as a classroom teacher, program specialist and as the Secretary-Treasurer for the California Teachers Association, a position that allowed her to build coalitions with educational programs and resources.

    "I support Mikki because she not only knows her students and what they need, she also knows finance thanks to her tenure as Secretary-Treasurer of the California Teachers Association and she has been able to create productive relationships with members of the California legislature. That combination means she can actually get things done to make things better for her district,” said Chino Valley Unified School District board member Don Bridge.

    “I support Mikki because she not only knows her students and what they need, she also knows finance thanks to her tenure as Secretary-Treasurer of the California Teachers Association and she has been able to create productive relationships with members of the California legislature. That combination means she can actually get things done to make things better for her district,” said Chino Valley Unified School District board member Don Bridge.

    “I support Mikki because she not only knows her students and what they need, she also knows finance thanks to her tenure as Secretary-Treasurer of the California Teachers Association and she has been able to create productive relationships with members of the California legislature. That combination means she can actually get things done to make things better for her district,” said Chino Valley Unified School District board member Don Bridge.

    "Mikki has been very active in the administration of child welfare for the California Teachers Association and is truly passionate about seeing that every student gets a chance to succeed,” said Upland Unified board member Sherman Garnett.

    “Mikki has been very active in the administration of child welfare for the California Teachers Association and is truly passionate about seeing that every student gets a chance to succeed,” said Upland Unified board member Sherman Garnett.

    “Mikki has been very active in the administration of child welfare for the San Bernardino School District and is truly passionate about seeing that every student gets a chance to succeed. She knows the ins and outs of the system from the student’s perspective and has clear and sensible ideas about what to do to make things better,” said Upland Unified board member Sherman Garnett.

    Don English, Chaffey Joint Union board member, has known Mikki for more than 5 years. He said, “Mikki cares about what’s best for all her students. I’ve seen her go to bat for youngsters that come to her Youth Court and keep them out of the criminal justice system, helping them to turn themselves around and get on the right track. She knows what it takes and knows what to do to make things better.”

    Cichocki is convinced that all members of the SBCUSD must have their voices heard and that certainly includes parents. Decisions about funding and setting priorities need to be aired and discussed openly with a view to reaching a consensus on actions to take.

    Together with the board, parents, teachers, and classified employees we will give every child the chance to succeed,” said Cichocki.

    The SBCUSD is the seventh largest school district in the state with an annual budget of $824.7 million and spends $16,492 per student each year. The district has more than 54,000 students and 11,000 adult education students, in 73schools.

    For more information on Mikki Cichocki go to: https://www.facebook.com/Mikki4SBCUSD.

    -30-

    About Mikki Cichocki

    Mikki Cichocki traces her interest in education to her parents, both of whom were teachers in San Bernardino. Raised here, she attended public schools until the 10th grade and graduated from Aquinas High School. She earned a bachelor’s degree in Liberal Studies from Cal Poly Pomona. She has been teaching and working with various programs for the San Bernardino City Unified School District since 1987. Recently, she retired from the Positive Youth Development department in the district, where she led the effort to work with at-risk students, helping them to develop positive attitudes and keep them from becoming involved with and subsequently stigmatized by law enforcement. She also serves on the board of the California Association of Youth Courts and previously served as Secretary-Treasurer of the California Teachers Association, a position that allowed her to build coalitions with educational programs and resources.

    For more information on Mikki Cichocki go to: https://www.facebook.com/Mikki4SBCUSD

    Non-Profit Organization Takes Action to Combat Homeless Crisis in San Bernardino and Support Local Veterans

    Reaching New Heights Foundation Hosts Stand Down Outreach Event for Veterans and Homeless in San Bernardino 

    Non-Profit Organization Takes Action to Combat Homeless Crisis in San Bernardino and Support Local Veterans 

    SAN BERNARDINO, Calif. (August 24, 2022)—Reaching New Heights Foundation (RNHF), a nonprofit veteran organization, is hosting a Veterans Stand Down and Homeless Resource Event on Wednesday, October 12, 2021, at Perris Hill Park in San Bernardino. The one-day event is designed to support Inland Empire veterans and to provide much-needed resources to the area’s homeless population. 

    On average, there are 960 veterans a year who are homeless in San Bernardino. The 2020 San 

    Bernardino Homeless Count Survey shows the homeless count in 2020 increased 19.9% over 2019. RNHF is hoping the Veteran Stand Down event will be a way to take action against the extensive homeless issue that has been referred to as a “human services crisis.” 

    “We believe in making a difference so we’re bringing over sixty different service providers to one place. We are asking that the providers not just hand out information, but provide on-site services,” said RNHF Founder and CEO Sgt. Major (Ret.) Gregory Coker. “Normally it would take a veteran or a homeless individual several months to receive this kind of service we’re providing in one day.” 

    In the military, a stand down is an opportunity to pause and regroup to help those in need. With this Veterans Stand Down event, two underserved and at-risk populations—veterans and the homeless—will be able to regroup with access to an abundance of resources. 

    “Veterans will receive surplus clothing, access to medical and dental service, counseling and more. The homeless will receive free food, clothing, haircuts, medical checkups, and showers, said Coker. “We want to give our homeless and veterans a hand up, not a handout.” 

    RNHF is collaborating with local city, county, state, and federal organizations to host the event. 

    Key supporters include San Bernardino County Veterans Affairs, VA Loma Linda Veteran Health Care System, The Salvation Army, United Way, Goodwill, IEHP, Molina Healthcare, San Manuel Casino and Volunteers for Veterans Foundation. 

    After the event, RNHF is committed to following up on the success of all individuals who register to receive help and will provide 6 -12 months of additional support. 

    EVENT DETAILS: 

    October 12, 2022 

    Perris Hill Park 

    1135 E. Highland Ave. San Bernardino, CA 92408 10:00 a.m.-3:30 p.m. 

    Event Website: standdownvet.com 

     

    About Reaching New Heights Foundation 

    Founded in 2013, Reaching New Heights Foundation, Inc. is an award-winning non-profit organization created by a veteran for veterans. It proudly helps Inland Empire veterans successfully transition from active-duty military service, incarceration, or homelessness to life as civilians and productive members of society. Reaching New Heights assists nearly 300 veterans a month with a variety of services including housing, jobs, educational resources, mentorships and more. For more information visit www.rnhf.org 

     

    Press Contact: Sgt. Major Greg Coker

    320 N. E. St.,
    San Bernardino, CA 92401

    (909) 518-4951 info@rnhf.org

    LaSalle Clinics Urge Women to Get Screened During Breast Cancer Awareness Month

    “Women should not take chances. Every woman should get an annual breast cancer screening and because October is Breast Cancer Awareness Month, now is the perfect time to schedule an exam,” said LaSalle Medical Associates CEO Dr. Arteaga.

    REDLANDS, CALIF. LaSalle Medical Associates encourages women to come in for breast cancer screening during October, which is National Breast Cancer Awareness Month. ” October is Breast Cancer Awareness Month, an annual campaign to raise awareness about the impact of breast cancer.,” said the National Breast Cancer Foundation, Inc

    The National Comprehensive Cancer Network says mammograms should start at 40 for women at average risk, but before40 for women with a higher risk profile, such as a genetic mutation, family history, a benign breast disease diagnosis, or radiation therapy to the chest at a young age.

    “Women should not take chances. Every woman should get an annual breast cancer screening and because October is Breast Cancer Awareness Month, now is the perfect time to schedule an exam,” said LaSalle Medical Associates CEO Dr. Albert Arteaga.

    Dr. Arteaga himself lost a younger sister to breast cancer when she was in her 40s. “There were three of us,” said Dr. Arteaga. “Our youngest sister never opened up to tell either me or her older sister—both of us being doctors—that she had a lump on her breast. Later we learned that she kept making excuses about it, ‘I bumped myself’ or ‘It’s just a bruise’ and she basically ignored it for over six months.

    “She was in her early 40s and unfortunately, the disease spreads more rapidly in younger women than it does in women who are past menopause, due to female hormones that promote growth. Our family had no history of cancer, and she was otherwise healthy. But at the age of 48 years, six months, and 28 days she died.

    “Once she was diagnosed, she was a good patient and followed her doctors’ orders and participated fully in her treatment. The cancer metastasized to her brain, and she was able to beat that. But in the end, it spread to her liver, and that was the end.”

    When asked what he would say to women about this tragic disease, Dr. Arteaga said, “Stop living in denial! At the first sign of a lump, make an appointment to see your physician. And make it a habit to get screened every October when breast cancer awareness month comes around, which is a good way to remember it’s time for a routine mammogram.”

     

    LaSalle Medical Associates, Inc., clinics accept Blue Cross, Blue Shield, Molina, Care 1st, Health Net, and Inland Empire Health Plan coverage, as well as Medicare Medi-Cal and cash.

    For more information or to make an appointment call the office closest to you: Fontana (909) 823-4454; San Bernardino17th Street (909) 887-6494; San Bernardino Mt. Vernon Ave. (909) 884-9091; Rialto (855) 349-6019; and Hesperia(760) 947-2161.

    About LaSalle Medical Associates

    LaSalle Medical Associates, Inc. is one of the largest, independent, and Latino-owned healthcare companies in Riverside and San Bernardino Counties. The corporate office is in Redlands.

    LaSalle operates six clinics employing more than 100 dedicated healthcare professionals, treating children, adults and seniors in San Bernardino and Riverside counties. LaSalle’s patients are primarily served by Medi-Cal and Healthy Families. LaSalle also accepts Blue Cross, Blue Shield, Molina, Care 1st, Health Net, and Inland Empire Health Plan (IEHP) coverage.

    LaSalle is also an Independent Practice Association (IPA) of independently contracted doctors, hospitals, and clinics, delivering high quality patient care to approximately 380,000 patients in Fresno, Kings, Los Angeles, Madera, Riverside, San Bernardino, San Joaquin and Tulare counties.

    The San Bernardino County Medical Society Honors Dr. Albert Arteaga for Hispanic Heritage Month

    LaSalle Medical Associates CEO Dr. Albert Arteaga

    LaSalle Medical Associates CEO Dr. Albert Arteaga

     “The San Bernardino County Medical Society is honored to select Dr. Arteaga for this recognition because he is such a loyal Society member and a standout in health care, advancing critical work in medical treatment and equity in the Latinx community,” said Society CEO Alison Elsner.

     

    REDLANDS, CALIF. The San Bernardino County Medical Society has recognized LaSalle Medical Associates CEO Dr. Albert Arteaga for his dedicated service to the people of San Bernardino County. Dr. Arteaga founded LaSalle Medical Associates 38 years ago. LaSalle’s clinics have served thousands of children and their parents.

    “The San Bernardino County Medical Society is honored to select Dr. Arteaga for this recognition because he is such a loyal Society member and a standout in health care, advancing critical work in medical treatment and equity in the Latinx community,” said Society CEO Alison Elsner.

    LaSalle Medical Associates’ Hispanic roots run deep.  Dr. Arteaga took his medical education at LaSalle Medical School in Mexico City. LaSalle is a French name and the colleges that bear this name trace their origin to the first Latin American college founded by St. Jean-Baptiste de La Salle, founder of the De La Salle Brothers religious order and the Patron Saint of all teachers.

    “I chose to use the LaSalle name for my clinics to give it a subtle connection to its Hispanic roots. People from Mexico and other Latin American countries recognize the name and the quality associated with it,” said Dr. Arteaga.

    “I don’t doubt that my own Hispanic heritage and ability to speak Spanish helps me connect with our Hispanic patients,” said Dr. Arteaga. “Our clinics are here to treat all patients, regardless of their race or ethnicity. We want everyone to come, and we treat African American, Asian, and white patients. Overall, some 60 to 65 percent of our patients are Hispanic.”

    LaSalle Medical Associates, Inc., clinics accept Blue Cross, Blue Shield, Molina, Care 1st, Health Net, and Inland Empire Health Plan coverage, as well as Medicare Medi-Cal and cash.

    For more information call the office closest to you: Fontana (909) 823-4454; San Bernardino 17th Street (909) 887-6494; San Bernardino Mt. Vernon Ave. (909) 884-9091; Rialto (855) 349-6019; and Hesperia (760) 947-2161. TheVictorville clinic that was temporarily closed during the height of the Covid pandemic due to staff shortages, will reopen before the end of the year.

    About LaSalle Medical Associates

    LaSalle Medical Associates, Inc. is one of the largest, independent, and Latino-owned healthcare companies in Riverside and San Bernardino Counties. The corporate office is in Redlands.

    LaSalle operates six clinics employing more than 100 dedicated healthcare professionals, treating children, adults and seniors in San Bernardino and Riverside counties. LaSalle’s patients are primarily served by Medi-Cal and Healthy Families. LaSalle also accepts Blue Cross, Blue Shield, Molina, Care 1st, Health Net, and Inland Empire Health Plan (IEHP) coverage.

    LaSalle is also an Independent Practice Association (IPA) of independently contracted doctors, hospitals, and clinics, delivering high quality patient care to approximately 380,000 patients in Fresno, Kings, Los Angeles, Madera, Riverside, San Bernardino, San Joaquin, and Tulare counties.

    Retired Rialto Unified School District Board President Joanne Gilbert Endorses Kelly Erving for Rialto City Council

    Retired Rialto Unified School District Board President Joanne Gilbert

    Retired Rialto Unified School District Board President Joanne Gilbert Endorses Kelly Erving for Rialto City Council

    “The most important reason why I am endorsing Kelly Erving for the Rialto City Council is that we need people who are planning for the future, not living in the past,” says Ms. Gilbert.

    RIALTO, CALIF. “Kelly Erving is young, energetic, educated, knows our city well and she has what it takes to motivate Rialto’s young people to help move our city into the future,” says Ms. Gilbert.

    Gilbert served as a secondary school teacher in New York, Virginia and California’s Long Beach and Moreno Valley Unified school districts before coming to Rialto. In 2001she joined the district’s Board of Directors and later served three terms as Board President, retiring in 2013.

    “Rialto has grown so much in the past few years and we need leaders who are up-to-date with today’s trends in technology and engagement, people who know how to use what’s available to make sure that all the voices in our diverse community are heard before the Council makes decisions that affect everyone who lives and works here,” says Gilbert.

    Erving’s stated priorities are affordable housing, sustainable economic development and reaching out to the entire community for input and feedback during the planning process. Erving says, “We need to respect our people and let them know that their input is welcome.

    " I am dedicated to the City of Rialto and all of its residents; I chose to reside in Rialto due to its limitless potential and the diversity of its residents,” said Dr. Kelly Erving


    ” I am dedicated to the City of Rialto and all of its residents; I chose to reside in Rialto due to its limitless potential and the diversity of its residents,” said Dr. Kelly Erving

    “We’ve seen some communities welcome giant warehouses that employ poorly paid employees who then need to rely on social services to get by,” says Erving. “That’s not going to happen in Rialto. We will grow the right way, attracting the kinds of businesses that provide the goods and services Rialto’s people need and want, while paying a living wage that ensures people who work here can live here.”

    For more information on Kelly Erving’s candidacy, visit her website at Kelly4RialtoCC.com.

    Wilfrid “Bill” Lemann Helps Make Good Things Happen for the Less Fortunate with The Salvation Army’s Red Kettles

    “I was surprised by the great turnout we had last year, and I am hopeful we can repeat that this November," said Lemann.

    “I was surprised by the great turnout we had at last years Red Kettle Kick Off, and I am hopeful we can repeat that this November,” said Lemann.

     

    “The Salvation Army serves as one of the most trusted and effective providers of services to the hungry, the homeless, the hopeless, the addicted and people in need. Their doors are always open,” said Wilfrid “Bill” Lemann.

    SAN BERNARDINO, CALIF.— Local attorney Wilfrid “Bill” Lemann, partner at Fullerton, Lemann, Schaefer & Dominick, LLP, is the Red Kettle Kick-Off master of ceremonies for 2022. The annual start of the Bell Ringing season for The Salvation Army is Thursday, November 17th at 5:30 PM, at the Bear Springs Hotel Events Center, 27923 Highland Ave, Highland, CA 92346.

    “I was surprised by the great turnout we had last year, and I am hopeful we can repeat that this November,” said Lemann. The San Manuel Band of Mission Indians has always been a key sponsor of this event and Tribal Chairwoman Lynn Valbuena will be giving the keynote address this year. She’s an outstanding speaker and always has a message worth listening to.”

    Bill Lemann has served as the master of ceremonies for the Red Kettle Kick Off for most of the last 25 years. “His humor, relationships with community leaders, elected officials and lifelong dedication to the San Bernardino community are legendary,” said Brian Cronin the Red Kettle Kick-off Chair. “It is an honor for Bill to be our Master of Ceremonies and help The Salvation Army serve those in need.”

    Hungry, homeless, hopeless? trouble paying monthly bills, drug, or alcohol addiction? The Salvation Army helps people in need with all these problems and more. Different programs have different funding sources and one of the most important sources is the annual Red Kettle Kick Off campaign each Christmas season.

    The Salvation Army bell ringers in front of your favorite stores collect money that provides food; lodging for homeless or displaced families; food baskets available daily, hot meals, clothing, and furniture; assistance with rent or mortgage and transportation when funds are available.

    During the Christmas season, The Salvation Army also delivers holiday food baskets to about 500 local families and provides toys to children whose parents cannot afford them.

    On Christmas Eve, The Salvation Army of San Bernardino hosts a Christmas Dinner that historically provides a delicious meal to approximately 200 people. Donations from people who donate to the Red Kettles help make this possible.

    “The Salvation Army serves as one of the most trusted and effective providers of services to the homeless, the hungry the hopeless, the addicted and people in need. Their doors are always open,” said Lemann.

    Donations can be made online at https://sanbernardino.salvationarmy.org by calling 1-(800)-SAL-ARMY, specifying that you want your donation applied to San Bernardino Corps in California.

    Donors are asked to drop off turkeys, hams, canned food, cash, checks or gift cards at the Salvation Army’s Corps Office at 838 Alta Street, Redlands, 92373.

    The Salvation Army has served San Bernardino since 1887, and Redlands since 1885, supporting those in need without discrimination.  They serve the cities of: San Bernardino, Redlands, Highlands, Rialto, Loma Linda, Colton, Yucaipa, Calimesa, Bloomington, Mentone, Grand Terrace, Muscoy, and the mountain communities.

    For more information call (909) 792-6868.

    About the Salvation Army San Bernardino Corps

    The Salvation Army is an evangelical part of the Universal Christian Church and offers holistic programs for individuals of all. One of the largest charitable and international service organizations in the world.

    The Salvation Army has served San Bernardino since 1887, and Redlands since 1885, supporting those in need without discrimination.  They serve the cities of: San Bernardino, Redlands, Highlands, Rialto, Loma Linda, Colton, Yucaipa, Calimesa, Bloomington, Mentone, Grand Terrace, Muscoy, and the mountain communities.