The San Bernardino Chamber of Commerce meeting. Left to right: Ernesto Hidalgo, VP RDICO; Mike Gallo, Kelly Space CEO; Carl M. Dameron, Dameron Communications President; RDIC Communty Outreach Left to right: Ernesto Hidalgo, VP RDICO; Mike Gallo, Kelly Space CEO; Carl M. Dameron, Dameron Communications President; RDIC Communty Outreach Left to right: Ernesto Hidalgo, VP RDICO; Mike Gallo, Kelly Space CEO; Carl M. Dameron, Dameron Communications President; RDIC Communty Outreach
Dameron Communications has been selected by the RDCIO to serve as the advertising and public relations firm of record. RDCIO is redeveloping The City of San Bernardino’s 48.2-acre Carousel District site. For more info www.DameronCommunications.com
Carl Dameron, creative director of Dameron Communications. “Sharing your stories is fun. Let me share the secrets of successful public relations and advertising.
(San Bernardino, Calif.) Businesses, government and civic groups that want to liven up their meetings with an interesting and informative advertising and public relations speaker should choose Carl Dameron, creative director of Dameron Communications.
Dameron has run his own public relations firm for more than 30 years, and during that time he has shared his expertise on what makes a good story with everyone from local political candidates to national logistics firms.
“The same elements that make interesting news releases also make good speeches, Dameron said. “In my presentations, I mix humor with a clear, direct message while delivering information you can put to work right away!”
Dameron will explain how important it is to get in front of a story to drive national and regional advertising, public relations and news coverage.
“People who hear me speak should leave with a better understanding of how to improve their own advertising and public relations efforts,” Dameron said. “Sharing your stories should be fun. Let me share the secrets behind successful public relations and advertising.
Getting the attention of the news media is not easy.
Editors, reporters and media managers are constantly bombarded with e-mails from PR people. Most are spiked right away, but releases from Dameron Communications always get a second look.
How? Carl Dameron understands news and knows how to work with busy news professionals.
Dameron Communications has served Southern California clients since 1989
Dameron is available to speak on several advertising and public relations topics including:
Advertising – How to create advertising that works — from flyers to TV commercials and everything in between
Public Relations – How to get media coverage and increase the positive perception of your organization
Government Relations – How to get elected officials to listen and how to leverage their influence
Community Relations – How get the community to understand and support your goals and objectives
What effective marketing strategies can businesses use as we come out of the coronavirus crisis?
Dameron Communications solves communications challenges in all media.
In a recent poll, many business owners were worried about increased marketing costs as they reopen. What’s your advice on affordable but effective marketing strategies businesses can use while their revenue is low? Answer There is no silver bullet.
It’s also going to be different for each business and location. The problem needs a review of your Customers and sales issues.
Dameron Communications provide a complementary one-hour consultation to review your issues and present an advertising plan to solve them.
Dameron Communications’ is a Southern California based Advertising; public relations, community relations and government relations Agency whose work wins awards and client accolades, and has for more than 30 years. “We blend relationships with proven advertising and public relations methods to deliver winning and measurable results,” said Carl M. Dameron, agency founder and director.
We serve clients who make the world a better place –business small or large, government or non-profit, product, service or cause primarily in California’s Riverside, San Bernardino and Orange, Counties.
For more information or a free one-hour consultation call Dameron Communications at (909) 534-9500.
We help you solve communications challenges with Advertising, Pubic Relations and Government Relations.
Carl M. Dameron Founder and creative director of Dameron Communications Photo by Robert A. Whitehead/CSUSB
(San Bernardino, Calif.) Any company’s success is still often dictated by its portrayal in the traditional media.
“For a company to really take off, it needs to be accessible to members of the press. So, instead of just sending out a press release every week, a company should be ready to reach out for interviews and provide quotes and soundbites to the media,” said Carl M. Dameron founder of Dameron Commercials.
Establishing a face of the company is also a critical step in becoming media friendly. Whether it’s the CEO or an upper-level manager, the person representing the company should know the ins and outs of the industry and much more.
Here are the five tips that everyone needs to follow when appearing on-camera. Most of it is good advice if we have lined up a print media interview for you as well, or even a phone interview.
Dress Properly
It might sound shallow, but people generally judge others based on how they look. So, decide how you want your company to be perceived by the audience and dress accordingly.
For men, a suit and tie is the safest route to go. For women, it’s best to avoid vibrant clothing, excessive make up, and bulky jewelry as to not distract the viewers’ attention.
Don’t come in with hair that’s too disheveled and covering your face – to be the face of a company, you need to proudly show off your face.
In general, a clean, professional look should always work in most on-camera interview situations.
Do Your Homework
Once you get an opportunity to appear on camera (or on radio or print), you should portray yourself as an expert in not just your company, but in the industry as well.
We will check to see if you can get the questions ahead of time, or at the least, find out what topics will be covered within the interview. We will submit recommended questions when you have a broadcast interview, but it is up to the interviewer what questions are asked. The more prepared you are, the less likely it is that the words “Uh,” “Um,” and “You know” will make up your diction.
Ignore the Bright Lights and Production Crew
If you’re on TV there will probably be bright lights shining on you throughout the interview and there might even be a production team moving around in your line of vision. However, the cameras don’t pick up all the chaos going on behind the scenes.
If you’re taking part in a one-on-one interview, your eyes and focus should be on the person conducting the interview. Averting your attention away from the interviewer for even a few seconds makes it seem like you’re disinterested, zoning out and lost.
Avoid Industry Jargon
When speaking about your business or industry, it’s best to use terms that everyone can understand, and take the time to explain industry terms in simple language. That way, people who are first learning about your company or industry will have an easier time of knowing what the heck you’re talking about.
Be A Professional
If you’re ever confronted by the interviewer with a question you’re uncomfortable answering, stay collected and take some time to craft a response. Simply saying “no comment” in a calm tone is much better than getting into a potential shouting match with the person in control of the interview. Plus, you don’t want to be on the wrong end of what could become a viral video in this day and age of YouTube.
Carl M. Dameron Founder and creative director of Dameron Communications Photo by Robert A. Whitehead/CSUSB
(Inland Empire, Calif.) Dameron Communications is awarded a 2019 Business Excellence Award Excellence in Electronic Media – USA from Business Insider.
“I am honored to receive this recognition for our work in Electronic Media,” said Carl M. Dameron, president of Dameron Communications. “Since 1988 we have stayed on the leading edge of communications in electronic media including: websites, social media, and blogs.
I believe a bright future for communications in America lies ahead. There is a big transition from print media to electronic media, from broadcast media to on demand video and music delivery.
There are huge opportunities for communications firms as disruption of the old system, dramatically democratizes entrainment, news and music creation and delivery worldwide. We use these changes to our client’s advantage to achieve their communication goals,” said Dameron.
Dameron Communications’ is a locally based Advertising; public relations, community relations and government relations whose work has been winning awards and client accolades for 30 years. “We blend relationships with proven advertising and public relations methods to deliver winning and measurable results,” said Dameron.
We serve clients who make the world a better place –business small or large, government or non-profit, product, service or cause primarily in California’s Orange, Riverside and San Bernardino Counties.
For more information or a free one-hour consultation call Dameron Communications at (909) 534-9500.
Carl M. Dameron Founder and creative director of Dameron Communications Photo by Robert A. Whitehead/CSUSB
Inland Empire, Calif.– The heroes of September 11th, 2001 include firefighters and police officers who showed their courage by running into flaming buildings to save those who they could. Private citizens who lead frightened people down dark staircases for dozens of flights. Some went back up those dangerous stars to lead more people to safety and never returned.
“The heroes of 9/11 include the passengers of the hijacked and doomed United Airlines Flight 93 from Newark to San Francisco who refused to be used as weapons against this nation. They sacrificed their lives to protect untold lives in Washington D.C.,” said Carl M. Dameron president of Dameron Communications.
“The men and women who died at the Pentagon and the twin towers in New York City were killed by cowards who used terror to attack this nation. The terrorist attempted to cause fear and division among us,” said Dameron. “Terrorist still don’t understand that Americans come together in crisis. We will not be intimidated by any terrorist.”
On December 2, 2015,14 peoplewere killed, and 22 others were seriously injured in a terrorist mass shooting at the Inland Regional Center in San Bernardino. “Again, our brave citizen heroes helped their fellow victims survive. Again, our law enforcement and firefighting heroes ran into danger to save people. Again, this nation found the terrorist responsible and brought them to justice,’ said Dameron.
“I celebrate the contribution of our heroes and morn the losses this nation experienced on September 11thand December 2nd. The United States I love, is place where we are not panicked by terror, but we come together to fight terrorist and injustice,’ said Dameron.
“The United States of America is a place that will not be bowed. We rebuilt on the site of the Twin Towers. We reopened the Inland Regional Center,” said Dameron. We work together to make life better an honor those who were murdered in the name of freedom.”
Inland Empire, Calif. The Inland Empire Tax Payer’s Association host the first Congressional Candidate Forum for the 31st Districtmoderated by local news reporter and Radio’sJoe Lyons.
Candidates Republican Sean Flynn and Democrat Kaiser Ahmed have confirmed their attendance. As of this writing Pete Agular was invited but has not confirmed his attendance.
The forum takes place in Rancho Cucamonga at the Lions East Community Center, 9191 Baseline Road. The event is Wednesday, May 30thfrom 6:00 p.m. to 7:30 p.m.
“The goal of the candidate’s forum is to give voters an opportunity to hear the positions of each candidate and ask them questions. Come ready with your questions,” said Lyons.
The 31st District represents all or portions of Upland, Rancho Cucamonga, Fontana, San Bernardino, Highland, Redlands, Loma Linda, Grand Terrace, Colton, and Rialto.
Norris P. Gregory Jr., 85, the first black council member in the of San Bernardino, died April 21, 2011. (This is a reporter photograph of a photograph.) (04/28/2011, None / The Press-Enterprise)
(San Bernardino, Calif.). There is a nomination for naming the 2.5 acre multi-use park on E Street between 9th and 10th streets, Norris P. Gregory Park.
The park will be maintained by the San Bernardino Valley Municipal Water District. It will have sitting areas, an outdoor fitness exercise area, playgrounds, picnic areas, basketball court, skateboard area, multi-use field, walkways and splash pad.
It is being built with a $5 million grant and will be ready for use at the beginning of 2017. Below is a bullet list of accomplishments for Mr. Gregory who died in 2002.
Norris Paige Gregory, Jr.
• He was a resident of San Bernardino from 1958 to his death at the age of 85 in 2011
• Elected and served as San Bernardino City’s first African American councilman also making him the first African American elected official in San Bernardino County.
• Served the 6th Ward for 2 terms starting in 1967 to 1975
• He was a member of the NAACP, the Urban League, the Mexican Chamber of Commerce as well as the VFW and American Legion
• The San Bernardino and California Teachers Associations and an Honorary Mason.
• He owned a business up until his death on the Westside.
• He served with the Redevelopment Agency
• He was an assistant district administrator for the office of Congressman George E. Brown, Jr.
• He was a teacher and administrator for San Bernardino City Unified School district
• He was an activist working for improving the underserved and minorities in San Bernardino
“I am trying to collect 100 signatures from San Bernardino residents’” said Vera Campbell . “I have an application to fill out and then I turn it in for City Council to approve. I don’t think there is much competition but getting those 100 signatures is proving difficult. I started something that I will see to the end. My phone number is 909-804-1021 if you have suggestions.”
Carl Dameron, president of Dameron Communications at a recent award ceremony.
Dameron Communications has been selected for the 2016 California Excellence Award amongst all its peers and competitors by the American Economic Institute (AEI).
“I am honored to receive this prestigious award for a lifetime of work in public relations and advertising,” said Dameron.
Each year the AEI conducts business surveys and industry research to identify companies that have achieved demonstrable success in their local business environment and industry category. They are recognized as having enhanced the commitment and contribution of small businesses through service to their customers and community. Companies of this caliber enhance the consumer driven stature that California is renowned for.
Dameron Communications has consistently demonstrated a high regard for upholding business ethics and company values. This recognition by AEI marks a significant achievement as a leader within various competitors and is setting benchmarks that the industry should follow.
As part of the industry research and business surveys, various sources of information were gathered and analyzed to choose the selected companies in each category. This research is part of an exhaustive process that encapsulates a year long immersion in the business climate of California.
About AEI
The AEI is a leading authority on researching, evaluating and recognizing companies across a wide spectrum of industries that meet its stringent standards of excellence. It has spearheaded the idea of independent enterprise and entrepreneurial growth allowing businesses of all sizes to be recognized locally and encouraged globally.
Particular emphasis is given to meeting and exceeding industry benchmarks for customer service, product quality and ethical practices. Industry leading standards and practices have been developed and implementation of the same has been pioneered by the dedicated efforts of the business community and commerce leadership.
More information on AEI can be found at www.aefgh.org
“By adorning our public buildings and parks with artistic monuments we can inspire a sense of appreciation and history in the hearts and minds of our fellow Americans,” said artist Patrick Jewett.
(San Bernardino, Caif.) On December 1st, 1955, after a long day at work, a courageous black woman by the name of Rosa Parks boldly challenged then-widely accepted Jim Crow laws, also known as enforced racial segregation, by refusing to give up her “colored” seat to a white individual on a bus in Montgomery, Alabama.
Rosa Parks Statue Will Memorialize Her Trailblazing Civil Rights Role
On December 1st, 1955, after a long day at work, a courageous black woman by the name of Rosa Parks boldly challenged then-widely accepted Jim Crow laws, also known as enforced racial segregation, by refusing to give up her “colored” seat to a white individual on a bus in Montgomery, Alabama.
This one act of bravery led to the Montgomery bus boycott, an event that triggered what historians now refer to as the beginning of the civil rights movements in America, and that earned Parks the title of “the first lady of civil rights.”
Parks’ challenge to segregation on buses brought about the end of institutionalized segregation in the South.
In March 2006, in honor of Parks’ trailblazing role in advancing civil rights, the California State Senate and Assembly designated the California Transportation Building in downtown San Bernardino as the Rosa Parks Memorial Building.
The memorial will include a life-sized bronze statue of Parks, which will be placed in front of the building. The statue will be created by renowned local artist Patrick Jewett and the project is proudly sponsored by the San Bernardino Black Culture Foundation.
“It seemed like after naming a building after her, the only thing missing was a statue of her,” Jewett said of why he took it upon himself to approach the state about creating the work of art. “And if not me, who?”
Jewett said he hopes that once the statue is in place it will give people a sense of empowerment in the ability to bring about change.
Plans for the statue have been underway for about three years and fundraising goals to turn an artistic dream into an enduring reality have nearly been reached.
The community at large is invited to top off the efforts by contributing to the project that will honor this American hero.
The total amount needed is $15,000 to complete the statue.
Tax-deductible donations may be to:
The Rosa Parks Sculpture
C/O San Bernardino Black Culture Foundation
P.O. Box 7288
San Bernardino, CA. 92411-0288
Donor names will appear on a plaque near the sculpture. The Black Culture Foundation is a non- profit 501c3 charitable organization.
“By adorning our public buildings and parks with artistic monuments we can inspire a sense of appreciation and history in the hearts and minds of our fellow Americans,” said Jewett.
For more information on the project, contact Patrick Jewett at (909) 856-5487.
